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www.myndplay.com [email protected]

Creang Interacve Video Content for the MyndPlay Plaorm


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There are many things to consider when developing mind controlled content for the MyndPlayer. Though the

foundaon of the content is very similar to any other game or lm based project, the best pracse method

is down to ingenius design from concepon. This document, as simply as possible, will enlighten potenalcontent producers and developers to the ideal process of making mind interacve content.

There is no limit to the genre of applicaons that will work with MyndPlay. The EEG headsets can be worn on

any head, be ulised by any brain and caters for mulplayer content. We have successfully created content

for various sectors including Educaon, Entertainment, Security, Sports, Corporate Environments, Mental

Wellbeing, Markeng and Adversing. Below are some examples of the formats produced by MyndPlay:

- Short interacve POV lms

- Sports Training Games and Applicaons

- Mulplayer gaming: i.e. Tug of War 2 Player, Mynd Racer and Archery 2 Player- Mental wellbeing and stress management videos

- Interacve POV experiences i.e. Parkour app

- Interacve trailers and adverts: i.e Red Bull

- Mind navigated mazes and puzzles

- Mul Player lms and games

- Choose your own adventure lms

- Corporate training and workplace conict management

- Interacve educaonal videos for learning

What MyndPlay has achieved, is the development of a unique operaonal plaorm that will allow any enty

to create mentally engaging mind interacve content that allows the viewer an immersive experience with

opmal feedback facilies.

Parkour Heroes Part 1 being played at the Hoxton Film Fesval 2012


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To begin, we will have a quick overview of the components involved in successfully producing content for

MyndPlay.

Things to think about....

PLANNING & PRE PRODUCTION

You should think like a game developer when designing your interacve content.

Scripts should factor in all aspects of interacons and outcomes.

Story Flow (Story Board) detailing how outcomes and interacon connect and merge.

Transions need to be factored in when shoong so thought must be allocated to stching of scenes.

Genre: What kind of content do you want to develop and for who? Will it be a sporng applicaon,

mental training applicaon, educaonal / learning applicaon, pyschological entertainment or simple

fun etc?

Format: Would the content be in the form of a movie, a game, an advert or conceptual content for

unique user experiences? Abstract installaon / Art? Visual or audio only? Single or muliple player

content?

Structure: - whether content will be have gaming elements, looping etc

Producon: - aenon to cuts, joining mulple outcomes to scene, connuity, extra footage.

Post Producon: - eding footage, sequence of outcomes

Output: - format for delivery of content to MyndPlay for inclusion of interacvity

Screen grab of Parkour Heroes Part 1 being played in MyndPlay Pro Tools media player.


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STRUCTURE

Once you have determined what you want to create you will need to develop a ow and structure for the

interacvity; we have provided samples and ow diagrams of possible structures you could implement, the

opons below are not exhausve.

Interacvepoint

End point Conclusion /Next Scene

Simple Format with

minimal interacvity.

Simple Format with single interacve

point and mulple outcomes. Can be

used to compliment game-like content

e.g. Rounds in our Archery Lite App.

StartIntro / Start

ROUND 1

Intro / StartROUND 2

Meter

reading

Meter

reading

Decision

Decision

Outcome A

Outcome B

Connue to next scene

or come to conclusion

End

Score

Score

Fail

FailEnd

Examples for structuring MyndPlayer content

Outcome D

Outcome C

1

1

2

2

3

3

4

4

5

5

6

6

7

7

8

8

9

9


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Examples for structuring MyndPlayer content connued...

Isolated format where

interacvity does not aect the

overall plot

Start

Connue to next scene

or come to conclusion

Girl visits the denst

Decision Girl deciding

to eat Icecream or cake

before vising denst?

Outcome A

Girl eats

cake

Outcome B

Girl eats

icecream

Complex format with

mulple outcomes

Start

Outcome BShorter

route but with tracOutcome A

Longer route

Get road rage

Pulled over

by cops

Decision Which route

to take?

Stop for cof-

fee?

Coee spilt on

shirt while driving

which leads to accidentCoee enjoyed, and

feeling refreshedfor journey

YesNo

Takeaway

Fall asleep

behind

the wheel

leading to

accident

Have in

Calm

USING EXISTING FOOTAGE

Intelligent design prevents unnecessary producon costs and wasted me. Exisng footage can be used

to incorporate the MyndPlay system also. In early examples we used exisng YouTube footage to create

interacons and mulple outcomes. Focus to win the bout between Rocky and Dolph Lundgren in Rocky

IV. Stay mentally calm to make a successful sniper shot in lm Leon or focus to successfully score goals in

a penalty shoot-out in a game of soccer. By simply inserng an interacon element to the lm where thecharacter needs to make a decision or react to a cause, MyndPlayer will detect the viewers mental reacon

at this point and play the relevant outcome depending on the focus and relaxaon thresholds set.


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GAMING DYNAMICS

Interacve points within content can either change the course of a story / plot, add a hidden scene or extrainteracon or the content can be looped unl the viewer achieves the required results to progress with

the story or plot (Loop vs No Loop). Our example of looping can be seen in our Parkour Heroes II: Training

applicaon where the viewer has to mentally engage with a series of free running training exercises. If the

viewer fails to successfully complete one exercise, the content loops to the beginning of that parcular exercise

unl they are successful and can proceed to the next level. View trailer - hp://youtu.be/2Zd-8mPzlCg

Fail

Semi Fail

Pass

Set the environment Intro to protagonist Intro other characters Overview of plot

Task is set - Follow the leader

If task is failed - Restart task

If task is semi failed - Restart task even though the scene played is dierent

to fail.

