A Beginner's Guide to Social Media

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Chi-chi Ekweozor Managing Director RealFresh.TV Ltd www.realfresh.tv [email protected] A Beginner’s Guide to Social Media

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Presented at the Social Media Cafe, Manchester, UK on Wednesday 14th January

Transcript of A Beginner's Guide to Social Media

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Chi-chi EkweozorManaging DirectorRealFresh.TV Ltd

www.realfresh.tv

[email protected]

A Beginner’s Guide to Social Media

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• A Little Bit About Me

• Beginner’s Guide to Social Media

• 3 Things You Must Do

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We Will Cover

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A Little Bit About Me

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• Engineering background• Created Europe’s 1st live music

video podcast

• Short listed for Channel 4's

4Talent 2008 Awards

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A Brief History

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Real Fresh TV

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Social Media Strategy & Training Multi-Platform Marketing Facebook App Development

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• A Little Bit About Me

• Beginner’s Guide to Social Media

• 3 Things You Must Do

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We Will Cover

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A Beginner’s Guide to Social Media

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Social Media....?

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This is...a beginner’s guide to... all that?

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“I Want Me Mum!”

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Hang on, it’s actually... simple

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Simple as...

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That’s right, A... B... C...

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A: About You

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A: About You

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Decide what you want to project Decide what you aim to achieve Make your bio/profile ‘about you’

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B: Blog... later

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B: Blog... later

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Start by checking out other blogs Micro-blog first – try Twitter? Decide on a theme for first month

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C: Communicate

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Comments build community Regularly ask for comments Reward... appropriately

C: Communicate

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• A Little Bit About Me

• Beginner’s Guide to Social Media

• 3 Things You Must Do

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We Will Cover

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Now for the numbers...

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1: 1st Listen (then converse)

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2: “2” Do List (Make one)

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3: 3 Things You Must Avoid

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• Lying Do your research

• Stealing Give credit where credit is due

• Hair pulling Your blog/Twitter profile is

a weapon

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A Quote from Twitter:

“The illiterate of the 21st century will not be those who cannot read & write, but those who cannot learn, unlearn and relearn” - Alvin Toffler

posted by:@boris (http://twitter.com/boris)

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The End.

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Thank You!http://twitter.com/realfreshtv@realfreshtv

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Credits

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Beginnerhttp://www.flickr.com/photos/tphoangviet/1028692511/

Social Mediahttp://kristinaeichorn.files.wordpress.com/2008/08/social-media.jpg

I'm an absolute beginnerhttp://www.flickr.com/photos/horselatitudes/2973095769/

ABC_Godfrey_Crosby_Comohttp://www.flickr.com/photos/22195069@N03/2404378946/

i'll be your whatever you wanthttp://www.flickr.com/photos/theoperamafia/2424626206/

Megaphonehttp://www.flickr.com/photos/lukedaduke/482643891/

The Computer Demands A Bloghttp://www.toothpastefordinner.com/032007/the-computer-demands-a-blog.gif

Church Times Bloghttp://www.churchtimes.co.uk/52385

Who's The Dick Writing Comments On My Bloghttp://www.flickr.com/photos/laughingsquid/108474388/Scott Beale / Laughing Squid

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Credits

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Color Addicthttp://www.flickr.com/photos/rideracelive/2993433094/

032/365 "Are You Listening?"http://www.flickr.com/photos/elgraceann/2769081919/

The Hand Work Press Logohttp://www.flickr.com/photos/mattborghi/339965705/