Changing the game of

communications and  what  it  means  for    why,  what  and  how    

you  print

Worldchanging … an incredible time of change, new markets and new rules

Gamechangers … a new generation of businesses, changing the game

Future concepts … what does all this mean for you, what and how you print?

Winning ways … time for you to rethink your business, change your game!

Worldchanging … an incredible time of change, new markets and new rules

VUCA WORLD

VOLATILE

UNCERTAIN

COMPLEX

AMBIGUOUS

+genius  

VIBRANT

UNREAL

CRAZY

ASTOUNDING

+genius  

EVERY MINUTE

TECTONIC POWER SHIFTS

TECTONIC POWER SHIFTS

TECTONIC POWER SHIFTS

WE LIVE IN A TIME OF ‘AWESOMENESS’

WHY GO FOR 10% BETTER WHEN 10X BETTER IS POSSIBLE?

TIME TO THINK BIGGER

A NEW BUSINESS WORLD

THINK DIFFERENT

CAN YOU SEE THE MAN?

Gamechangers … a new generation of businesses, changing the game

UNLIMITED POSSIBILITIES

BRIGHTER IDEAS

DIGITAL MORE PHYSICAL

DIGITAL MORE PROFITABLE

NEW BUSINESS MODELS

© Peter Fisk 2014 peterfisk@peterfisk.com

THE 99 CENT BUSINESS MODEL

THE $99 BUSINESS MODEL

Change

Why  Enabling

Change the game

Collaborative

Intelligent

audacious

Networked

audacious

Google X 23 and Me

Syngenta Tesla Motors

Amazon

Fidor Bank

Scanadu

Intuitive Surgical

Intelligent

Li and Fung

Tencent

Alibaba 3DHubs

Networked

Airbnb Nike+

Lego

Threadless

Collaborative

Disney Moven

Epocrates

Safaricom

Change

Why  Enabling

es

1.  23 & Me 2.  Aravind 3.  Epocrates 4.  Genentech 5.  Intuitive Surgical 6.  Narayana H 7.  Organova 8.  PatientsLikeMe 9.  Scanadu 10. Second Sight

1.  Amazon 2.  Aussie Farmers 3.  Etsy 4.  Fab 5.  Le Pain Q 6.  Magazine Luiza 7.  Positive Luxury 8.  Trader Joe’s 9.  ZaoZao 10. Zilok

1.  Apple 2.  Beats 3.  Godrej 4.  Lego 5.  Method 6.  Natura 7.  Nike+ 8.  Oculus Rift 9.  Pebble 10. Renova

1.  Alibaba 2.  ARM 3.  Bharti Airtel 4.  Dropbox 5.  Giff Gaff 6.  Google X 7.  Raspberry Pi 8.  Samsung 9.  Tencent QQ 10. Xiaomi

1.  Aeromobil 2.  Air Asia 3.  Airbnb 4.  Emirates 5.  Kulula 6.  Moveo 7.  Pipistrel 8.  RedBus 9.  Virgin Galactic 10. Zipcars

1.  3DHubs 2.  Corning 3.  DP World 4.  Dyson 5.  Embraer 6.  Local Motors 7.  Space X 8.  Syngenta 9.  Tata 10. Tesla

1.  Aeroshots 2.  Beauty’in 3.  Danone 4.  Graze 5.  Juan Valdez 6.  LA Organic 7.  Moa Beer 8.  Nespresso 9.  Yeni Reki 10. Zespri

1.  Ashmei 2.  Desigual 3.  Editd 4.  Gilan 5.  Greenbox 6.  Indetix 7.  Patagonia 8.  Rapha 9.  Threadless 10. Tom’s

1.  Alior Sync 2.  Commonwealth 3.  Fidor 4.  First National 5.  Handelsbanken 6.  Moven 7.  M-Pesa 8.  Square 9.  Umpqau 10. Zidisha

1.  Al Jazeera 2.  Coursera 3.  Flipboard 4.  Netflix 5.  Pixar 6.  Red Bull 7.  Supercell 8.  Spotify 9.  Ushahida 10. Wordpress  

futureproduct futurefashion futurefood futureretail

Futurehealth Futuretech Futuremakers FutureBank

futuretravel

N/S American brands European brands African/Arab brands Asian/Oceania brands

Futuremedia

1.  Ashoka 2.  AzuriTech 3.  Chile AIC 4.  Graal Bio 5.  IBM 6.  IDEO 7.  Kickstarter 8.  Li & Fung 9.  Live Nation 10. Salesforce

1.  FC Barcelona 2.  Bitcoin 3.  Bhutan 4.  Usain Bolt 5.  The Elders 6.  Lovemarks 7.  Oregon Project 8.  ParkRun 9.  WWF 10. You  

Futureservice FutureBrands

www.gamechangers.pro

Are you ready to change the world?

