Miles Maier

Lasa

London ICT Championshining on a shoestring | reading | 03 february 2010

Communications – do more for less with ICT

A champion for ICT in your region To see local infrastructure support organisations

• Operate more efficiently in its day to day work• Be more effective in its reach and influence

Voice, representation, advocacy Signposting sources of help Strategic support

Regional ICT Champions

Doing more with Less – the wrong way

Spending without budgeting Cutting back on support Cutting back on training

Remember that ICT underpins service delivery and should be acknowledged by full cost recovery.

Doing more with less – right way

Assess your ICT health-checks

Risk assessment living with risk

Budgeting calculate your ICT budget

Top Tips 1(on doing more with less)

Donation schemesCTXchange – www.ctxchange.org

Discount schemescharity software suppliers

Free and open source softwareOpen office

www.ictknowledgebase.org.uk/opensourcesoftware

Top Tips 2(on doing more with less)

Event management - www.eventbrite.com

Free video conferencing - www.oovoo.com, Skype

Collaborate - Google Docs and Microsoft Live Office

Aggregate the news – RSS

Surveys and polls - SurveyMonkey

Arranging meetings – www.doodle.com

Top Tips 3(on doing more with less)

Knowledgebase www.ictknowledgebase.org.uk

Suppliers Directory www.suppliersdirectory.org.uk

NAVCA www.navca.org.uk

ICT Champions www.ictchampions.org.uk

Capacitybuilders www.improvingsupport.org.uk

UKRiders www.ukriders.info

AbilityNet www.abilitynet.org.uk

IT4Communities www.it4communities.org.uk

Doing more with less – communications

TASKS

Advocacy

Awareness

Fundraising

Inspiring action

Influencing change

NEW MEDIA Conversations Social networking Collaboration Content sharing Aggregation Tell your story

Thinking about new media

• Objectives - what

• Audience - who

• Strategy - pick a path that fits

• Implement - match the tool

• Sustain - measure, adjust

Old media - Web 1.0 . . .

. . static,not dynamic,no interaction, text heavy content.Information is fed AT viewers

New media - Web 2.0 . .

. . is interactive websites, comments, conversations and social networking WITH viewers encouraged

Video sharing - Youtube

Tells your story to funders, etc

Video/pictures - very powerful medium

Free

18.5m UK viewers

Social Networking - Facebook connect with other organisations and

supporters 19m UK or 300m global users interacts with other social media tools

like Twitter, blogs, Flickr

www.facebook.com/group.php?gid=7347628574

Niche Social Networking - ning

Create your own social network Free ( with ads) or $25 USD/month (no ads) Combines forums, video, photos, widgets, etc One login (open social)

http://navcanetworks.ning.com/

Social Networking/Twitter

combination of micro-blogging and social networking

Push out messages and join conversations Raise profile – 14m global users Free

http://twitter.com/telfordvolserve

Collaborative Working

Share documents and knowledge Collaborate on documents in real time Funding bids, newsletters, meetings, maps Google Docs, Zoho, Microsoft Live Office,

wikis, Doodle

GoogleDocs

Collaborative working - Doodle

Visit

Collaborative maps

RSS

Aggregates news to one place Subscribe to RSS feeds Save time, convenient Google Reader is free

Google Reader

Online & Text Donations - Red Nose Day

Ground breaking £5 text donation with 100%

going straight to good causes.

Every UK operator participated.

Over £20,000,000 donated by text.

Over £20,000,000 donated online.

Joining it all together…

The Bartons

Anna bought noses for her grandchildren at

Sainsbury’s and looked at their skins on

Bebo. They all watched the show on the

night and donated £50 by telephone.

£54

Miles MaierLondon Region ICT Champion

www.lasa.org.uk/ictchampion

mmaier@lasa.org.uk

020 7426 4496