Post on 01-Apr-2015
New Services offered by the Commerce Division
Ms. Michelle BonelloMs. Michelle BonelloDirector – Industrial Property RegistrationsDirector – Industrial Property Registrations
New ServicesNew Services
• IP Check Up IP Check Up
• IP PortalIP Portal
Mission Statement:Mission Statement:
"To "To assist business assist business and and facilitate trade facilitate trade whilst whilst providingproviding the necessary the necessary infrastructureinfrastructure to encourage the to encourage the securing, securing, utilisation and respect of intellectual utilisation and respect of intellectual property rightsproperty rights.”.”
IP Check UPIP Check UP
The The IP Check UPIP Check UP is a new service offered is a new service offered
by the Commerce Division to Maltese by the Commerce Division to Maltese
SME’s. SME’s.
It includes two European projects, It includes two European projects,
amalgamated together and tailored to the amalgamated together and tailored to the
Maltese environment. Maltese environment.
IP Check UPIP Check UP
The European Patent Office launched the The European Patent Office launched the
IP Pre-DiagnosisIP Pre-Diagnosis project offering services project offering services
for innovative European SME’s that have for innovative European SME’s that have
little or no experience of IP, particularly of little or no experience of IP, particularly of
patents, and who operate preferably in the patents, and who operate preferably in the
technological field. technological field.
IP Check UPIP Check UP
The other project, is launched by the The other project, is launched by the
IPeuropeAware (IPeA)IPeuropeAware (IPeA),, and is financed by and is financed by
the European Commission’s the European Commission’s
Competitiveness and Innovation Competitiveness and Innovation
ProgrammeProgramme under DG Enterprise and under DG Enterprise and
Industry. Industry.
IP Check UPIP Check UP
This 2This 2ndnd project makes use of the project makes use of the AIDA AIDA
methodologymethodology; which is a concept ; which is a concept
developed over 100 years ago by developed over 100 years ago by
marketing specialists. This has been marketing specialists. This has been
specifically adapted to the topic of specifically adapted to the topic of
Intellectual Property.Intellectual Property.
IP Check UPIP Check UP
The specific adaptation of the original The specific adaptation of the original
AIDA methodology to the topic of AIDA methodology to the topic of
Intellectual Property uses AIDA levels to Intellectual Property uses AIDA levels to
quantify the maturity-level of an SME, with quantify the maturity-level of an SME, with
respect to its IP-practices and/or respect to its IP-practices and/or
knowledge on IP.knowledge on IP.
IP Check UPIP Check UP
In the context of IP, the AIDA method will In the context of IP, the AIDA method will
be used:be used:
1. To 1. To evaluateevaluate the level of IP the level of IP awarenessawareness
and/or IP and/or IP practicespractices of an SME of an SME
IP Check UPIP Check UP
2. To 2. To qualifyqualify//quantifyquantify the level of IP the level of IP
awareness and/or IP practices to be awareness and/or IP practices to be
reached, and/orreached, and/or
3. 3. request additionalrequest additional IP IP diagnostic diagnostic
adviceadvice from the Commerce Division from the Commerce Division
IP Check UPIP Check UP
The idea behind the method developed for The idea behind the method developed for
IP is to attach to each of the IP is to attach to each of the 4 AIDA levels4 AIDA levels, ,
one particular type of IP-practice. one particular type of IP-practice.
IP Check UPIP Check UP
AA (Attention) (Attention): :
The SME is aware of IPThe SME is aware of IP
AAIDAIDA
IP Check UPIP Check UP
II (Interest) (Interest)::
The SME is protecting IP on a more or The SME is protecting IP on a more or
less regular and systematic basisless regular and systematic basis
AAIIDA DA
IP Check UPIP Check UP
DD (Desire) (Desire)::
The SME is developing an IP portfolio of a The SME is developing an IP portfolio of a
certain size and is managing its IP rightscertain size and is managing its IP rights
AIAIDDA A
IP Check UPIP Check UP
A A (Action)(Action)::
The SME is exploiting its IP rights, by e.g. The SME is exploiting its IP rights, by e.g.
valorising its rights, enforcing its rights, valorising its rights, enforcing its rights,
commercialising them through leasing, commercialising them through leasing,
selling, licensing, etc... selling, licensing, etc...
AIDAIDAA
IP Check UPIP Check UP
The scopeThe scope of the of the IP Check UPIP Check UP is: is:
• • to to give informationgive information with regards to the with regards to the
rightsrights pertaining to innovation and pertaining to innovation and
managing managing them, (such as patents, them, (such as patents,
trademarks, designs, copyright, trade trademarks, designs, copyright, trade
secrets, licenses, contracts …), and secrets, licenses, contracts …), and
IP Check UPIP Check UP
• • to to underline the valueunderline the value of an IP policy of an IP policy
to to the company, and together with its the company, and together with its
company director, to estimate what company director, to estimate what
benefitsbenefits the IP could bring, taking into the IP could bring, taking into
consideration the future prospects of consideration the future prospects of
the company. the company.
