0 2011 Run to Home Base Sponsorship Opportunities.
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2011 Run to Home BaseSponsorship Opportunities
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The Red Sox Foundation and Massachusetts General Hospital
Home Base Program is an initiative supported by
philanthropy that serves New England by identifying, motivating, and treating veterans and families
impacted by the invisible wounds of war.
The Home Base Program serves as a successful model for private-public
collaboration; a source of new communication and education; and a leader in finding and implementing new treatments for combat-related stress disorders and traumatic brain
injury (TBI).
Mission, Organizations & Services
Our ServicesThe program consists of a team of veterans, physical medicine and behavioral
health clinicians, educators and researchers.
The program provides clinical treatment for veterans;
support services to veterans’ families; offers educational courses and materials for
health care providers and the public; and brings together
world-class researchers seeking medical
breakthroughs in the prevention, diagnosis and
treatment of traumatic brain injury and combat stress-
related disorders.
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Run to Home Base FactsThe Run to Home Base is a unique 9K fundraising run through scenic Boston ending with an unforgettable experience of crossing “home base” (plate) at historic Fenway Park.
• Date: Sunday, May 22, 2011
• Route: Scenic 9K run through Boston starting and finishing at America’s Most Beloved Ballpark
• Runners: 3,000 including military • Audience: 15,000+ friends and family can watch
thousands of participants from the stands at Fenway
• Activities: The day also includes food, entertainment, a military appreciation area and fun family activities in the concourses at Fenway Park.
• More information: Please visit www.runtohomebase.org
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Become a Part of the Run
Based on your level of sponsorship, your company will:
• Receive high visibility before the event and on Race day
• Reach a targeted market of more than 15,000 on one day
•Pre-race promotion begins on Saturday, December 11, 2010
• Build employee morale and company pride • Retain and increase customer loyalty
• Align your company with the strength of the Red Sox Foundation and Massachusetts General Hospital Home Base Program
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Presenting Sponsor$100,000 (limit of 1 with category exclusivity)
Pre-Race Day:• Logo on all Run marketing collateral (Run brochure, Run posters, Run program)*• Company logo on Run to Home Base web-site with link to company’s web-site• Company logo on Red Sox Foundation and Home Base Program web-sites
On Race Day: • Special VIP access and meeting with Red Sox, Mass General, and Home Base Program leadership and VIPs before the race start• Two (2) 10 x 20 Expo booths in Fenway Park Concourse • Company representative address participants during pre-race ceremony • Ten (10) banners throughout race course • Logo on Fenway Park Jumbotron throughout event • Twenty five (25) complimentary Run entries • Opportunity to include giveaway in participant gift bags • Back page acknowledgement in Run program• Logo featured on 3,000 Run to Home Base t-shirts • Opportunity to provide running shirts to runners • Select exposure within other Run advertising • Event to provide company with special audio or video message thanking company employees for event support• Rotating logo on Fenway Park Jumbotron at select Red Sox home , and rotating throughout the event• On field recognition in the special pre-game on May 22, 2011 Home Base Day at Fenway Park, and six (6) tickets to the Red Sox vs. Chicago Cubs game following the Run to Home Base*Logo inclusion and usage to be dependent upon RSF/MGH approval
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Grand Slam Sponsor$50,000
Pre-Race Day:• Logo on all Run marketing collateral (Run brochure, Run posters, Run program) *• Company logo on Run to Home Base web-site
On Race Day: • “Official Sponsor” status • Category exclusivity • One (1) 10 x 20 Expo area in Fenway Park Concourse • Full page acknowledgement in Run program• Ten (10) banners throughout race course • Ten (10) complimentary Run entries • Opportunity to include giveaway in participant gift bags • Logo featured on 3,000 Run to Home Base t-shirts• Logo on Jumbotron throughout event• Four (4) tickets to the May 22, 2011 Red Sox vs Cubs game • Two (2) complimentary parking passes
*Logo inclusion and usage to be dependent upon RSF/MGH approval
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Home Run Sponsor$25,000
Pre-Race Day:• Logo on all Run marketing collateral (Run brochure, Run posters, Run program) *• Company logo on Run to Home Base web-site
On Race Day: •“Official Sponsor” status • Category exclusivity • One (1) 10 x 20 Expo area in Fenway Park Concourse • Half page acknowledgement in Run program• Four (4) banners throughout race course • Five(5) complimentary Run entries • Opportunity to include giveaway in participant gift bags • Logo featured on 3,000 Run to Home Base t-shirts• Logo on Fenway Park Jumbotron throughout event• Two(2) tickets to the May 22, 2011 Red Sox vs Cubs game • One (1) complimentary parking passes
*Logo inclusion and usage to be dependent upon RSF/MGH approval
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Gold Glove Sponsor
$10,000
Pre-Race Day:• Name recognition on all Run marketing collateral (Run brochure, Run posters, Run program) • Company logo on Run to Home Base sponsor page on the web-site
On Race Day: • One (1) 10 x 10 Expo area in Fenway Park Concourse • Quarter page acknowledgement in Run program
• Two (2) banners throughout race course • Two (2) complimentary Run entries • Name featured on 3,000 Run to Home Base t-shirts• Name on the Jumbotron during event• One (1) complimentary parking pass
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Family Fun Zone SponsorFamily Fun Zone area to consist of kids’ activities such as face painting, coloring, balloon animals, etc
$25,000
Pre-Race Day:• Name recognition on all Run marketing collateral (Run brochure, Run posters, Run program) • Company logo on Run to Home Base web-site
On Race Day: • One (1) 10 x 10 Expo area in Fenway Park Concourse • Quarter page acknowledgement in the Run program
• Two (2) banners throughout Family Fun Zone and race course • Five (5) complimentary Run entries • Logo featured on 3,000 Run to Home Base t-shirts• Logo on Fenway Park Jumbotron throughout event
• One (1) complimentary parking pass
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Exhibition Booth$2,500
Pre-Race Day:• Name recognition on all Run marketing collateral (Run brochure, Run posters, Run program)
• Company name listing on Run to Home Base web-site
On Race Day: • One (1) 10 x 10 Expo area in Fenway Park Concourse
• One (1) banner on site or race course
• Name on Fenway Park Jumbotron during event
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Contact InformationGena BorsonDirector, Special Events and Run to Home BaseRed Sox Foundation4 Yawkey WayBoston, MA 02215
Tracy WestDirector of Signature ProgramsHome Base Program165 Cambridge Street, Suite 600Boston, MA 02114
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Thank you
