Jbd Portfolio

Post on 15-Jan-2015

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Portfolio giving an overview of John Dinsmore's capabilities.

Transcript of Jbd Portfolio

John Dinsmore: Portfolio

John Dinsmore Portfolio: Overview

• Awards Won for Marketing from:• General Motors• Turnaround Management Association

• 15+ Years Experience in both Corporate & Agency Environments

• Ph.D. Marketing (anticipated 2013) University of Cincinnati

• MBA from University of Georgia• Concentrations in Marketing, Finance & Decision Support Systems• Awarded full assistantship• GMAT: 710 (92nd Percentile)

• Capabilities/Experience• Marketing Strategy• Brand Management• Market Research & Data Analytics• Public Relations• Copy Writing• Product Management & Design• Web Development & Interactive Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Clients Served

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

University of Georgia

John Dinsmore Portfolio: Advertising

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Advertising

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Advertising

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Advertising

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Technical Writing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

Mentor Technologies White Paper on Training to Obtain Cisco Certifications

John Dinsmore Portfolio: Web Development & Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

In a client engagement with MusicToday, John Dinsmore successfully launched its fan club business, including clubs for Shania Twain, John Mayer, Madonna and Marc Anthony. Engagement included content generation, web marketing, HTML email marketing and partnering with complementary organizations for cross promotions (concert promoters, corporate sponsors, media companies, etc.) In the example of Shania Twain, her fan club acquired 30,000 members in the first four months.

John Dinsmore Portfolio: Web Development & Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

www.thetetracompanies.com

John Dinsmore Portfolio: Web Development & Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

www.vespaatlanta.com

John Dinsmore Portfolio: Web Development & Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

www.arlingtoncap.com

John Dinsmore Portfolio: Web Development & Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

www.carret.com

John Dinsmore Portfolio: Web Development & Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

www.cottonmouthhuntinglodge.com

John Dinsmore Portfolio: Corporate ID & Branding

Parent/Holding Company “The Tetra Companies”

Subsidiaries/Divisions

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Corporate ID & Branding

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

Corporate Newsletters Pocket Folders

John Dinsmore Portfolio: Public Relations

In addition to placements in numerous trade and local publications, John Dinsmore has secured news coverage in many national news outlets, including:

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Public & Investor Relations Case Studies

In the midst of the Enron & WorldCom accounting scandals, John Dinsmore secured a one hour special on CNBC for U.Ga. Accounting Professor Dennis Beresford where he discussed and explained the nature of the scandals.

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

University of Georgia

Over the course of several months, John Dinsmore established relationships between national, regional and industry media to use analysts from the firm as experts on technology business stories. Placements included The Wall Street Journal, The New York Times, USA Today and many others and peaked at just over 100 articles per month.

Work on behalf of CLEC Talk America (now part of Cavalier Telephone) involved public and investor relations that included multiple appearances by CEO Gabe Battista on CNBC & Bloomberg TV, articles in The Wall Street Journal, earnings releases, conference calls and more.

John Dinsmore Portfolio: Direct Mail

NameAddressCity, State, Zip

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

The Villas at Wyndhurst Ridge

John Dinsmore Portfolio: HTML e-Mail Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

HTML email Press Releases, Promotions and More. . .

John Dinsmore Portfolio: HTML e-Mail Marketing

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

HTML eMail Campaigns on Behalf of MusicToday Fan Clubs

John Dinsmore Portfolio: Direct Mail--Catalogs

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

National Geographic Educational Catalog

John Dinsmore Portfolio: Marketing Collateral

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

Carret and Company Asset Management Corporate Brochure

John Dinsmore Portfolio: Marketing Collateral

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

TMI Group Corporate Brochure

John Dinsmore Portfolio: Tradeshows, Booth Design & Event Planning

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Tradeshows, Booth Design & Event Planning

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Tradeshows, Booth Design & Event Planning

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

John Dinsmore Portfolio: Make Contact

John Dinsmore Portfolio 804.237.9574 dinsmojb@uc.mail.edu∙ ∙

Mobile: 804-237-9574E-mail: dinsmojb@uc.mail.edu

Twitter: jdinsmoreBlog: www.PiledHighMarketing.blogspot.com