IP Check UPIP Check UP
A detailed and confidential A detailed and confidential documentdocument is is
produced, which produced, which providesprovides the SME with the SME with
various toolsvarious tools as to how it may proceed as to how it may proceed
from one AIDA level to the next from one AIDA level to the next
IP Check UPIP Check UP
The document may be re-used according The document may be re-used according
to the to the company’s needscompany’s needs, even if just in , even if just in
safeguardingsafeguarding the the developmentdevelopment of its of its
activity, or in activity, or in conservingconserving or or improving improving its its
position amongst its partners or position amongst its partners or
competitors. competitors.
IP Check UPIP Check UP
The The IP Check UPIP Check UP is carried out in three is carried out in three
stagesstages
1st stage1st stage: :
An Interview of around 4 hours with An Interview of around 4 hours with
the the Company Director; Company Director;
IP Check UPIP Check UP
2nd stage2nd stage: :
A meeting of around 2 hours with the A meeting of around 2 hours with the
company Director giving the office’s company Director giving the office’s
report and discussing the report and discussing the
outcome; outcome;
IP Check UPIP Check UP
3rd stage3rd stage: :
A meeting one year later, of about an A meeting one year later, of about an
hour, to review the general outcome hour, to review the general outcome
from this project. from this project.
IP Check UPIP Check UP
The The expected gainsexpected gains for the company are:for the company are:
• • a a genuine diagnosisgenuine diagnosis of the current state of of the current state of
the company the company regardingregarding its its needs needs in in
relation relation to IPto IP;;
IP Check UPIP Check UP
• • a a prospective viewprospective view based on an based on an
understanding of understanding of the development the development
prospectsprospects of the company and an of the company and an
understandingunderstanding of the of the competitive competitive
advantagesadvantages which can be which can be gained by gained by
industrial propertyindustrial property; ;
IP Check UPIP Check UP
• • recommendations and possibilitiesrecommendations and possibilities for for
actionaction; and; and
• • the the clear identificationclear identification of available of available toolstools to to
get a clear pictureget a clear picture of all the of all the playersplayers and and IP IP
costscosts involved. involved.
IP PortalIP Portal
The The IP PortalIP Portal will offer electronic filing will offer electronic filing 24/724/7
of all the applications for:of all the applications for:
TrademarksTrademarks, ,
PatentsPatents andand
DesignsDesigns..
IP PortalIP Portal
The forms include applications to:The forms include applications to:
RegisterRegister
RenewRenew
RestoreRestore
WithdrawWithdraw
AlterAlter
Trademarks
Desi
gn
sPate
nts
IP PortalIP Portal
SurrenderSurrender
Change DetailsChange Details
Register a LicenseeRegister a Licensee
Request for InformationRequest for Information
… … others …others …
Trademarks
Pate
nts
Desi
gn
s
IP PortalIP Portal
The News and EventsThe News and Events
Many international sources of IP News Many international sources of IP News
exist and the exist and the IP Portal provides linksIP Portal provides links to the to the
main international offices, in order to help main international offices, in order to help
the user stay the user stay up-to-date up-to-date with the with the ever-ever-
changing World of IPchanging World of IP: :
Features
IP PortalIP Portal
The News and EventsThe News and Events
News by the News by the Commerce DivisionCommerce Division
AlicanteAlicante News News
PatentPatent Information News Information News
WIPOWIPO Magazine Magazine
Features
IP PortalIP Portal
News Subscription FormNews Subscription Form
By filling in the By filling in the Subscription FormSubscription Form one one
will will receive an emailreceive an email advising of a advising of a
new IP related Newsnew IP related News Alert posted Alert posted on on
the websitethe website..
Features
IP PortalIP Portal
Post an ArticlePost an Article
If one wishes to If one wishes to publishpublish an an IP related IP related
NewsNews item, one may item, one may upload upload the the article article
for consideration by the Commerce for consideration by the Commerce
Division.Division.
Features
IP PortalIP Portal
Government GazetteGovernment Gazette
Past issuesPast issues of the of the Government GazetteGovernment Gazette, in , in
which the Commerce Division regularly which the Commerce Division regularly
publishes its new Industrial Property Grants publishes its new Industrial Property Grants
as well as other related changes.as well as other related changes.
Features
IP PortalIP Portal
IP Litigation Cases IP Litigation Cases
A list of litigation cases starting as from 2008.A list of litigation cases starting as from 2008.
Post a Litigation SummaryPost a Litigation Summary
If one has been involved in an IP Litigation case, If one has been involved in an IP Litigation case, there is a possibility to post a summary of the case there is a possibility to post a summary of the case by filling a provided form.by filling a provided form.
Features
Thank YouThank You
Contact details for Contact details for IP Check UPIP Check UP
Tel:Tel: 25690 206 / 341 / 36525690 206 / 341 / 365
Email:Email: ipoffice@gov.mtipoffice@gov.mt
Website:Website: www.commerce.gov.mtwww.commerce.gov.mt