Brand story – your are not the hero

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Transcript of Brand story – your are not the hero

Stories We Love

A Characterwho wants something

and overcomes obstacles to get it.

Branding is Storytelling

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You are NOT the hero in your story

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Step 1. The Warmer

The About Us Page

We are a passionate team of American Innovators bonded by Vision, & Determination. For over 30 years, Pro-Line Racing has created unforgettable memories for the everyday backyard hero to winning 12 IFMAR World Championship titles.

As a world class U.S. Manufacturer and 12-Time World Champion, our goal is to always satisfy our RC customers through cutting edge designs and high performance products. That is why Pro-Line has been honored with 35 Readers Choice Awards, surpassing any RC Accessory company in the industry.

For over 30 years Pro-Line has been Made in America. We have committed, invested and developed a world class facility and team of Americans. We are devoted to providing you with cutting edge innovation and performance products that improve your RC experience.

The About Us Page

The About Us Page

From the Blog Tyrant About Page

s t o r yb r and . com

The Guide

Website Copy

Pitches and Presentations

Training new staff

Shaping Corporate

Culture

Applications

You are not the hero. You are the guide.