ALIBABA DREAM TRIP E-BUSINESS CASE STUDY - ITS ALIBABA DREAM TRIP E-BUSINESS CASE STUDY Exploring...

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Transcript of ALIBABA DREAM TRIP E-BUSINESS CASE STUDY - ITS ALIBABA DREAM TRIP E-BUSINESS CASE STUDY Exploring...

  • ALIBABA DREAM TRIP

    E-BUSINESS CASE STUDY Exploring e-Commerce Learning Opportunities at the City of Innovation and Vitality - Hangzhou

  • 1. Do you want to reach one of the largest B2B & B2C platforms?

    2. Do you want to know better about Alibaba Business Model and discover the secret of Alibaba Management?

    3. Do you want to get different ideas for future business?

    4. Do you want to gain more business resources?

    5. Do you want to explore various e-Commerce opportunities?

    If your answers are all YES to the above questions, this is a program for you. Alibaba.com and ITS Management Sdn Bhd (Malaysia) are excited to offer you the most exclusive learning trip to Alibaba HQ in Hangzhou, China!

    Malaysia SMEs are invited to the head office of Alibaba for a comprehensive 4-day case-study training workshop on e-Commerce. The program goes in-line with the Malaysian government’s initiative on promoting the e-business development.

    Thru this intensive business case-study trip, you will achieve all these goals:

    • to learn Alibaba history, culture as well as current and future development

    • to understand Alibaba B2B and B2C platforms - introduction and strategic applications

    • to study traditional business transformation thru innovation and e- platform

    • to appreciate successful e-business models in China thru site-visits and sharing sessions by industry leaders

    I N T R O D U C T I O N

    O B J E C T I V E S

  • Explore Alibaba

     Opening ceremony

     Alibaba culture

     Alibaba management

     Alibaba business introduction

    Solutions for Business to Business

     Success story sharing sessions &

    corp site visits

     Making the transformation from

    traditional outlets to e-Commerce

     Operating B2B e-Commerce

    Platform

    Building Your Business through e-

    Commerce

    • Trends for cross-board business

    • Business case study –

    “A Proposal for Future Traders”

    • Internet industry insights

    Solutions for Exporting to China and

    B2C Market

    • Operating online Taobao, Tmall,

    Lazada platforms

    • Regulations and rules for

    penetrating the Chinese market

    • Buyers live broadcast (After Trip)

    • Buyer contacts (After Trip)

    Optional Visits

    • Tai Chi Zen house

    • China (Hangzhou) Cross-border E-

    commerce Comprehensive Pilot

    Area

    • Dream town

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  • DURATION OF STAY

    5 Days 4 Nights

    TRAINING SCHEDULE

    8 January 2018 – 11 January 2018 (Mon – Thu)

    VENUE

    Hangzhou, China

    FEE STRUCTURE

    RM10,000 / pax (GST Inclusive) Fee covers training materials, 4 nights hotel accommodation*, transportation in

    Hangzhou, meals & certificate. * Twin Sharing (single occupancy can be arranged upon request. Additional charges will be imposed.)

    RECOMMENDED FLIGHT INFORMATION

    AirAsia (Direct flight to Hangzhou)  D7 302 Depart 08/01/2018: 08:10am (KUL) – 13:10pm (HGH)  D7 303 Return 12/01/2018: 14:25pm (HGH) – 19:35pm(KUL)

    REGISTRATION METHOD

    Download the registration form via www.its1998.com/alibaba

    REGISTRATION DEADLINE

    1 December 2017, 5pm

    REMARK

    Program fee, daily allowance & airfare are HRDF claimable (Subject to PSMB’s approval - T&C applied)

    C O U R S E D E T A I L S

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    Please take note that the above proposed itinerary is only served as a

    guideline. The smooth flows of the programmes are depending on

    selected venues, weather conditions, participants’ commitments,

    punctuality and discipline. The organizer has the right to amend or

    change the pre-planned itinerary as it deems fits.

