Post on 22-Mar-2017
It Will Change The Way You Ride.
This Means: Better handling Faster cornering Smoother ride Better traction More control = safer ride
Moves down and back with the rider Adds 2-4 Inches suspension to any bicycle Lowers the rider’s center of gravity on command
Gravity±Seat Suspension Seat Post
Bicycles are Big Business in the U.S.
19.8 Million bicycles sold in U.S. in 2010, generating $6 Billion Dollars in sales – up 15% from 200936.9 Million Americans ride bicyclesIncreasing in popularity – Eco friendly, health & fitness Consumers willing to spend more - $5000 bikes not uncommonU.S. and local governments spending billions on bicycle friendly infrastructure
Source: Natonal Bicycle Dealer’s Assn, NDBA Statpak (2011) retrieved 10/18/11 at http://nbda.com/articles/industry-overview-2010-pg34.htm
Why lower your center of gravity? – Road Bikes
vs
Variable Seat Position allows:• Lower center of gravity• Better cornering and traction• Equal distribution of weight• More control over the bicycle• Increased aerodynamics
Why lower your center of gravity? Off Road
vs
Variable Seat Position allows:• Lowering center of gravity critical for off-road • Nearly three inches of extra suspension added• Flows with the rider’s natural body movements • Better control over rugged terrain
Main Competitors – Off Road
(Dozens of moving parts -
a mechanical nightmare!)
GravityDropper ThudBuster
Product recalled due to breakage
Market Competition – Road Bikes
None. Gravity±Seat First suspension seat post system in the world designed
for Road Bikes
Intuitive design, virtually no moving parts
Long Term Competitive Advantages Reverse angle design
patented – no current competitor can incorporate into their models
Intuitive design/few moving parts
“Why didn’t I think of that?” factor
Flows with rider’s movements
Room for further refinement to maintain competitive edge (e.g. carbon fiber, nitrogen damper, adjustable spring rates)
Intellectual Property Protection
Trademarks Awarded:
“Gravity±Seat” Trademark SN 77-477,284 awarded
Patents awarded: U.S. Patent No. US 8,262,115 B2 issued on
September 11, 2012 to Joshua D. Mackenroth as sole owner and inventor.
Other IP Value Added:NDAs obtained from all vendors during developmentwww.gravityseat.com domain registered
About the inventorLicensed Attorney + Business DegreeExpert motocross racerCorporate layoff motive for invention
Accomplishments Patent issued 9/11/12 Registered Trademark Featured in Mountain Bike Action Two working prototypes Graphic design work Website and Blog