AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22...

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WORDS IN ACTION AUTOMOTIVE BUSINESS REVIEW aBr www.abrbuzz.co.za 2020 RATE CARD

Transcript of AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22...

Page 1: AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22 800.00 INSIDE BACK COvER 1-3 4-6 7-10 R 26 900.00 R 24 200.00 R 21 800.00 OUTSIDE

WORDS IN ACTION

AUTOMOTIVE BUSINESS REVIEWaBraBr www.abrbuzz.co.za

2020 RATE CARD

Page 2: AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22 800.00 INSIDE BACK COvER 1-3 4-6 7-10 R 26 900.00 R 24 200.00 R 21 800.00 OUTSIDE

LOOSE INSERTS:• Allpricesincludeagencycommission,butexcludeVAT• Pricesbasedonreadyforprintsuppliedartwork

1 page (Double Sided) 6 pages (Double Sided)7 or more (Double Sided)

R 16 000.00R 22 400.00On Request

* Design and layout upon request at an additional cost

ADvERTISINg RATES 2021Cover Positions Insertions Rate

INSIDE FRONT DPS1-3 4-67-10

R 44 200.00R 39 200.00R 35 800.00

INSIDE FRONT COvER1-3 4-67-10

R 27 700.00R 25 200.00 R 22 800.00

INSIDE BACK COvER1-3 4-67-10

R 26 900.00R 24 200.00R 21 800.00

OUTSIDE BACK COvER1-3 4-67-10

R 31 000.00R 28 000.00R 25 500.00

ADvERTORIAL (SUPPLIED) R 23 600.00ADvERTORIAL (mAKE-UP) R 26 700.00FRONT COvER PACKAgE TBCStandard Positions Insertions Rate

DPS1-3 4-67-10

R 37 000.00R 34 000.00R 30 500.00

FULL PAgE1-3 4-67-10

R 23 400.00R 21 700.00R 19 600.00

1/2 PAgE1-3 4-67-10

R 14 400.00R 12 400.00R 10 600.00

1/3 PAgE1-3 4-67-10

R 10 100.00R 9 100.00R 8 100.00

1/4 PAgE1-3 4-67-10

R 9 200.00R 8 400.00R 6 900.00

STRIP ADS/PRINT R 6 700.00BANNER ADS On Request

WEB RATESFor more information on web rates please contact:

Marlene: 082 837 2668 - [email protected]

ALL RATES qUOTED PER INSERT

CANCELLATION POLICy:

mATERIAL:All material to be supplied electronically for direct to plate printing - NO Litho Positives will be accepted.File Formats: Material must be supplied in at least one of the following file formats:

PDF (Preferred Format), TIFF OR JPEG

Material to be supplied in the correct format and size according to the aBr spec requirements:

- CmyK format only (NO RGB or NO Pantone Colours)- CmyK litho print quality- 5mm bleed all around OR 7mm bleed for cover artwork- Flatten all the layers and convert to paths- All images to be supplied in 300 dpi

Litage Publishing will not be held liable for any material not adhering to the given size/specifications. The onus lies with the designer/advertising agency/client to see that the correct material is supplied. Litage Publishing will not be held responsible for any spelling mistakes, poor quality photographs/graphics/logos used in the material supplied. Litage Publishing will not be held responsible for material not complying to the given magazine dimensions and bleed requirements.Independent Design Services available – Litage Publishings’ independent repro house can assist you in producing advertising material to the correct specifications, provided written confirmation has been given by the advertiser accepting the additional quoted cost for the designing of such material.