    DAY TIME REMARKS

    Day 1

    Hotel

    酒店

    01.00pm – 04.30pm Pick Up from Airport to Hotel & Hotel Check In

    机场接机和入住酒店

    04.45pm Gather at Hotel Lobby

    集合

    05.00pm – 06.30pm Dinner

    晚餐

    06.30pm – 09.00pm Opening Ceremony

    开营仪式

    Day 2

    Binjiang Campus

    滨江园区

    07.30am – 08.30am Breakfast

    早餐

    08.30am Gather at Hotel Lobby

    集合

    08.45am – 09.15am Alibaba Binjiang Campus Visit

    参观阿里巴巴滨江园区

    09.30am – 11.30am Topic 1: Understanding Alibaba Culture

    阿里巴巴文化

    12.00pm – 01.00pm Lunch

    午餐

    01.00pm – 03.00pm Topic 2: New Trend of Cross Boarder e-Commerce

    跨境电商趋势

    03.15pm – 05.15pm Topic 3: Sourcing Potential Buyers thru Alibaba.com

    如何通过Alibaba.com寻找买家

    05.20pm – 06.00pm Topic 4: Introduction to Alibaba.com GGS

    平台介绍

    06.00pm – 07.30pm Dinner

    晚餐

    Day 3

    Taichi Zen House

    太极禅院

    Xixi Campus

    西溪园区

    07.30am – 08.30am Breakfast

    早餐

    08.30am Gather at Hotel Lobby

    集合

    09.30am – 11.15am Visit to Taichi Zen House

    太极禅院参观

    11.15am – 01.00pm Lunch

    午餐

    01.00pm – 01.30pm Alibaba Xixi Campus Visit

    参观阿里巴巴西溪园区

    01.30pm – 03.00pm Topic 5: Introduction to B2C Platform – Taobao, Tmall, Tmall Global

    如何入驻淘宝天猫

    03.15pm – 04.45pm Topic 6: B2C - Solutions for Penetrating the Chinese Market

    如何通过电商进入中国市场

    05.00pm – 06.00pm Topic 7: Big Data for Business Growth – Aliyun

    如何通过大数据支撑业务增长

    06.00pm – 07.00pm Dinner

    晚餐

    07.00pm – 09.00pm Group Assignment & Discussion

    案列研究分析

    Day 4

    Binjiang Campus

    滨江园区

    07.30am – 08.30am Breakfast

    早餐

    08:30am Gather at Hotel Lobby

    集合

    09.30am – 11.30am Topic 8: New Direction of the Internet – The Future Is Now

    互联网+未来已来

    11.30am – 12.30pm Lunch

    午餐

    01.30pm – 02.30pm Visit to Cross Border Warehouse

    参观下沙保税仓

    03.00pm – 04.30pm Topic 9: Understanding Alibaba Business & Eco-system Map

    阿里巴巴业务

    04.30pm – 05.30pm Debriefing & Graduation Ceremony

    毕业典礼

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    Possesses 17 years of practical e-commerce experience and

    started sharing his experience of e-commerce since 2012. Currently

    he uses Alibaba.com as one of his online business platforms and

    has over 50000 Audience in China.

    STEVEN ZHENG Invited Speaker

    DARREN WU Invited Speaker

    CHAD Invited Speaker

    Started an online business with Alibaba 8 years ago. He uses only online

    promotion for his business. He has excellent skills of operating Alibaba.com

    account. 100% revenue is from online, 60% is from B2B website,

    Alibaba.com.

    Joined one of the largest Tmall Partner companies in the online industry. He

    assisted over 10 Global brands entering into China market successfully as

    Senior Business Development Manager.

    He founded Brand Top in 2017 to serve more and more small-mid size

    global brands by providing end to end service to help his clients in

    expending China market.

    The program will be facilitated by Alibaba internal trainers, senior managers and invited industry leaders.

    The organiser reserves the right to appoint any speakers. Please contact the local organiser for the latest program agenda.

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  • ALIBABA DREAM TRIP PARTNER

    ITS Management Sdn. Bhd. Tel: 06-3350619 / 012-6062738 | Fax: 06-3362873 Email: itslc98@gmail.com

    Website: www.its.1998.com/alibaba MY ITS