Wpclients

Post on 19-May-2015

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Wordpress, clients, client services, I love my clients, I hate my clients, clients caused the recession, Amanda Blum, Lucy the Doberman, unicorns.

Transcript of Wpclients

amanda blum@howlingzoeamanda@howlingzoe.comareyousociallyacceptable.com

#omfgihatepowerpoint Amanda Blum @howlingzoe areyousociallyacceptable.com

Preso F.A.Q.

•Slides will be available 7 minutes after I’m done speaking. Yes, really. www.slideshare.net/hzp

•I really do try not to curse. If you are easily offended… well, this is Portland.

•Current user track: Michael Fields: New and Exciting Ways to Organize Your WordPressPowered Website. Sounded interesting and he has bigger hair than me.

•No, I have no idea why they continue to allow me to speak at these things. I think it’s a title X thing.

•Of course its mine. WHY would anyone do this to their hair on purpose?

WPClients: How to Plug Your Clients Into Their WordPress

Sites

#omfgihatepowerpoint Amanda Blum @howlingzoe areyousociallyacceptable.com

Or… How to Keep Clients from fucking up the sites you build them

Cause they always will.

Every freaking time.

you're dreaming. no really, dude. i'm imaginary

Also?: Delicious!

client negligentusAlso known as: The dunce, the delegater, the bargainer, Realtor, underwriter of your future vacation home and children’s college education.

Don’t teach “WordPress”.

Make it goal oriented.

Handling Tips for Care & Feeding

• How to accomplish specific tasks.• How to reach certain areas of site• No theme options• Hardwire widgets into theme• Utilize Custom Post Types• Hack admin• Hide Admin Panels• Screen Options

Handling Tips for Care & Feeding

• Offer path to support• Create a videocast or “help” section• Keep in contact• Consider processes in house &

sustainability of site..can client “reasonably” use site

• Managed hosting environment• Be ethical. Be, be, be ethical.

client conundrus

Also: The note taker, type “A”, “most likely to succeed”, excellent credit rating

Teach Broad Concepts

Utilize analogies. Also: pictures and hand

gestures.

Handling Tips for Care & Feeding

• Posts v pages (clients LOVE pages)• Categories v tags • Widgets v plugins• Sidebars• Add additional help info to admin• “Recommended reading” – forums, books,

twitter, google, wpbeginner, etc. • Hide Admin Panels, screen options – release

over time. • DCG- create folders• User roles

client hemmoroidusAlso known as: The self starter, the know-it-all and“that guy”.

client hemmoroidus

Handling Tips for Care & Feeding

• Give 2 accounts- admin & “admin”• Budget for training• Budget for maintenance• Managed hosting• Referral (“you should ask @andrea_r or

@nacin, they love helping people”)

Everything in life really boils down to:

Expectations &

Signage

“People alwaystell you

who they are. You just have to believe

them.”-Oprah (more or less)

“You create the parameters of every relationship in the

first 5 minutes. One you set

them, its almost impossible to reset them.”

-Nana

Generally Speaking

• Set good expectations: write good contracts. – specify deliverables– flexible timelines– client requirements (copy,images, hosting, ecomm

gateways)– Go through your contract and remove all adjectives

and subjectives.

• Avoid spec

Generally Speaking

• Cover Your Ass (and theirs) – specify deliverables– flexible timelines– client requirements (copy,images, hosting,

ecomm gateways)

Generally Speaking

• Cover your ass (and theirs) – utilize project management software.

Basecamp/freshbooks/skydeck– Never send emails after 9pm

• Money- get paid via benchmarks. • Back that blog up

Generally Speaking

• Man up– Don’t disappear– Educate the client– Participate in community

education/community– Create documentation for turnover– Admit failure, accept personal responsibility,

avoid excuses – Blame frontpage.

Generally Speaking

• Be a partner– Never send emails after 9pm– Clients are not friends. They are people you

are friendly with. – Remember…. People have been burned. And

again. And again. – Be reasonable about ROI.

“You create your value.

Unless it’s ridiculous.”

-me

#omfgihatepowerpoint Amanda Blum @howlingzoe areyousociallyacceptable.com

On behalf of myself & Lucy the Wonderdoberman, we thank you and

#unicornsalute you

www.phxwordcamp

Not as good as portland, but still better than birmingham

amanda blum@howlingzoeamanda@howlingzoe.comareyousociallyacceptable.comspeakerrate.com >amandablum

#omfgihatepowerpoint Amanda Blum @howlingzoe areyousociallyacceptable.com