DEADLINES: • Booking deadline: 8th of the month prior to publication month • Material Deadline: 15th of the month prior to publication month • Print ready material to be supplied in high res pdf format

ADvERTISINg SPECIFICATIONSSize Trim (mm) Type (mm) BleedDOUBLE PAgE 297(h) x 420(w) 267(h) x 390(w) 307(h) x 430(w)FULL PAgE 297(h) x 210(w) 267(h) x 179(w) 307(h) x 220(w)1/2 PAgE hORIzONTAL 140(h) x 210(w) 110(h) x 180(w) 150(h) x 220(w)

1/2 PAgE vERTICAL 297(h) x 102(w) 267(h) x 72(w) 307(h) x 112(w)

1/3 PAgE hORIzONTAL 90(h) x 210(w) 60(h) x 180(w) 100(h) x 220(w)

1/3 PAgE vERTICAL 297(h) x 65(w) 267(h) x 35(w) 307(h) x 75(w)

1/4 PAgE 140(h) x 102(w) 110(h) x 72(w) 150(h) x 112(w)BANNER AD hORIzONTAL 44(h) x 210(w) 24(h) x 180(w) 54(h) x 220(w)

BANNER AD vERTICAL 297(h) x 44(w) 277(h) x 24(w) 307(h) x 54(w)

ALL PRICES INCLUDE AgENCy COmmISSION, BUT ExCLUDE vAT

TO ADvERTISE CONTACT: marlene

: 082 837 2668 • : 011 656 2198 : 0866 579 289 • : [email protected] • : abrbuzz.co.za

Any cancellation of confirmed booking will have a 10% penalty fee

PRINT RATES

Page 3: AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22 800.00 INSIDE BACK COvER 1-3 4-6 7-10 R 26 900.00 R 24 200.00 R 21 800.00 OUTSIDE

DIgITAL RATES

BRAND FEATURE

aBrBrandFeature - New to the ABR stable is the BRAND FEATURE. This wil l be cl ient-specif ic and highl ight news or events pertinent to the cl ient. The BRAND FEATURE wil l consist of original, r iveting copy and is sure to attract a great audience. The superb posit ion is on the home page of the website and wil l be on display for one month.

POSITION SIzE IN PIxELS

PRICE PER

mONThLead Banner 1 720 x 280 R7 400

Lead Banner 2 680 x 130 R5 900

Standard Banner 280 x 280 R4 000

Footer Banner 680 x 130 R3 400

hOmE PAgE BANNERS

AUTOMOTIVE BUSINESS REVIEW

* Banners displayed for one month.** Lead Banner 1 is a scrolling banner. Lead Banner 2, the Standard Banner and the Footer Banner are static banners.

aBrBuzz is the off icial aBr website featuring the latest digital version of the aBr magazine plus, a brand feature, press releases, videos and picture gal leries.

*** All material to be supplied by client.

All adverts include agency commission, but excludes vAT.

aBrSocial Media Channels - Facebook, Twitter or YouTube. These are used to share al l content from

aBr Magazine, ACTIONaBr, and aBrHotWire.

Free hosting for all aBr-generated advertiser content and aBrhotwire advertisers

FR

EE

BRANDFEATURECOPY800WORDS

LEADBANNER1720X280px

FOOTERBANNER680X130px

SEE OUR WEBPAGE:

STANDARDBANNER280X280px

LEADBANNER2680X130px

STANDARDBANNER280X280px

STANDARDBANNER280X280px

Lead Banner 1 720 x 280 px

Lead Banner 2680 x 130 px

Feature Brand Copy800 WordsOne image680 px wide

Standard Banner280 x 280 px

Footer Banner680 x 130 px

BRAND FEATURE ONLY

POSITION SIZE IN PIXELS

PRICE

Copy (800 Words) R 8 800

One image 680 wide

BRAND FEATURE PACKAGE

POSITION SIZE IN PIXELS

PRICE

Lead Banner 1 720 x 280 R35 600

Lead Banner 2 680 x 130

Standard Banner 280 x 280

Footer Banner 680 x 130

Copy (800 Words)

* Brand Feature displayed for one month.** Lead Banner 1 is a scrolling banner. Lead Banner 2,

the Standard Banner and the Footer Banner are static banners.

