Improving Innovation. With Clever Co-creation. Part II - Dialego

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Transcript of Improving Innovation. With Clever Co-creation. Part II - Dialego

Twitter Hashtag #QUAL360

November 20-21, 2013 | Singapore

Platinum Sponsor

Association Partners

Media Sponsors

Improving Innovation. With Clever Co-Creation. Part II

Qualitative 360 Asia Pacific, Singapore 21st of Nov. 2013

1 20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session |

What happened yesterday…

2 20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session |

|

Build groups > select idea

3 20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session |

Stress sucker

The first self-operating vacuum cleaner that

assesses the cleaning requirements of

every room and cleans accordingly.

It has a built-in software that analyses the

dirt level for every part of the room and

selects the appropriate cleaning program.

It monitors the dirt level throughout the

cleaning process and only when the

analysis shows that there is no dirt left, the

job is completed and the vacuum cleaner

moves on.

You do not have to invest any time or effort

any more for a spotless apartment.

Live Co-Creation Workshop

n=80-100

Online Social Media

Analysis

N > 1 Mio.

Semantic analysis

Online VCM

IdeaFilter

n=150

Winner Concept

20

Idea

Boards

(excerpt)

x

Concept-

Boards

6, ... 2, ... 1

Concept-

Boards

Online idea generation and filtering

process over night

2000

Idea

drops

7

8

9

Ratio

Pure Freedom System

-0,08

Needle sucker

0,09

Stress sucker

0,26

All-in-one Magneto Vacuum cleaning

0,36

The ‘My Style’ cleaner

0,08

Shoulder Backpack Vacuum Cleaner

-0,08

Dirt Radar + Hunter

0.20

Cleantone

-0.43

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Platinum Sponsor

Association Partners

Media Sponsors

Twitter Hashtag #QUAL360

November 20-21, 2013 | Singapore