© Peter Fisk 2014 peterfisk@peterfisk.com

Changing the game of

communications and  what  it  means  for    why,  what  and  how    

you  print

Future concepts … what does all this mean for you, what and how you print?

THE INTELLIGENT BOOK CONCEPT 1

DIAGNOSTICS

APPLICATIONS

COMMUNITY

THE REALTIME MAILSHOT CONCEPT 2

FAST AND FLEX

TOPICAL

USING ‘SOLOMO’

THE PERSONAL MAGAZINE CONCEPT 3

SELF SELECTED

CURATED

PERSONALISED

THE ENTERTAINING PACKAGING CONCEPT 4

PARTICIPATION

MULTIPLE USE

DIGITAL HYBRID

THE POSITIVE STATEMENT CONCEPT 5

THE POSITIVE STATEMENT CONCEPT 5

ANALYTICS

REWARDING

PERSONALISED

Changing the game of

communications and  what  it  means  for    why,  what  and  how    

you  print Winning ways … time for you to rethink your business, change your game!

WHY DOES IT MATTER?

WHY DOES IT MATTER?

people have high

expectations

brands want to do

more

alternatives are doing

more

staying relevant and

valued

to reduce costs and

grow

RETHINK YOUR BUSINESS

audacious

intelligent

networked

collaborative

enabling

RETHINK YOUR BUSINESS

TIME TO BE A GAMECHANGER

TIME TO BE A GAMECHANGER

digital and physical

solutions

enabling your client to

achieve more

creating new business models

being a brand

builder out-thinking

your competitors

Engaging

Enriching Enabling

Curated content

Contagious communities

Collaborative experiences

BE BOLD, BRAVE AND BRILLIANT

www.Gamechangers.pro

Peter Fisk is a bestselling author, inspirational keynote speaker and expert consultant in strategy, innovation and marketing. GeniusWorks, a boutique consulting firm helping clients around the world to develop more innovative business and brand strategies, and also a visiting professor at IE Business School, one of the world’s top ranked business schools. He features on the Thinkers 50 “Guru Radar” as one of the best new business thinkers. Having trained as a nuclear physicist, Peter moved to managing brands like Concorde at British Airways, helping Microsoft to adopt a value-based marketing model, and Virgin to launch into new markets. He has worked in every sector and region of the world. As CEO of the world's largest marketing organisation, the Chartered Institute of Marketing, he became a global authority on what's best and next in business and markets. Finding his own space, he founded GeniusWorks, with offices in London, Istanbul and Dubai. He now works with the leaders of businesses - as diverse as Aeroflot and Coca Cola, HSBC and Red Bull, Tata and Virgin, Visa and Vodafone - to think bigger and smarter, develop innovative strategies, bolder brands, and accelerate growth. Peter’s best-selling book "Marketing Genius" explores the left and right-brain challenges of success, and is translated into 35 languages. It was followed by five others – “Business Genius” on leadership and strategy, “Customer Genius” on customers and experiences, “People Planet Profit” on sustainable innovation - and most recently "Creative Genius" defining what it takes to be Leonardo da Vinci in the 21 Century.  His new book "Gamechangers ... Are you ready to change the world?" is published in 2014, based on extensive research into the 120 companies who are shaking up markets, and making sense of how they innovate and win. It explores the challenges of new markets, changing customers, brand building, digital media, new business models, inspiring leadership and positive impact. Peter was described by Business Strategy Journal as "one of the best new business thinkers". He is thoughtful and practical, combining high-energy keynotes with high-impact workshops. Each one is uniquely designed for the specific audience, their issues and aspirations. Helping people to find their own space, to be leaders of change - to be bold, brave and brilliant.

Find out more about him at his website www.theGeniusWorks.com … Preview his forthcoming book at www.Gamechangers.pro Or contact him directly by email at peterfisk@peterfisk.com