8-16 dec 2018 PARIS...1 EDITO Nautic - Paris Boat Show welcomes you from the 8 th to the 16 december...

www.salonnautiqueparis.com

#Nautic2018

8-16 dec 2018PARISPorte de Versailles

1

EDITO

Nautic - Paris Boat Show welcomes you from the 8th to the 16th december 2018 in Paris - Porte de Versailles for the sailing industry’s most anticipated event of the year. Having changed direction since its show in 2017, this popular event welcomes more than 200,000 visitors each year and has made a move to focus on industry innovation, new generations of boating enthusiasts, and inclusivity for all.

Given its exceptional media presence and visibility, Nautic is an important industry event, especially for its 825 exhibitors. Sailing boats, motor boats, solar boats, water sports, equipment, services, rental, tourism, new or prospective innovative technologies, can all be found to be represented at the show.

Following the resumption of the organization by the French Federation of Nautical Industries and with the creation of Nautic Festival S.A., the 2017 show underwent many changes. These new areas of development will continue in 2018.

In addition to activities on the water, Nautic, in partnership with the Ministry of Sports now hosts beach sports (beach volleyball, beach tennis, beach handball).

Since 2017, the French Tennis and Handball Federations have come together with the French Federations of Sailing, Canoeing, Rowing, Water Skiing, Wake Boarding, Surfing and Stand Up Paddle Boarding to offer up 1,400 sqm of entertainment.

Alain PichavantNautic Manager

FIGURES FROM 2017

LIVE THE NAUTIC EXPERIENCE

2

NAUTIC’S NEW AREAS OF FOCUS

• Increasing visitors and attracting new exhibitors / consumers • Boost the show’s image with professionals, institutions, and the media• Anticipate changes in consumer patterns and practices of sports activities• Enhance Nautic’s live visitor experiences• Promise to be an immersive escape for visitors. Nautic presents its exhibitors with great sales opportunities and its partners with a unique opportunity to increase visibility.

Each year, during the show, the national boating industry makes 25% of its turnover in France.

Nautic is an unmissable industry event!

The French Federation of Nautical Industries and Nautic Festival S.A invite you to share in this exceptional adventure, in the heart of the capital, just before the end of year celebrations.

FIGURES FROM 2017


3

NAUTIC IN SHORT

INNOVATION

Nautic is the prime place to present and launch NEW products.

ENTERTAINMENT

The show develops ACTIVITIES especially for its visitors such as wakeboarding, surfing, beach sports, stand up Paddle boarding, and fishing.It is also an essential venue for award ceremonies, media exposure with sponsors, security, press conferences, offshore races, short film screenings...

A leading trade showin the heart of the CAPITAlE.

PARIS MEET

A place to MEET and network with boaters, professionals, skippers, fishermen, surfers, adventurers... At the show, they share their experiences with the general public daily.

INTERNATIONAL

The 2nd largest indoor sailing event WORlDWIDE.With some forty nationalities present.

PURSUIT

A common PURSUIT that brings people together, each year attracting over 200,000 visitors over the 9 days and more than 400,000 unique visitors per year on the website.

A PACKED PROGRAMME! COME AND JOIN US

FIGURES FROM 2017


4

73%VISITORS COME TO EXPLORE THE BOATS

THE EXHIBITORS825 exhibitors, representing 1,300 brands, spread over 300,000 sqm of space, covering some thirty areas of activity: sailboats, tourism, motor boats, solar boats, equipment, services, water sports, river tourism, media...

46% of the show’s total space

129 yards More than 2/3 of international exhibitors in 4 halls.

483 boats From the 15m yacht to the day-boat,from the fishing boat to the RIB,With jet-skis, wave boats, and Penichettes.

138,000 sqm of space

Highlights • Space for boats under € 20,000 • The auction of old boats• The boating license area • Invitations issued to new boat license holders

20% of the space

75 yards

83 sailboats on display, including 2 catamarans and 3 trimarans.

Highlights • A space where visitors are free to explore • Awards Ceremonies: Races, Boats of the Year,

Sailor of the Year...• A space dedicated to skippers and the offshore race:

The Nautic Lounge.

Nautic 2017 iN FiGuRES

FIGURES FROM 2017


5

AREAS OF ACTIVITY

The spot is composed of a 500 sqm beach, 2 900 sqm pools and a 12,000 sqm exhibition area where manufacturers, importers and distributors meet to present and sell their latest models.

41 exhibitors in hall 1

+500 boards, surfs, canoes...

Highlights The beach and its sports The pools and their activities Nautic SUP Paris (Race of Stand Up Paddle)

The tourism / rental sector is booming. Nautic is the opportunity to meet visitors looking for their next destination(s) for holidays, cruises or a place in the port!

10% of the show’s total area

152 exhibitors of which 61% are international exhibitors

Highlights A different region or country take the spotlight daily to showcase all their diversities (leisure, culinary, cultural, etc.)