*** The Standard Banner will include a free link to your website.

**** All material to be supplied by client.

Page 4: AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22 800.00 INSIDE BACK COvER 1-3 4-6 7-10 R 26 900.00 R 24 200.00 R 21 800.00 OUTSIDE

DIgITAL RATES

BODY BANNER 1600 X 300 px

vIDEOS & PODCASTSACTIONaBr is the new web portal featuring automotive videos and podcasts.

ACTIONaBr VIDEO are company and product promotion videos, including customer testimonials, product launches, training, etc.

ACTIONaBr PODCASTS include audio interviews and presentations.

* Video or Podcast displayed for one month.** Videos or Podcasts to be supplied by client.

actionaBr

PRODUCT PRICE PER LISTINgVideo R4 800

Podcast R4 000

*** Running time: Maximum 2 minutes.aBrSocial Media Channels - Facebook, Twitter or

YouTube. These are used to share al l content from aBr Magazine, ACTIONaBr, and aBrHotWire.

Free hosting for all aBr-generated advertiser content and aBrhotwire advertisers

FR

EE

EDITORIAL LISTINg

POSITIONSIzE

IN PIx-ELS

PRICE PER

mONThLead Banner 600 x 300 R5 400

Body Banner 600 x 300 R4 800

BANNERS

* Banners displayed for one month.

** Lead Banner and Body Banner are static banners.

aBrhotWire is a fortnightly e-newsletter promoting the latest news.

aBrhotwire

PERIOD WORD COUNT

PRICE PER

LISTINgOnce Off 150 Words R2 500

2x Repeat 150 Words R3 300

* Editorial Listing displayed for one month.

** All material to be supplied by client.

*** All material to be supplied by client.

**** The Banners will include a free link to your website.

*** The LIsting will include a free link to your website.

**** The LIsting will include a free link to your website.

LEAD BANNER 1600 X 300 px

Lead Banner600 x 300 px

Body Banner600 x 300 px

Editorial Listing150 Words

Page 5: AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22 800.00 INSIDE BACK COvER 1-3 4-6 7-10 R 26 900.00 R 24 200.00 R 21 800.00 OUTSIDE

aBr (Automotive Business Review), founded in 2008, has for the past decade been at the forefront of publishing innovation in the automotive aftermarket, and has been informing, educating and entertaining its audience with cutting edge journalism, in-depth analysis, and the latest news via its industry leading print and digital platforms.

Interacting with its large and diverse audience via aBr magazine, ACTIONaBr, abrbuzz.co.za and aBrHotWire platforms, no other publication connects you better with the automotive aftermarket:

BIg in PRINTWith a monthly high quality magazine print run in excess of 10 500 copies, aBr reaches its traditional readership base, spanning the entire spectrum of the automotive aftermarket as well as OEMs, fleet owners, commercial transport professionals and key decision makers in government and industry.

aBr’s editorial pages are alive with automotive industry news that is current, relevant and useful. Each issue is jam-packed with the latest aftermarket news and happenings, new vehicle releases, articles written by top-flight journalists and doyens of business,

motorsport and commercial transport, plus highly popular critical analysis of subjects in general but relevant to the automotive industry.

SAvvy in DIgITALaBr engages with its digital audience on various interactive digital platforms, and advertisers can interact directly with aBr’s large and ever-growing online audience via its interactive website abrbuzz.co.za as well as Facebook, Twitter, etc. And there’s more, with aBr’s weekly newsletter, aBrHotWire, going to its massive subscriber base, advertisers can make use of this exciting communication medium.

more Bang for your BuckaBr offers its advertisers a range of platforms to engage with targeted audiences, both locally and internationally. aBr forges strong relationships with its clients to ensure best value for advertising spend, and offers great deals and targeted campaigns, from print to interactive digital options.

Reach your audience in a truly unique way- with aBr!