If task is passed - Move onto next scene

Plot is set for the next scene

Fail Semi FailIntros / Scenes Task Next ScenePass

When Parkour Heroes II is viewed on a meline it reects the sequence below.


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INTERACTIVE SCENE OUTCOMES

E.G. in the Redbull Concept applicaon above (open a can of Redbull using your mental focus) the outcomes

are can does not open / open with spray / open with big spray / explodes. Depending on the threshold set

for the interacve point, the outcome will be chosen based on the performance of the viewer.

Scene Intro Outcome 1 Outcome 2 Outcome 3 Outcome 4

not open open with spray explodesopen with big

spray

In the Great Escape interacve movie, there are six interacve points. Each point, depending on the

viewers response will alter the course of the lm. Each negave path will lead to the lms premature end.


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INTERACTIONS

There are two core ways of harvesng the viewers interacons:

Passive: The video can change pathways depending on the viewers response with or without visual no-

caon, the dierence being it is designed to harness or measure a parcular emoonal response to smuli.

Acve: The lm can change pathways by visually prompng the viewer to make an acve decision through

focus or relaxaon thereby adding more gaming mechanics.

Myndplay uses coloured dials for acve content so that viewers can idenfy whether they are being read

for Focus / Aenon feedback or Meditaon / Relaxaon feedback.

Meters can be customised as per your requirements. They will have to maintain the same colour coding as

above. Red = Focus / Aenon and Blue = Meditaon Relaxaon. Needles are xed and are non-changeable

elements. The systems meter reading thresholds: feedback of the viewer brainwaves can be set to a par-

cular threshold to deliver the relevant outcome. Levels of diculty can be controlled. E.G. a feedback of

85% or more will play posive outcome scene

Passive

Focus Meditaon Zone

(Focus + Meditaon)

Acve


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PRODUCTION

Special care must be paid to the cuts between the scenes and the outcomes while lming. Producers must bemeculous about connuity between the ending of a scene and the beginning of an outcome.

If there are mulitple outcomes involved, each outcome must visually begin so that there are no jumps in con-

nuity. For example, if the scene ends with a man holding an umbrella in his le hand, the outcome scene

should reect this when it has been selected to play aer the meter reading.

Use markers / tape to remember posions when changing shots. Ideally, using photography with mulple

angeled shots also help preserve posions.

Shoong me for recording interacon points should be around 20 or more seconds so that editors can playaround with footage in post producon. It is beer to have more footage than less.

It is imperive that the levels of white balance is maintained while lming all scenes.

Use tripods as much as possible to avoid dierenaon between the end of a scene and the start of an out-

come.


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POST PRODUCTION

Structured meline makes easy work of eding interacons.

- Single Timeline for all content

- Transions need to be factored in when shoong

- Sounds and fades should correlate with scenes

- Time line should show worst case to best case outcomes in ascending order

Introscenemeterreadingendofscene

Outcomesworst,bad,okay,good,great

(Outcomesshouldbeorganisedon:melineinorderabove)

Introscenemeterreadingendofscene

Outcomes

worst,bad,okay,good,great(Outcomesshouldbeorganisedon:melineinorderabove)

Start

EtcRefer to Parkour Heroes Pt2 ow chart on page 6


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TIME CODES

Time Codes - All clips are merged in a single video le. The duraon of each clip is dened by START/END

me codes below.

00:00:00:000

Hrs:Mins:Secs:Msecs

Times required for encoding interacvity:

- Start scene me

- Start reading me- End reading me

- End scene me

- Start outcome

- End outcome

OUTPUT

We output our interacve movies using MyndPlay magic at the moment. All we need are your MP4 video le

and mecode sheet. on the next page you can nd our basic terms which you must adhere to when creang

any content for the MyndPlay plaorm.

We will soon be launching MyndCreate which will allow you to create your own interacve le, eliminangthe need for our magic...

StartScene

Scene

EndSceneReadingTime

Outcome1

Start&EndTime

Outcome2

Start&EndTime

Transi7ons:Fadeinorout

atthebeginningandendof

everyscene

Example of how me codes can be supplied


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MYNDPLAY TERMS

MyndPlay are always happy to work with directors and producers to assist in the development of mind inter-acve lms and content. This guide is not denive so please feel free to email us on [email protected] to

discuss any ideas you may have.

Creang and subming content is deemed agreement of the terms.

Terms:

1: MyndPlay will only adverse and sell content that adheres to Content Guide below.

2: MyndPlay videos and apps will be exclusively sold via the Online App Store unless otherwise agreed.

3: MyndPlay have nal approval on all content to be sold online4: MyndPlay will charge the consumer on behalf of the content producer and on a monthly basis transfer

owed monies (70%) to the content producer or Producon Company.

5: MyndPlay reserve to right to remove content from the system at any me, noce of objecons will be sent

to the producer.

6: MyndPlay will test and upload all content directly to server unl the content creator is completed

Content Guide:

1: All content supplied must be encoded as mp4 using H264 and use the AAC audio codec.

2: The le should be submied as a single meline video le and Interacon points must be marked with

either a fade or solid colour transion of a minimum 9 frames to enable smooth transion of scenes.

3: All les must be supplied uncompressed in order to pass them through our Compressor prior to upload,

please do not compress les as this will lead to quality loss through over compression.

4: MyndPlay content must not contain nudity or be of a pornographic nature.

5: MyndPlay content must be rated according to the country of origins broadcast rang system.

Fees:

If you wish to create content to sell online you will be required to pay an integaron fee which is determined

by the complexity and length of your content. the average costs are $350-$1000 per app; however this is

negoable for certain projects.

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