Creating a Culture of Excellence

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Presented to South Carolina Recreation & Parks Association Annual Conference , Hilton Head, SC

Transcript of Creating a Culture of Excellence

NRPA

Directors School

August, 2014

Creating a CULTURE of Excellence

Every Organization has a CULTURE…

is yours the one that you

want?

Directors School

Does the Directors School have a culture?

Twitter takes the top spot on the list with

employees referencing the

companies “open dialogue” and 10

Core Values.

Company with Best Culture? Glassdoor

The companies that fared the best in this evaluation are those with a clear mission statement and stated values that are congruent internally and externally.

Success can breed Failure

• Xerox • Blockbuster • Kodak

Companies that never paid attention to “Culture.”

Success can breed Failure.

So can complacency!

Maybe this is your KODAK or XEROX, or BLOCKBUSTER

Know WHO your are

THEY HAVE TO MEAN SOMETHING!

Mission Vision Values

Just like Twitter

Changing an organizational culture in a Recreation Environment will be the toughest task you’ve ever faced. It takes time, and there is no finish line.

Tom O’Rourke

CHANGE

Successful Park and Recreation Agencies have an ability to improvise. Unsuccessful Park and Recreation

Agencies blindly "stick to the plan.”

STEP ONE

You must win the hearts and minds of the people you work with.

This is step 2,3,4, and 5 too!

Culture Change

1. Why?

4 Things

Culture Change

2. Motivation

4 Things

Culture Change

3. Shift in Resources

4 Things

Calculate what the Citizens get for their tax dollars.

0

50,000

100,000

150,000

200,000

250,000

300,000

PassiveParks

YouthPrograms

AdultPrograms

YouthAthletics

AdultAthletics

SeniorPrograms

SpecialEvents

ArtsPrograms

AquaticPrograms

Camps

Breakdown of the $1,000,000 Budget

Don’t tell me your priorities, show me where you spend your money and I’ll show you your priorities.

Calculate the fees you collect

0

50,000

100,000

150,000

200,000

250,000

300,000

PassiveParks Youth

Programs AdultPrograms Youth

Athletics AdultAthletics Senior

Programs SpecialEvents Arts

Programs AquaticPrograms Camps

Front Row = Budgeted Amount

Back Row = Fees Collected

Analyze The Data

0

50,000

100,000

150,000

200,000

250,000

300,000

PassiveParks Youth

Programs AdultPrograms Youth

Athletics AdultAthletics Senior

Programs SpecialEvents Arts

Programs AquaticPrograms Camps

Front Row = Budgeted Amount - $1,000,000

Back Row = Fees Collected - $ 246,300

What is the foundation of your department?

Are any programs making money?

Culture Change

4. Institutional Buy-In

4 Things

What Institutions need to buy in?

2 Important Relationships in a Parks and Recreation Environment

Your Agency – The Public

Your Agency – Those that Govern You

Relationship Issue

Healthy Relationships Build a Foundation of Respect and Appreciation Really Listen Establish a Win-Win situation (Relationship Wins) Staying Involved with Each Other Never stop Communicating Be open to change and New Things Learn how to respectfully resolve conflict Don’t ignore problems Be sensitive to what your partner likes Mutual Respect Trust Honesty Support

5 Things

1. Build a foundation of respect and appreciation

2. Be Sensitive to what your partner likes

3. Never Stop Communicating

4. Don’t Ignore Problems – Resolve Conflict

5. Build Trust – Honesty – and Support

Respect and Appreciation

What is it that you are being asked to respect and appreciate?

Respect and Appreciation

The Public

The people that Govern You

Who is it that you would like to have Respect and Appreciate you.

Individual Activity • List the Barriers you have that keep you

from having a Culture of Excellence?

• Make a list of things you will do to bring the discussion of “Culture” into your department.

The end