Nationwide Expansion (15 Months)

J O H N A M A D E U S

718.683.1771 | New York, New York | johnamadeus@noname.com | https://www.linkedin.com/in/johnamadeus

N A T I O N A L P A R K I N G & H O S P I T A L I T Y S A L E S E X E C U T I V E – – Multi-Billion-Dollar Revenue Actuator | New Market Entry Accelerator | Team and Customer Champion

Seasoned, magnanimous, and award-winning hospitality sales executive and thought leader. Inc. 500/5000 enterprise ballast and bellwether who has impelled triple- and quadruple-digit revenue leaps.

Nine-figure sales portfolio strategist, national business developer, and expert partnership builder.

E X E C U T I V E S T R E N G T H S

National Sales Leadership Hospitality & Healthcare BD Key Account Management

KPI Benchmarking & Realization Operational Excellence & Training

Nine-Figure P&L Management

Strategic Partnerships & Alliances Staff Engagement & Performance Cultures

Portfolio & Territory Expansion

E X E C U T I V E E X P E R I E N C E

P R I S M A T I C P A R K I N G Director of Sales, New York, NY, 2019 – Present

Handpicked to lead the national business development arm of Prismatic Parking, a top hospitality and parking management firm that staffs 10,000+ employees, services 750+ locations, and operates in 75+ cities across the United States.

¡ Rapid 9-Figure Portfolio Expansion. Orchestrated $600M sales arm, to include recruiting, onboarding, and developing 200+ FTEs, as well as guiding team to expand footprint to 50+ new sites, across 20+ cities nationwide within 1 year.

¡ Service Operational Excellence. Architected and articulated strategic service roadmap, led from front to implement best practices and slash operational bottlenecks, and helped team secure guest service honors, amid COVID-19.

I A C P A R K I N G Executive Vice President, Sales and Marketing, New York, NY, 2016 – 2019

Piloted national sales operation of an award-winning, industry pacesetting, Inc. 500/5000 fastest-growing private company, IAC Parking. IAC Parking generates $800M+ in revenue (annually), staffs 14,000, and services 800+ locations nationwide.

¡ 800+ Site, 30+ State, Sales Leadership. Charted strategic blueprint for and ensured success of a 200-member national sales team, including 15 Regional Business Development Directors, spanning 3 segments, 800+ locations, and 30+ states.

¡ Turbocharged Revenue $120M. Conceptualized new business segment growth strategy, commission plans, KPI benchmarks, and progress dashboards, which revved up business to 200+ additional sites and revenue $120M within 2 years.

¡ Record-Setting Sales, Team of the Year. Celebrated with Corporate Team of the Year Award (2016, 2017) for implementing sales strategy that laid foundation to eclipse sales records and improve positioning, while reducing marketing expenditure.

¡ Major Hotel, Healthcare & Gaming Relationships. Cultivated enduring relationships with stakeholders across IAC’s value chain, including major hospitality (e.g., Hotel Corp. International), healthcare (e.g., CBA Health System), and gaming entities.

T W O - Y E A R I M P A C T A T A G L A N C E

JOHN AMADEUS , Nat’l Parking & Hospitality Sales Executive, P g . 2 johnamadeus@noname.com • 718.683.1771

I A C P A R K I N G Senior Vice President, Sales and Marketing | New York, NY | 2015 – 2016

¡ $300M+ Sales Leadership. Selected to steer IAC’s $300M+ national sales and marketing operation, including overseeing a national unit spanning 2 segments (Hospitality, Healthcare), Sales Analytics, and dedicated National Accounts team.

¡ National Portfolio Expansion. Worked closely with CEO, CFO, M&A, and Legal, among others, on everything from site acquisitions across the United States to developing scalable program to support hotel ownership and management firms.

¡ Performance Culture, KPI Benchmarks & Realization. Recognized with Corporate Team of the Year Award (2015) for sales excellence, including centralizing KPI progress monitoring with firm-wide CRM and delivering $38M in revenue.

Senior Vice President, National Accounts, Diversified Markets | New York, NY | 2013 – 2015 Director, National Accounts | New York, NY | 2009 – 2013

¡ Inc. 500/5000 Six consecutive Years. Built and helmed IAC’s first National Accounts program, fueling origination by cultivating relationships with hotel ownership groups and asset managers; led team to Inc. 500/5000 ranking in 6 consecutive years.

