The Rise of Micro Storytelling: Twitter, Instagram, Vine...

Post on 27-Jan-2015

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How internet is changing the rules of storytelling? Through a simple mashup of concepts and quotes I tried to show how social medias such as Twitter, Instagram, SnapChat, Vine, Tumblr, Reddit and more force us to master the art of getting to point. What I call the trend of micro storytelling. Original post here http://goo.gl/MbqgMV

Transcript of The Rise of Micro Storytelling: Twitter, Instagram, Vine...

@GaelGuillet gael@scri.bz

THE UNIVERSE IS MADE OF STORIES. NOT ATOMS.

Muriel Rukeyser

Once upon a time…

STORIES ETCH HISTORY.

STORIES MAKE THE PRESENT.

Breaking news!

STORIES BUILD THE FUTURE.

Coming soon…

« THE KEY TO A HEALTHY SOCIETY IS A THRIVING COMMUNITY OF STORYTELLERS.»

Franco Sacchi

THE INTERNET IS MADE OF STORIES. NOT CODE.

Anonymous

50 BILLION WEBPAGES ON GOOGLE.

Two kids in a garage…

1.5 BILLION IPHONE USERS IN THE WORLD.

A hippie in a fruitarian diet…

1.1 BILLION FACEBOOK USERS IN THE WORLD.

A student who wanted to hook-up…

« WHOEVER TELLS THE BEST STORY SHAPES THE CULTURE. »

Erwin McManus

MAYBE STORIES ARE JUST DATA WITH A SOUL.

Brené Brown

WE LOVE THE FEELING PART OF A STORY.

You were tagged on a post.

WE LOVE THE THINKING PART OF A STORY.

Anonymous sent you a friend request.

WE LOVE THE SHARING PART OF A STORY.

<embed> love </embed>

« ONE OF THE KEY QUALITIES OF ALL STORIES IS THAT THEY ARE MADE TO BE SHARED.»

Marco Tempest

YOU ARE WHAT YOU SHARE.

Charles Leadbeater

WE ALL WANT ROLES NOT ONLY GOALS.

Update your status…

WE ALL WANT RULES NOT ONLY WILLS.

The quest of the thumbs up.

WE ALL WANT FANS NOT ONLY FRIENDS.

Wanna see my Klout?

« THE RISE OF THIS “INTELLECTUAL-MATERIALISM” IS BECOMING INCREASINGLY APPARENT [..] IN WHAT IS ESSENTIALY THE

COMMODITIZATION OF EXPERIENCES.»

The Cultural Omnivore

WITH GREAT POWER COMES GREAT RESPONSIBILITY.

Voltaire

STORIES DELIGHT TO INSTRUCT.

No censorship, specially online...

STORIES DELIGHT TO LIVE.

Warning, based on a true story...

STORIES DELIGHT TO DREAM.

Life hurts, we hide from it in fiction...

« IF TELEVISION’S A BABYSITTER, THE INTERNET IS A DRUNK LIBRARIAN WHO WON’T SHUT UP. »

Dorothy Gambrell

ATTENTION IS A LIMITED RESOURCE ON THE INTERNET. NOT DISK CAPACITY.

Mills Davis

WE WANT STORY SHORT.

Small is beautiful.

Life is a joke.

WE WANT STORY SIMPLE.

What else?

WE WANT STORY SEXY.

« THE MASTERY OF ANY MEDIUM USING MINIMAL ELEMENTS HAS LONG BEEN CONSIDERED

A NOBLE ASPIRATION. »

Scott McCloud

ONE DAY I WILL FIND THE RIGHT WORDS. AND THEY WILL BE SIMPLE.

Jack Kerouac

‘’ Seen by everyone ’’

WRITTING IS PERCEIVED INFORMATION.

I think, therefore I am.

WRITTING IS THE REALM OF CONCEPTS.

Laughing MAO…?

WRITTING IS AN ABSTRACT LANGUAGE TO DECODE.

« THE EASIEST THING FOR THE READER TO DO, IS TO QUIT READING. »

Jack Foster

TWEETS AND TEXT MESSAGES KILLED THE LONG NOVEL.

Andrew Barger

129.864.880 BOOKS PUBLISHED IN ALL OF MODERN HISTORY.

@Library please visit me...

2 MILLION BLOG POSTS WRITTEN EVERYDAY.

@Blog here’s the package…

400.000.000 TWEETS SENT EVERYDAY.

@TwitterStories please keep going!

By @loic @marcusnelson

« GOOGLE BEFORE YOU TWEET IS THE NEW THINK BEFORE YOU SPEAK. »

TWITTER OFFERED A VERY RESTRICTED SET OF PROTOCOLS THAT AWAKEN THE IMAGINATION.

John Hodgman

Four more years.

ON TWITTER STORYTELLING IS VERY BRIEF.

Live, from Mars.

ON TWITTER STORYTELLING IS REAL TIME.

Licensed to tweet.

ON TWITTER STORYTELLING IS IMPROVISED.

« THE 140 CHARACTER LIMIT FORCES YOU TO MASTER THE ART OF GETTING TO THE POINT. »

By @MadeaSimmons_

CONVERSATION IS KING. CONTENT IS JUST SOMETHING TO TALK ABOUT.

