Creative Industry in Indonesia

Compiled by @imultimedia

IntroductionIntroductionThe value of human idea by means

of creativity has accounted far more beyond machine and technology products, thus becoming new wave of economy (Howkins,2002).

Indonesia as the fourth largest population in the world has a very big  potential to advance in this type of economy.

DefinitionDefinitionCreative Economy

a newly named economic industry cluster based on the nonprofit and for profit businesses and people who produce intellectually protected generated from aesthetic, creative or cultural goods and services content

Creative Industries

the set of nonprofit and for profit business enterprises and workers who make up the creative economy in a particular locale

Creative IndustryCreative Industry The term Creative Industries in contemporary practice carry

with it a perceived economic potential of production, employment, and income to meet the demands of consumers.

The creative economy comprise of transactions in creative Creative product is a good or service that comes from

creativity and possess economic value. Whereas transaction is the process of exchange assess in economic value.

Creative Industries can be separated into two types as seen by its relationships with end customer. The first is creative products that can be enjoyed directly by end customers. This includes performing arts, games, visual arts, music, movies, and crafts. The second is creative businesses that support other industry through creative activities in the creation process of value-added products and services. Examples are advertising, design, architecture, publishing, research and development, software, television, and radio.

The term industries indicates collections of activities which can be distinguished and are statistically quantifiable and incorporate activities which have a specific measure and structure. All activities utilizes economic resources, produce outputs, and engage professionals with various functions.

Creative Industry in Creative Industry in IndonesiaIndonesia The rapid growth of the global market for unique products

has made the Creative Industries a major sector with healthy growth.

Digital technology and global networking have made the Creative Industries as one of the fastest-growing sector sin the world, with an average annual growth of 14.4% (UNCTAD, 2010).

According to report from Indonesian Ministry of Trade (Departemen Perdagangan Republik Indonesia, 2007) the average GDP contribution of Creative Industries in Indonesia for year 2002-2006 is 6.3% of total GDP with a value of IDR 104.6trillion (approximately USD 7,4 billion) in 2006 employing an average of 5.4million workers (equal to 5.8 per cent of the total workforce).

Creative Industries export value reached IDR 81.4 trillion (approximately USD 5.8 billion) and account for 9.13% of total national export value. Nationally, the contribution to GDP from Creative Industries ranked 7th, which is dominated by fashion, crafts, advertising, and design sectors. Creative Industries has been able to contribute significantly to the national GDP with an average contribution of 6.28% for the period 2002-2006.

Sectors of Creative Sectors of Creative IndustryIndustry The Indonesian government through its Ministry of Trade

(Departemen Perdagangan, 2007: 33) defined the Creative Industries in the country to include 14 sub-sectors which comprise of :

(1) advertising, (2) architecture, (3) art and antiquities, (4) craft, (5) design, (6) fashion, (7) video film and photography, (8) interactive game, (9)music, (10) performing arts, (11) printing and publishing, (12) computer and software, (13) television and radio, (14) research and development.

Creative Industry in Creative Industry in IndonesiaIndonesia

Comic and MangaComic and Manga

Distribution in IndonesiaDistribution in Indonesia

MusicMusic

Music trough RBTMusic trough RBT

Music DistributionMusic Distribution

Film and MoviesFilm and Movies

Film/Movies DistributionFilm/Movies Distribution

Animation and ContentAnimation and Content

Internet User in IndonesiaInternet User in Indonesia

Mobile Phone IndustryMobile Phone Industry

Interactive GamesInteractive Games

AdvertisingAdvertising

GamesGames

PC GamesPC Games

Mobile GamesMobile Games

3D Animation in TV3D Animation in TV

The rising of Creative School The rising of Creative School in Indonesiain Indonesia