John Watton, Ship Serv & Stan Woods, Velocity

'Content is not king – creative content is king' Drew Nicholson, CEO, DNX (10.25-11.10)

Marketing automation for nurturing, scoring and delivering leads - Marketo

Best practice in sales and marketing alignment

Overview of B2B Marketing’s research on the key issues and challenges facing Marketing Leaders

"Ask Avanade" for Avanade by Waggener Edstrom - Digital/live event integration

Buyersphere 2012 - webcast slides

Hot topic briefing - social media

Analysing: because you're expected to have all the answers. Understanding and exploiting your unique position in your markets

Frankencontent: clever ways to manage your stakeholders and avoid the horror of Catherine Toole, CEO, Sticky Content (15:00 - 15:30)

Intro&Session1

Is Pinterest right for my B2B marketing?

Social Media Measurement - Coast Digital

Zoe hominick

John Easton, AMEX

Content marketing to your sales funnel - Coast Digital

Will Schnabel, Silverpop/B2B Engage

Pete Jakob, IBM

The Web Enabled Buyer – and why we have to change?

Content Creation - OTM