Cory Doctorow

AROUND 10% OF ALL TWEETS ARE RETWEETS.

#40MillionBeliebers

AROUND 40% OF ALL TWEETS ARE CONVERSATIONAL.

@LadyGaga I <3 you.

AROUND 50% OF ALL TWEETS INCLUDE A LINK.

#OverCapacity

« WE ARE THE GENERATION OF SOCIAL MEDIA, OUR BIGGEST REVOLUTION IS A TWEET OF 141 CHARACTERS. »

Sandra Chami Kassis

THE SOUL NEVER THINKS WITHOUT A PICTURE.

Aristotle.

Take a look at this.

PICTURE IS RECEIVED INFORMATION.

WOW!

PICTURE IS THE REALM OF THE SENSES.

#Photooftheday

PICTURE IS A SNAPSHOT OF REALITY.

« THE CAMERA IS AN INSTRUMENT THAT TEACHES PEOPLE HOW TO SEE WITHOUT A CAMERA. »

Dorothea Lange

THE BEST CAMERA IS THE ONE THAT IS WITH YOU.

Chase Jarvis

500 MILLION PHOTOS UPLOADED PER DAY ONLINE.

Copying reality to the cloud…

40 MILLION PHOTOS POSTED PER DAY ON INSTAGRAM.

Enhancing reality through filters…

150 MILLION PHOTOS SHARED PER DAY ON SNAPCHAT.

Disclosing reality via micro-sharing…

« WHAT I LIKE ABOUT PHOTOGRAPHS IS THAT THEY CAPTURE A MOMENT THAT’S GONE FOREVER,

IMPOSSIBLE TO REPRODUCE. »

Karl Lagerfeld.

ADVENTURES AREN’T REAL UNLESS THEY ARE ON INSTAGRAM.

Jeremy Glass

#Yummy #Instafood

ON INSTAGRAM STORYTELLING IS INSTANTANEOUS.

Seeking beauty in the banal.

ON INSTAGRAM STORYTELLING IS BEAUTIFUL.

Best network for illiterates.

ON INSTAGRAM STORYTELLING IS UNIVERSAL.

« ARTS CONSISTS OF LIMITATIONS. THE MOST BEAUTIFUL PART OF EVERY PICTURE IS THE FRAME. »

Gilbert K. Chesterton

THE PAINTER CONSTRUCTS, THE PHOTOGRAPH DISCLOSES.

Susan Sontag

5, 4, 3, 2, 1… story distroyed

ON SNAPCHAT STORYTELLING IS EPHEMERAL.

No embarrassing posts.

ON SNAPCHAT STORYTELLING IS FEARLESS.

Sexting?

ON SNAPCHAT STORYTELLING IS TEASING.

« A PICTURE IS A SECRET OF A SECRET. THE MORE IT TELLS YOU THE LESS YOU KNOW. »

Diane Arbus

THE PICTURE IS OVER. NOW I HAVE TO GO AND PUT IT ON FILM.

Alfred Hitchcock

Couch, food, ready.

FILM IS DELIVERING STORIES.

Shakespeare woulda’ love 3D.

FILM IS GIVING LIFE TO STORIES.

One story, various interpretations.

FILM IS STIMULATING STORIES.

« I THINK CINEMA, MOVIES, AND MAGIC HAVE ALWAYS BEEN CLOSELY ASSOCIATED. THE VERY EARLIEST

PEOPLE WHO MADE FILM WERE MAGICIANS. »

Francis Ford Coppola

FILMMAKING IS A CHANCE TO LIVE MANY LIFETIMES.

Robert Altman

1.764.727 MOVIES PRODUCED INCLUDING TV SINCE 1898.

The rarity of the fame.

100 HOURS OF VIDEO UPLOADED ON YOUTUBE PER MINUTE.

The democratisation for the fame.

5 VIDEOS MADE ON VINE EVERY SECOND.

The acceleration of the fame.

« IN THE FUTURE, EVERYBODY IS GOING TO BE A DIRECTOR. SOMEBODY’S GOT TO LIVE A REAL LIFE SO WE HAVE

SOMETHING TO MAKE A MOVIE ABOUT. »

Cameron Crowe

[VINE] IT’S A CODE THAT UNLOCKS CREATIVITY IN SIX SECOND BURSTS.

Mat Honan

I GIF you, mofo.

ON VINE STORYTELLING IS IN MOTION.

Yippy yo yippy yay♪

ON VINE STORYTELLING IS LOUD.

Repeat, again and again.

ON VINE STORYTELLING IS LOOPING.

« FILMMAKING IS NOT ABOUT THE TINY DETAILS, IT’S ABOUT THE BIG PICTURE. »

Ed Wood

WHEN I’M MAKING A FILM I’M THE AUDIENCE.

Martin Scorsese

Vine spectacular for voyeuri..journalism.

40.4K TWEETS OF THE FIRST VINE ABOUT #BOSTONBOMBING.

Vine spectacular for brand content.