IT’S A FACTaBr has the largest ABC-accredited circulation figures in the automotive aftermarket business-to-business publishing sector

Stay in touchvisit abrbuzz.co.za for the latest news and happening from the world of motoring, logistics and aftermarket news

Wide reach

aBr goes to all nine provinces as well neighbouring SADC states, making it a truly regional publication

Automotive Business Review (aBr) has introduced a new digital offering to its advertisers which works in unison with aBr Magazine, reaching a combined monthly audience of over

120 000 people in the automotive industry, nationwide. The digital platform includes aBrbuzz.co.za the magazine website, ACTIONaBr - a multimedia

portal, as well as aBrHotWire, a weekly newsletter. All digital content is shared on aBr social media channels YouTube, Facebook, Twitter and

free for use by advertisers on their websites and social media channels.

here are links to our websites: https://abrbuzz.co.za/ and https://abrbuzz.co.za/videos

Reach your Target Audience with South Africa’s Most Influential Automotive Aftermarket Publication

aBr magazine + ACTIONaBr + abrbuzz.co.za + aBrhotWire = more Bang for your Buck

Page 6: AUTOMOTIVE BUSINESS aBraBrREVIEW · INSIDE FRONT COvER 1-3 4-6 7-10 R 27 700.00 R 25 200.00 R 22 800.00 INSIDE BACK COvER 1-3 4-6 7-10 R 26 900.00 R 24 200.00 R 21 800.00 OUTSIDE

ALL WORKShOPS AND SPECIALISTS

Auto Electricians Battery Distributors Body Builders & Bumper Repair SpecialistsBrake, Clutch & Friction SpecialistsCar Rental Companies Component & Motor ManufacturersCourier & Cargo Industry and Importers & ExportersEngine/Cylinder Head Rebuilders and SpecialistsEntire Retail Motor Industry (RMI) & its 14 ConstituentsEquipment & Tool DistributorsFast Fitment Outlets and Tyre Dealers Fleet Management Operations Franchise & Independent Car DealersFreight Forwarders and Clearing Agents Fuel Injection & Turbo Charger SpecialistsGearbox/Driveline/CV Joint and SuspensionHCV Aftermarket Industry Heavy Duty/Light Duty Workshops Lubricant Manufacturers/DistributorsOEM’s (Original Equipment

aBr SPECIAL FEATURES FOR LIghT & hEAvy DUTy FROm JAN / FEB 2020 - NOv / DEC 2020:

Manufacturers) Radiator/Cooling & Air Conditioner SpecialistsRFA (Road Freight Association of SA)Sound Specialists Spares/Parts Outlets Truck Rental Industry Vehicle Security Warehousing and Logistic ManagersWindscreen Repair OutletsAll Franchised Automotive Outlets

By REgION:GautengWestern CapeEastern CapeKwaZulu-NatalFree StateMpumalangaNorthern CapeLimpopo

SUB-SAhARAN AFRICA:Zimbabwe / Zambia / Swaziland /Angola / Kenya Lesotho / Mauritius / Malawi / Mozambique / Tanzania

DISTRIBUTION LIST

January /

February: Feature:

Wheels, Tyres, Balancing, Alignment, Run Flat Tyres, Mobile Repairs and Turbos

March / April:Feature: Braking Systems, Discs, Pads, Master Cylinders, Brake Lining and Air Brakes Feature: Vehicle Security, Alarms, Immobiliser, Tracking Systems, Fleet Management, SafetyFeatures and Logistics

June/July:

Feature:

Franchising, Clutches, Transmissions, Drivetrains, Gearboxes and Diffs, Suspensions, Fitment Centres, Brakes, Batteries, Exhausts, Shocks, Tow Bars and Tyres

August/ September: Feature:

Lubricants, Fuel, Oils, Greases and the Importance of FiltrationFeature: Replacement Parts, Keeping Older Cars in Pristine Condition, Body Maintenance

Oct/ Nov/Dec:Feature: Windscreens, Wiper Blades, Glass, Correct Fitment, Tinting, Smash and GrabFeature: Servicing and Maintenance, Preparing for the Holiday SeasonGood News Feature: Community News, Environment, BEE Milestones, Training, Engineering