Creating the

FUN of tomorrow for

TODAY!

ProductsRoller CoastersClassic American

Amusement Park food combined with German Food

Games

What do we bring?

Adrenaline and fun to Germany

Provide a getaway

We reinvent how to wait in line for a ride!

DemographicsGerman teens and

young adults aged 13-21

Thrill seekers from all over the world

Parents looking for family activities

Why this Industry?In 2010 amusement parks earned $10.4 billion in

the U.S. alone

Unsaturated MarketOther parks geared toward childrenMore entertaining than alternatives

ProfitableTeenagers:1. Discretionary Income2. Friends

Analysis of Competitors’ Websites

Competitors

eBusiness StrategyB2C

Frogtopia’s Website

Multiple Site Pages

1. Informational & Transactional

2. Supplier Advertising3. Customer Service

Return on InvestmentFirst 18 months: 5% return

In 5 years: 20% return

In 7 years: 100% return

Overall: 125% return on investment

eBusiness Strategy Kiosk• Metrics

1. Click through data2. Flash technology3. Cookie to record traffic