Call4Fuel - An Innovative Service Concept
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Transcript of Call4Fuel - An Innovative Service Concept
Call4FuelDial 444-00-444-00
For Help 24x7• Fuel Delivery Service• Emergency Motor Repairs
By:Shreejith, Varsha, Musthafa,Kalyan, Rinu, Nithin, Midhun(SSTM Cochin)
PRODUCT
What the customer needs to do?
• Call 444 00 444 00• Specify Location• Quantity of Fuel Required• Additional Service (Repairs)• Make payment
What the Service Provider does?
• Check Availability of fuel tanker/Mechanic• Delivery of fuel/service
CORE
FACILITATING ENHANCING
Information – call, sms, availabilityOrder Taking – through phone call
Fuel delivery on request
Emergency Tools Available
PRICE
Value Based Pricing
Quantity: 10 litresDistance: 10km
Price: Rs. 75x10 + 50= 800/-
Quantity: 10 litresDistance: 20km
Price: Rs. 75x10+ 100= 850/-
*Additional Charges applicable for Emergency Services
STP
Segmentation
• Geographic
Targeting
• Long distance travellers
Positioning
• We ensure that you reach your destination
DatabaseSystem
MakePayment
Makes Call
StatesProblem
Cu
sto
mer
On
stag
e
SERVICE BLUEPRINTING
Deliver Service
ProcessBill
Ph
ysic
al
evid
enc
eB
acks
tag
eS
up
po
rt
pro
cess
CollectPayment
Tanker BillTools
Additional
service
Receive Bill
DriveAway
Collects Details
Initiate Tanker Allocati
on
Delivers
Fuel
Allocates Tanker
DriveAway