2.000 RETWEETS OF THE TEASING VINE ABOUT #RANDOMACCESSMEMORIES.

Vine spectacular for banal stuff.

1.600 LIKES FACEBOOK ON VINECATS.COM

« CINEMA IS A MATTER OF WHAT’S IN THE FRAME, AND WHAT’S OUT. »

Diane Arbus

WHAT HAPPEN BETWEEN THE PANELS IT’S THE KIND OF MAGIC ONLY COMICS CAN CREATE.

Scott McCloud

Fill the gap between the panels.

COMICS IS COLLABORATIVE STORYTELLING.

Mind the gap between the shots.

COMICS IS TIMELESS STORYTELLING.

Listen son, to make babies…

COMICS IS MINIMAL STORYTELLING.

« COMICS IS A GREAT MEDIUM TO GET A LOT OF STORIES OUT. »

Sergio Aragones

COMICS ARE A GATEWAY DRUG TO LITERACY.

Art Spiegelman

Words, scripture or comics?

5K HIEROGLYPHS NUMBERED BY THE GRECO-ROMAN.

Kids, nerds or genius?

80.55 MILLION COMIC BOOKS SOLD IN NORTH AMERICA, MAY 2013.

Sketches, graphic novels or memes?

EVERY 0.02 SECOND A NEW WEBCOMIC IS CREATED.

« I’M NOT A CARTOONIST. I’M A STAND UP COMEDIAN WHOSE STAGE IS THE INTERNET. »

Matthew Inman

WE LIVE IN A WEB OF IDEAS, A FABRIC OF OUR OWN MAKING.

Joseph Chilton Pearce

Freedom of speech or hackersland?

25 MILLION 4CHAN.COM MONTHLY UNIQUE VISITORS.

Micro-entertaining or sarcasmland?

73 MILLION 9GAG.COM MONTHLY UNIQUE VISITORS.

Micro-blogging or copyright anarchy?

184 MILLION TUMBLR.COM MONTHLY UNIQUE VISITORS.

« WHEN SOMETHING IS SUCH A CREATIVE MEDIUM AS THE WEB, THE LIMITS TO IT ARE OUR IMAGINATION. »

Tim Berners Lee

AN IDEA IS NOTHING MORE NOR LESS THAN A NEW COMBINATION OF OLD ELEMENTS.

James Webb Young

Unfiltered and encouraged plagiarism.

WITH MEMES STORYTELLING IS RAW.

Same materials, different shit.

WITH MEMES STORYTELLING IS CONSTRAINED.

CAP_TION �

Refresh to remake the story.

WITH MEMES STORYTELLING IS INFINITE.

« EVERYTHING THAT NEEDS TO BE SAID HAS ALREADY BEEN SAID. BUT, SINCE NO ONE WAS LISTENING,

EVERYTHING MUST BE SAID AGAIN. »

André Gide

[REDDIT] THE FRONT PAGE OF THE INTERNET.

Huffman and Ohanian

A story is either a link or a text post…

ON REDDIT STORYTELLING IS BASIC.

It’s all about the headline…

ON REDDIT STORYTELLING IS CATCHY.

One macro-organism, N micro-cells…

ON REDDIT STORYTELLING IS VIRUS-LIKE.

« THE PURPOSE OF A STORYTELLER IS NOT TO TELL YOU HOW TO THINK, BUT TO GIVE YOU

THE QUESTIONS TO THINK UPON. »

Brandon Sanderson

SMALL ROOMS DISCIPLINE THE MIND. LARGE ROOMS DISTRACT IT.

Leonard De Vinci

MICRO-STORY IS ALL ABOUT CREATIVITY.

Less is more.

MICRO-STORY IS ALL ABOUT READABILITY.

The shorter, the sexier.

XO�

MICRO-STORY IS ALL ABOUT EXTENSIBILITY.

To be continued…

« PEOPLE HAVE FORGOTTEN HOW TO TELL A STORY. STORIES DON’T HAVE A MIDDLE OR AN END ANY MORE.

THEY USUALLY HAVE A BEGINNING THAT NEVER STOPS BEGINNING. »

Steven Spielberg

A CONCLUSION IS A PLACE WHERE YOU GOT TIRED THINKING.

Martin H Fischer

STORIES NEVER REALLY START.

Welcome to far far away...

STORIES NEVER REALLY END.

Who’s your daddy, now?

STORIES NEVER REALLY DYE.

Begins. Falls. Rises.

« IF YOU WANT A HAPPY ENDING, THAT DEPENDS, OF COURSE, ON WHERE YOU STOP YOUR STORY. »

Orson Welles

B I B L I O G R A P H Y

Understanding Comics: The Invisible Art, Scott McCloud

The Storytelling Animal: How Stories Make us Human, Jonathan Gottschal

Making Comics: Storytelling Secrets of Comics, Mangas and Graphic Novels, Scott McCloud

The Anatomy of a Story: 22 Steps to Becoming a Master Storyteller, John Truby

How to Get Ideas, Jack Foster, illustrations by Larry Corby

Steal like an Artist, Austin Kleon

Gaël Guillet, cofounder @Scri_bz

@GaelGuillet gael@scri.bz