2020 Media Kit

Page 2 Central Coast TRVLR Media Kit

Reach Your Market ................... 3Meet Your Budget ..................... 3Our Publication Area ............ 4-5Ad Sizes & Publication Dates .. 6Printer Specs ............................. 7

CONTENTS:• COUNTIES OF •

MONTEREY SAN LUIS OBISPO SANTA BARBARA

VENTURA

MASSIVE COVERAGE35,000 PRINTED QUARTERLY • 140,000 ANNUAL

SPRING • SUMMER • WINTER • AUTUMN

HUNDREDS OF HIGH TRAFFIC LOCATIONS

FROM NAPA TO MALIBUCENTRALCOASTTRVLR.COM

YOUR PASSPORT TO PARADISE

centralcoasttrvlr.com(805) 466-2585

ads@centralcoasttrvlr.com

Summer 2020 Autumn 2020 Winter 2020

Central Coast TRVLR Media Kit Page 3

REACH YOUR MARKET!• 35,000 copies distributed quarterly

• Thousands mailed to high-income homes in CA

• Spring | Summer | Autumn | Winter

• Delivered to hotels, visitor hotspots, and university areas between Napa and Malibu

Now including Vino Magazine

A decade of regional wine coverage now finds home in a special section in Central Coast TRVLR.

MEET YOUR BUDGET!Full Page ............... $425 per month*

• Regular price for one issue $1595

Half Page ............... $245 per month*

• Regular price for one issue $925

Quarter Page ........ $125 per month*

• Regular price for one issue $475

... and more sizes and options see page 6

*Discount pricing reflects monthly agreement on autopay

Page 4 Central Coast TRVLR Media Kit

SAN SIMEON

CAMBRIA

RAGGED POINT

PLASKETT

BIG SUR

MONTEREY

LAKENACIMIENTO

PASO ROBLESTEMPLETONATASCADERO

SAN LUISOBISPO

MORRO BAY

PISMO BEACH

SANTA MARIA

LOMPOC

ORCUTT

POZO

LOS OLIVOSSOLVANG

LAKECACHUMAGAVIOTA

SANTA BARBARA

OJAI

VENTURA

OXNARD

THE GREATPACIFIC OCEAN

PFEIFFER BIGSUR STATE PARK

LOS PADRESNATIONAL FOREST

CHANNELISLANDS

NATIONAL PARK

SANTA ROSAISLAND

0 25

MILES

50

Central Coast TRVLR Media Kit Page 5

COVERING 300+ MILESWith 300 miles between the Monterey Bay and Point Mugu, the Central Coast of California boasts some of

the most amazing destinations ever assembled.

Central Coast TRVLR hails from the beautiful Paso Robles wine region as the premier travel companion

born from the geographic center of California adventure, and home of the California Mid-State Fair.

TRVLR is the only publication that connects the best destinations in California, from Big Sur, Solvang, San Simeon, 17 Mile Drive, Morro Bay, and Santa

Ynez Valley — and can be found nearly everywhere between Napa Valley and Malibu.

QUANTITY

QUALITY

140,000 annual copies & hundreds of locations in dozens of California’s best coastal and valley cities,

TRVLR covers California’s Central Coast, and mails to thousands of homes valued over $1M.

We put TRVLR within reach of your next guest, customer, fan, or visitor. Don’t miss them.

At 6.75x10 inches, Central Coast TRVLR is ideal to keep handy in the car, on foot, or in the handbag.

With high-quality print, paper, and content, Central Coast TRVLR is the publication travelers look for, and each edition is a keepsake. Call today to get in

our next issue of TRVLR — 805-466-2585.

Page 6 Central Coast TRVLR Media Kit

TRVLR+VINO AD SIZES

PUBLICATION DATES

Seven options provide for all your marketing needs Get 10% off for 2X, or 25% off for 4X annually

AD SIZESFull Page + Ed

Full Page2/3 Page1/2 Page1/3 Page1/4 Page

Business Spotlight

1X$2275$1595$1195$925$575$475$795

2XN/A

$1435$1075$835$520$430N/A

4XN/A

$1195$895$695$430$355N/A

4X-12/mo*N/A

$425/mo$315/mo$245/mo$150/mo$125/mo

N/A

SPRING Delivered March • Ad Order Deadline Feb. 10SUMMER Delivered June • Ad Order Deadline May 10AUTUMN Delivered Sept. • Ad Order Deadline Aug. 10WINTER Delivered Dec. • Ad Order Deadline Nov. 10

*Price reflects 12-month payments on autopay agreement

UNITS IN INCHES

FULL PAGE ..6.75 x 102/3 ...............6.125 x 6.21/2 .........6.125 x 4.56251/3 ..................6.125 x 31/4 ................3 x 4.5625

SIZE ... Width x Height

MODULAR SIZES

FULL PAGE ..6.75 x 102/3 .................6.25 x 6.21/2 .............6.25 x 4.6251/3 ....................6.25 x 31/4 .........3.0625 x 4.625

SIZE ... Width x Height1/4

1/2

2/3

1/3

Central Coast TRVLR Media Kit Page 7

PRINTER SPECS

CALL OR EMAIL TODAY

Printing: Heatset Offset — US Web Coated (SWOP) v2Binding: Perfect Bound

Paper: 100lb Matte Cover, 60lb Matte Text

DIMENSIONS, TRIMS, BLEEDS, AND COLORS:Dimensions: All dimensions are inches Trim: 6.75 x 10 | Bleed: 7.25 x 10.5 | Safe Area: 6.25 x 9.5 CMYK process: No PMS, RGB or Spot Colors allowed. Black must be 100% K, set to overprint. Total four-color ink density should not exceed 280 percent, with no more than one solid color. Note: exceeding 280 percent ink density may affect print quality or color matching.

ACCEPTABLE FILE FORMAT:PDF: PDF/X Acrobat 5.0 Version 1.4 or higher with CMYK images between 200–400 ppi at 100% of final image size used. No printer, crop, trim, bleed or registration marks. No bleed on ads less than full page.

FONTS:Package and submit, embedded, or outline all fonts.Note: *Corrections made to submitted files will be billed to advertisers at our Design Fee rates.

AD DESIGN & APPROVAL: Our contracted designers are fluent in design to our specs. Provide your ad consultant with direction, high-resolution materials, and let our experts make you an ad that works.

DESIGN FEES: Contract graphic design fees for new designs are 10% of reserved ad size. Monthly updates to ads will be billed at 5% of ad rate.IMPORTANT: Ad Approval is due three weeks prior to our Delivery dates. If not approved by that date, the latest direction will be relied on as ‘advertiser-approved’ and set for print.

805-466-2585 | ADS@CENTRALCOASTTRVLR.COMCENTRALCOASTTRVLR.COM

After a decade serving the Paso Robles wine region, Vino Magazine joins forces with Central Coast

TRVLR to bring the best of the Central Coast wine region to TRVLR and the largest geographical

distribution of a Central Coast publication.

Now covering the U.S. best wine regions

Napa/Sonoma • Carmel Valley • Paso Robles San Luis Obispo • Santa Ynez • Santa Barbara

TRVLR+VINO = The Central Coast’s best magazine.

centralcoasttrvlr.com | 805-466-2585