FaceBook For Business

FB Marketing OverviewYour Fan PageFB AppsFB HousekeepingFB Paid AdvertisingFB Ecommerce

App HTML code helpers on: www.settingupfacebookforbusiness.com

Presented by Darcy Knapp, MBA SEO Web Mechanics

You NEED to be HERE

Presented by Darcy Knapp, MBA SEO Web Mechanics

If facebook were a country it would have the 3rd largest population on the planet! ~Facebook is growing exponentially – announcing 1 Billion Registered Members (Jan 2012)~

Facebook in The USA

Presented by Darcy Knapp, MBA SEO Web Mechanics

Presented by Darcy Knapp, MBA SEO Web Mechanics

The Power of Social Media

Your Fan Page?

Does your business have a Fan Page?

How many fans do you have?

What is your strategy?

Who is in control?

Get connected!

The fastest growing segment on facebook is Women: Age Group 55-65

Presented by Darcy Knapp, MBA SEO Web Mechanics

TimeLine Fan Page!!

Presented by Darcy Knapp, MBA SEO Web Mechanics

“Create” a Business Fan Page

Presented by Darcy Knapp, MBA SEO Web Mechanics

Choose Your Biz Category

Presented by Darcy Knapp, MBA SEO Web Mechanics

Add Your Contacts (now or later)

Presented by Darcy Knapp, MBA SEO Web Mechanics

Manage Your Permissions

Presented by Darcy Knapp, MBA SEO Web Mechanics

Add Company Information

Presented by Darcy Knapp, MBA SEO Web Mechanics

Add/Update Your Thumbnail

Presented by Darcy Knapp, MBA SEO Web Mechanics

Your FB “Like” (Fan) TimeLine Page

Presented by Darcy Knapp, MBA SEO Web Mechanics

Add Video => Post via YouTube

Presented by Darcy Knapp, MBA SEO Web Mechanics

Post to FBPost to TwitterEmbed in emailsEmbed in WebLink from pagesLike, Share, Send

FB Apps & Involver

iframe for Pages: Frame your website into your FB Fan Page

Static HTML: Provides you with a Fully Editable HTML Page

YouTube for Pages: Displays your YouTube Channel Videos

Tweets to Pages: Display your Twitter Feed on your FB Page

RSS For Pages: Display Your Blog Feed on your FB Page Flickr for Pages: Display Your Flickr Photos

Presented by Darcy Knapp, MBA SEO Web Mechanics

FB Page Tabs (Your Apps)

Presented by Darcy Knapp, MBA SEO Web Mechanics

The FB=Twitter Option

Presented by Darcy Knapp, MBA SEO Web Mechanics

LinkedIn Profile for Pages

Presented by Darcy Knapp, MBA SEO Web Mechanics

Ping.fm

Presented by Darcy Knapp, MBA SEO Web Mechanics

Housekeeping: FB Posts

Presented by Darcy Knapp, MBA SEO Web Mechanics

On your Personal Page, you can remove posts and/or block people from posting.

On your Business Page, you can remove posts and/or block people from posting.

Chat Settings & FB

Presented by Darcy Knapp, MBA SEO Web Mechanics

Do you want to be seen as “on” FBIs someone else managing your page?

Is anyone checking up on you??You can update your Chat Settings and be invisible!

No Time to Monitor Biz Page?

Set Your Page to Posts by Admin Only

Presented by Darcy Knapp, MBA SEO Web Mechanics

Un-Like / Un-Friend / Un-Fan

You can Un-Like, Un-Friend or Un-fan

The other user will not be notifiedYou can unsubscribe from feeds

◦Remove Friend Feeds◦Remove Fan Feeds◦Liked Biz Feeds◦Remove Your Biz page feeds from

your personal page to reduce duplicate posts

Presented by Darcy Knapp, MBA SEO Web Mechanics

Facebook Paid Advertising

Presented by Darcy Knapp, MBA SEO Web Mechanics

Create a FB Ad

Presented by Darcy Knapp, MBA SEO Web Mechanics

Target Your FB Ad Message

Presented by Darcy Knapp, MBA SEO Web Mechanics

Advanced Targeting

Presented by Darcy Knapp, MBA SEO Web Mechanics

Your Ad is Confirmed!

Presented by Darcy Knapp, MBA SEO Web Mechanics

Payvment.com

Presented by Darcy Knapp, MBA SEO Web Mechanics

Now Consumers can purchase your items on Facebook or buy directly via the Payvement

Website!

FB is the Mall

Presented by Darcy Knapp, MBA SEO Web Mechanics

Introducing the FB Ecommerce App: Payvment

Payvment: Build Your Store

Presented by Darcy Knapp, MBA SEO Web Mechanics

Payvment: Your Live Store

Presented by Darcy Knapp, MBA SEO Web Mechanics

Why FaceBook?

Get in front of your next customer

Meet/Greet and Friend themUpdate offersProvide helpful informationDo not use for sales pitchControl your opportunityUse Ads for TargetingSmall budgets go a long way!

Presented by Darcy Knapp, MBA SEO Web Mechanics

Managed Account Services

Need help?Facebook Set up Packages from $75Ecommerce Store Build out from $150Managed Weekly FB Postings

$125/month Includes FB Ads Management, Weekly Wall Postings, Landing Page

Creation and Youtube Video cross postings. Posts are also sent to your Twitter, LinkedIn, Google Buzz, and linked accounts.

Presented by Darcy Knapp, MBA SEO Web Mechanics

Are you ready?Please schedule your consultation today!

I am available for your on site personalized marketing consultation for FB, Google and Search Marketing.

Darcy Knapp, MBA, President & Chief SEO Web Mechanic

SEO Web Mechanics

Cell: 518.366.1707

eMail: Darcy@SEOWebMechanics.com

www.facebook.com/DarcyKnappwww.facebook.com/DarcyKnappConsulting www.facebook.com/SEOWebMechanicswww.facebook.com/CreateBusinessPageswww.twitter.com/DarcyK56www.linkedin.com/in/DarcyKnapp Presented by Darcy Knapp, MBA SEO Web

Mechanics