WATER SpORTS, gAllERy, pUblISHINg AND ClOTHINg ExHIbITORS

WIll bE AblE TO SEll THEIR pRODUCTS ON THEIR STAllS

318 exhibitors in hall 2.1 and the Exhibition Bridge with 50,000 sqm of exhibition space. The largest B2C exhibition of nautical equipment in the world.

New in 2018 A fashion zone will be created in the «Boutic du Nautic» and will bring together clothing, fashion accessories, shoes etc. All the gifts you could want in one convenient location.

Since 2017, the Nautic Innovations Awards reward a «service» and a «product» that help improve and develop nautical practices.

New in 2018 For Paris to become the Place of Innovation, a selection committee will nominate the best concepts, which will be exhibited in a dedicated space.Tell us a about your innovations today! The innovation at the show attracts nearly 50% of visitors.

57 exhibitors over 8,000 sqm From the press to specialized publishers credit agencies to insurers and teaching boats: all the essential items to enjoy the pleasure of sailing.


FIGURES FROM 2017


6

2/3 of visitors are working professionalsAmong the major Parisian shows, Nautic is the one that receives visitors whose average socioeconomic status is the highest.

206,184 visitorsof which 30% were new visitors

6% more than in 2016

8%International visitorsOf which 45% are new visitors

Ile de France

56% visitors from other regions including overseas territoriesOf which 25% are new visitors

36% visitors from Paris, Parisian regions Of which 40% are new visitors

AVeRAge Age

45 years old35 years old for new visitors

50 years old for repeat visitors

THE VISITORSIn 2017 : new visitors included more women, young people and urban dwellers. More than 10,000 visitors were in the 30 to 50 year old age group.


FIGURES FROM 2017


7

MEDIA PROGRAMME WORTH 1.7 MIllION EUROSCommunication at the national and European level in specialized and general media.

POSTERS

5,750 posters in Paris and the Paris region:

taxis, metroand local displays.

.

RADIO

255 spots of 20 seconds

on French stations. 1h30 direct from the show

on Autoroutes FM, Antenna game on Fun Radio.

TELEVISION

17,025 spots of 20 seconds

broadcast on French and foreign channels,

retransmissions oflive broadcasts from

the Nautic show on AB Moteurs.

WRITTEN PRESS

24 headlines in the general press

(French and international)

35 headlines in the specialized press

(French and international)

INTERNET

55 sites French and international

websites

153 sites French and international

specialized internetwebsites.


THE BENEFITS 15% more coverage

(Press, Radio, Television, Web and Social Networks)

FIGURES FROM 2017


8

bE A pARTNER

develop your image with a working professionals curious about innovations and new trends

Associate your brand with the values of sailing fun, family, leisure, passion, sports, discovery ...

Share experiences with consumers

Join the leading market event

enjoy the reputation and the positive benefits of Nautic

collaborate with the 5th largest French show

Stand out from the competition

oF Nautic bE AN ExHIbITOR

generate turnover

Make loyal customers

discover new prospects

develop your reputation and brand image

Present your new products and ideas

at Nautic

lIvE THE NAUTIC EXPERIENCE A pOWERFUl coMMERciaL AND coMMuNicatioN tooL

FIGURES FROM 2017


9

STAND OUTAT THE SHOWBE aSSociatED WITH NAUTIC AREA OR ACTIvITy

INDOORS Nautic’s spot Nautic and its pools The beach area (with the beach, beach sports and the beach bar) The place of innovation The green-solar space The Nautic Cinema The Nautic Stage Free space to visit the sailing boats "Welcome Aboard" The motorboats exhibition (collectors motor boats), and motorboats auction Fishing area - Fishing Nautic evenings (previews, equipment manufacturers evening...) or private evenings The reception area and visitor information The Equipment Manufacturers Club The "boats under € 20,000" The Model boat pool The reception area for skippers and VIPs "The Nautic Lounge" The restaurant exhibitors The training / job area The river boats pool The motorboat rental area The rest area located in every hall

OOTDOORS Nautic SUP Paris, 9th edition in 2018 Street Fishing, 3rd editon in 2018

FIGURES FROM 2017


10

WELcoME YouR cLiENtS aND PaRtNERS IN A pRIvATE AND UNIQUE SETTINg

At the Nautic lounge On the Nautic Stage In the VIP area At the equipment suppliers club In the meeting room In the exhibitor restaurant

tHE NauticaL caN aDaPt itS actiVitiES to Suit YouR REQuiREMENtS TO CREATE A UNIQUE ExpERIENCE FOR yOUR gUESTS

Internal or external communication Privatization of space or activities Presentation and simulation of your products

STAND OUT AT THE SHOW

FIGURES FROM 2017


11

pRINTED ITEMS Lanyard – Badge holder Visitor guide published with your L’Equipe’s special number: 120,000 ex. in France Plans & Catalogs: 40,000 ex. Nautic News: 10,000 ex. Detachable maps: 30,000 ex. Interior Signs: Stair risers, guard rails, flooring, advertising banners, directional tiles... External signage: - Entrance door decals - Exhibition of your products in the forecourt - Signs in the halls

Other communication tools inside and outside can be arranged on request.