¡ Promoted to Senior Vice President of NAP and DM. Promoted to SVP, given National Accounts program’s success, and, on top of growing NAP, was entrusted with designing and executing combined hospitality and healthcare segmentation approach.

R I V E R S I D E C O F F E E

President and Owner | New York, NY | 1995 – 2008

Founded and blossomed Riverside into an award-winning chain of coffee shops and NY institution. Riverside staffs 100+ employees and operates multiple locations, including retail sites, wholesale coffee and equipment division, and a scratch bakery.

¡ Grew from Seed-Level to Tri-State Firm. Launched Riverside Coffee fresh out of college after being inspired by Seattle’s coffee culture. Grew RC into a celebrated coffee shop and commercial wholesale business servicing clients in NY, NJ, and CT.

¡ Team Development & Multi-Channel Sales. Scaled operation and developed team to support up to 11 retail locations, 150+ commercial clients, and a 7-day per week delivery route, from a 3,000 SF, New York-based, scratch-bakery.

¡ Successful Disposition & Media Attention. Operated firm for over a decade, successfully sold it in 2008, and was acknowledged for excellence by The New York Times, The Wall Street Journal, and Gothamist, among other publications.

E D U C A T I O N

U N I V E R S I T Y O F C H I C A G O , Master of Business Administration, Hyde Park, IL U N I V E R S I T Y O F W A S H I N G T O N , Bachelor of Science in Business Administration, Seattle, WA

S E L E C T E D A W A R D S A N D R E C O G N I T I O N

I A C P A R K I N G , Corporate Team of the Year, New York, NY, 2015, 2016, 2017 S M A L L B U S I N E S S A D M I N I S T R A T I O N , Small Business of the Year, New York, NY, 2005

S E L E C T E D V O L U N T E E R I S M

H A B I T A T F O R H U M A N I T Y O F G R E A T E R N E W A R K , Board Member, Newark, NJ T C S N E W Y O R K C I T Y M A R A T H O N , Ambassador, New York, NY

JOHN AMADEUS , Nat’l Parking & Hospitality Sales Executive, P g . 3 johnamadeus@noname.com • 718.683.1771 John Amadeus is a Hospitality Sales Executive, business development luminary, and industry pacesetter, who approached me with enthusiasm about embarking on a new challenge at a hospitality firm where he could make more substantial contributions. His target was an executive-level position, and, as this iteration was updated to illustrate, he secured a position as Director of Sales at Prismatic Parking and has achieved rapid growth since onboarding. Looking at his professional trajectory prior to Prismatic, John only worked with two (2) firms over his 20+ year career, including spending the past decade with IAC Parking. As a result, despite his body of work, his resume had not been updated since 2008. So, John and I worked in lockstep to craft a document that showcased key achievements and testimonials visually, evocatively transmitted his accomplishments textually, and piqued key gatekeepers’ interest at every touchpoint. In terms of color, John cited Faber Birren’s color theory. He mentioned that Faber is an anagram of Farbe which means color in German. He was specific about his brand color and even sent me Hex Number: 4E9493 (“Dark Cyan”). Among other instances of Dark Cyan, I employed it as a background accent for section subdivisions, font color for his title and company names, and tone in dashboards. Furthermore, John wanted graphic designer quality visuals, which would delight and drive the reader’s engagement. For instance, the dashboard at the bottom, leveraged Photoshop graphic design, descriptive icons, Dark Cyan elements, and figures as a compelling vehicle to transmit his impact. Also, looking strategically, while John is tireless and accomplished, he’s humble. From an interviewing perspective, we wanted his resume to serve as a peacock, cheerleader, and high-impact presentation of his accomplishments. In other words, to sell him before he spoke with decisionmakers, which would allow him to operate from a place of humility during conversations. So, the resume’s language is fresh and evocative. The alliterative second line of his executive summary job speaks to his results and is an apt example: “Inc. 500/5000 enterprise ballast and bellwether who has impelled triple- and quadruple-digit leaps[.]” The second bullet beautifully dovetails on this alliteration, leading with: “architected and articulated.” We also embedded 5 testimonials to further strengthen his document, including reviews from a c-level executive, board member, and 3 top periodicals.