Creating a Culture of Excellence
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NRPA Directors School August, 2014 Creating a CULTURE of Excellence
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Presented to South Carolina Recreation & Parks Association Annual Conference , Hilton Head, SC
Transcript of Creating a Culture of Excellence
NRPA
Directors School
August, 2014
Creating a CULTURE of Excellence
Every Organization has a CULTURE…
is yours the one that you
want?
Directors School
Does the Directors School have a culture?
Twitter takes the top spot on the list with
employees referencing the
companies “open dialogue” and 10
Core Values.
Company with Best Culture? Glassdoor
The companies that fared the best in this evaluation are those with a clear mission statement and stated values that are congruent internally and externally.
Success can breed Failure
• Xerox • Blockbuster • Kodak
Companies that never paid attention to “Culture.”
Success can breed Failure.
So can complacency!
Maybe this is your KODAK or XEROX, or BLOCKBUSTER
Know WHO your are
THEY HAVE TO MEAN SOMETHING!
Mission Vision Values
Just like Twitter
Changing an organizational culture in a Recreation Environment will be the toughest task you’ve ever faced. It takes time, and there is no finish line.
Tom O’Rourke
CHANGE
Successful Park and Recreation Agencies have an ability to improvise. Unsuccessful Park and Recreation
Agencies blindly "stick to the plan.”
STEP ONE
You must win the hearts and minds of the people you work with.
This is step 2,3,4, and 5 too!
Culture Change
1. Why?
4 Things
Culture Change
2. Motivation
4 Things
Culture Change
3. Shift in Resources
4 Things
Calculate what the Citizens get for their tax dollars.
0
50,000
100,000
150,000
200,000
250,000
300,000
PassiveParks
YouthPrograms
AdultPrograms
YouthAthletics
AdultAthletics
SeniorPrograms
SpecialEvents
ArtsPrograms
AquaticPrograms
Camps
Breakdown of the $1,000,000 Budget
Don’t tell me your priorities, show me where you spend your money and I’ll show you your priorities.
Calculate the fees you collect
0
50,000
100,000
150,000
200,000
250,000
300,000
PassiveParks Youth
Programs AdultPrograms Youth
Athletics AdultAthletics Senior
Programs SpecialEvents Arts
Programs AquaticPrograms Camps
Front Row = Budgeted Amount
Back Row = Fees Collected
Analyze The Data
0
50,000
100,000
150,000
200,000
250,000
300,000
PassiveParks Youth
Programs AdultPrograms Youth
Athletics AdultAthletics Senior
Programs SpecialEvents Arts
Programs AquaticPrograms Camps
Front Row = Budgeted Amount - $1,000,000
Back Row = Fees Collected - $ 246,300
What is the foundation of your department?
Are any programs making money?
Culture Change
4. Institutional Buy-In
4 Things
What Institutions need to buy in?
2 Important Relationships in a Parks and Recreation Environment
Your Agency – The Public
Your Agency – Those that Govern You
Relationship Issue
Healthy Relationships Build a Foundation of Respect and Appreciation Really Listen Establish a Win-Win situation (Relationship Wins) Staying Involved with Each Other Never stop Communicating Be open to change and New Things Learn how to respectfully resolve conflict Don’t ignore problems Be sensitive to what your partner likes Mutual Respect Trust Honesty Support
5 Things
1. Build a foundation of respect and appreciation
2. Be Sensitive to what your partner likes
3. Never Stop Communicating
4. Don’t Ignore Problems – Resolve Conflict
5. Build Trust – Honesty – and Support
Respect and Appreciation
What is it that you are being asked to respect and appreciate?
Respect and Appreciation
The Public
The people that Govern You
Who is it that you would like to have Respect and Appreciate you.
Individual Activity • List the Barriers you have that keep you
from having a Culture of Excellence?
• Make a list of things you will do to bring the discussion of “Culture” into your department.
The end