DIgITAl COMMUNICATION Digital screens in all the halls for broadcasting media segments. Website 1,046,769 of page views and more than 400,000 unique visitors: - Graphic design, advertising banners, links,

video streaming... - Partner of the countdown to Nautic site Monthly newsletter more than 60,000 subscribers: - Advertising banner - Reporting passed on to the general public

or exhibitors. Social networks More than 50,000 people follow us on Facebook, Twitter, Instagram and You tube: - Push possible, set up games, etc.

OTHER FORMS OF CO-lINKED COMMUNICATION TV Radio Mobile and static displays

Media Street marketing

OPTIMIZE yOUR pRESENCE AT THE SHOW WITH EFFEctiVE aND MEMoRaBLE coMMuNicatioN

FIGURES FROM 2017


12

pRATICAl INFORMATION

Nautic – International Boat Show of ParisFrom 8th to 16th December 2018Paris - Porte de Versailles

OpENINg HOURS Every day from 10 a.m to 19 p.mlate night show on Friday, 14th December until 10 p.m Closure on Sunday, 16th December at 6 p.m

pRICES Full price entrance: € 17 incl. VATConcessions for persons aged 16-18 and groups (10+ persons): € 10 incl. VATFree admission for students - 26 years old (by pre-booking and providing proof of ID), and under 16s

pROFESSIONAl vISITORS Passport Nautique : € 22 incl. VAT, through pre-booking on the website www.passportnautique.com or € 30 incl. VAT on the door.Professional prices give access to les Nauticales – la Ciotat, le Grand Pavois – la Rochelle and Nautic - Nautic International Show - Paris.

CONNECT WITH US AT

@nauticparis #nautic2018

5

ENTRANCEHALL 2.1

ENTRANCE

ENTRANCEEXIT

Hall 1 Sailing, Tourism & Boards Spot Nautic, Rentals, Tradition & Innovation Area

Hall 2.1 equipment, "Boutic du Nautic" Hall 2.2 Motor Manufacturers & Motor Boats Hall 2.3 Motor Boats & Jet Ski Hall 3 Motor Boats & Pneumatic & Fishing Area Hall 4 Motor Boats & Pneumatic

FIGURES FROM 2017


13

CONTACTS COMMERCIAl TEAM

Anne BourdinSales managerRivers, training, rentals, power boating, ports, solar/ electric boats, digital, services, tyres, press, technical clothing

T. +33 (0)1 71 19 93 35 M. +33 (0)6 35 86 01 69 [email protected]

—

Olivier AlquierSales managerDeck hardware, decoration, electronics, gallery, model making, multihulls, fishing, paint / varnish, clothing, sailmaking / sailing

T. +33 (0)1 71 19 93 41 M. +33 (0)6 27 85 10 06 [email protected]

—

Nicolas ThorelSales managerInsurance, boats and beach gear, canoeing, kayaking, shopping and events, nautic activities, brokerage, credit, sailing schools, editions, water sports, motorists, diving, trailers, services, light sailing

T. +33 (0)1 71 19 93 37 M. +33 (0)6 16 62 30 [email protected]

ADMINISTRATIvE TEAM

Nelly casezFor exhibitors in hall 1

T. +33 (0)1 44 37 04 [email protected]

—

emilie Réveillaud For exhibitors in halls 2.1/ 2.2 / 3 and 4


COMMUNICATION TEAM

Julie MorelliHead of Communication and Non-Media PartnersT. +33 (0)1 44 37 01 44 M. +33 (0)6 16 62 50 [email protected]

—

Morgane NoyonMedia Communication ManagerT. +33 (0)1 47 56 64 99 M. +33 (0)6 62 72 80 [email protected]

—

Ludovic FritWeb Marketing ManagerM. +33 (0)7 76 18 44 [email protected]

DIRECTION

Alain Pichavant Director of Nautic Festival S.A Nautic Manager of the Show


A Nautical Industries Federation Show200 Port de Javel Haut - 75015 Paris - [email protected]

Organised by: Nautic Festival SA 200 Port de Javel Haut - 75015 Paris - France [email protected]

FIGURES FROM 2017


8-16 dec 2018 PARIS...1 EDITO Nautic - Paris Boat Show welcomes you from the 8 th to the 16 december...

Documents

Transcript of 8-16 dec 2018 PARIS...1 EDITO Nautic - Paris Boat Show welcomes you from the 8 th to the 16 december...