First Impressions that Recolor the Stories Your Brand Tells

Post on 18-Jun-2015

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Personal brands. Corporate brands. Non-profit brands. All of these have something in common: they tell a story -- with every message (verbal and visual) that goes out to the public. Are first impressions reinforcing or recoloring the stories your brand wants to tell and the values it works hard to promote?

Transcript of First Impressions that Recolor the Stories Your Brand Tells

RECOLORSTORIESYOUR BRAND

TELLS

F I R S T

IMPRESSIONS

that

FIRST IMPRESSIONS

START THE STORY

RUNNING LATE

Again… and again… and again…

EXCESIVETALKING LISTENING

Z Z Z Z Z Z Z …..

lousyPowerPoint

• blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah

• blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah

• blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah

• blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah

• blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah

• blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah• Blah, blah, blah

LousyBLAH, BLAH, BLAH

BLAH, BLAH, BLAH

BLAH, BLAH, BLAH

MEETINGS

5

Talented PEOPLE WHO HURT

THE CULTURE

that

DON’T get to the

POINT

EMAILS

?

1

THAT

DON’T GET to the

POINT

CONVERSATIONS?

1

EYECONTACT

The

LIMP HANDSHAKE

Handing offLEADERSHIP

(AND TRUST)

TOO SOON

What would you add to

the list?

CONSULTING

COACHING

TRAINING

COMMUNICATION DESIGN

SUPERBcommunication.com

Presented & Designed

by Maria KecklerMARIA@SUPERBcommunication.com

Twitter.com/mariakeckler

Linkedin/in/mariakeckler