Building An Innovative Enterprise

Building an Innovative EnterpriseBuilding an Innovative Enterprise

The Key to Creating New Resources and Wealth

Paul Schumann

Glocal Vantage Inc.

Glocal Vantage Inc. 2

Topics

• Introduction

• Innovation

• Enterprise Innovation

• Organizational Development

• Innovation Commons

• Getting Started

Topics

• Introduction

• Innovation

• Getting Started

Topics

• Introduction

• Innovation

• Getting Started

Innovation Definition

Innovation is the way of transforming the resources of

an enterprise through the creativity of people into new

resources and wealth.

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Results of Innovating

• Create new markets

• Expand existing markets

• Increase market share

• Open existing markets

• Increase profits

• Reduce costs

• Attract & retain the best

Failure

Why Do Innovations Fail?

• Not anticipating customer needs

• Failure to understand and utilize technology appropriately

• Lack of understanding of competitor strategy and capability

• Misjudging implementation difficulty

• Ineffective implementation

• Timing - too early or too late in the market

• Being stakeholder driven instead of market driven

• Not having the resources for implementation

• Being driven by personal agendas

• Un-supportive organizational culture, or culture driven strategies

• Attempting to cause change rather than exploiting change

Types of Innovation

• Class - how big a change

• Nature - where

Class of Innovation

• Incremental

• Distinctive

• Breakthrough

The S-curve & Innovation

Incremental Time

Incremental

Distinctive

Breakthrough

Nature of Innovation

• Product

• Process

• Procedure

Innovation Map

• Class– Incremental– Distinctive– Breakthrough

• Nature– Product– Process– Procedure

Product

Process

Procedure

Distin

Automotive History

• Experimenters & Hobbyists (1820s - 1900s)

• Search & Learn (1900s - 1908)• A Car for Everyone (1908 - 1927)• Living Room on Wheels (1920s -

1950s)• Synthesizing Market Demands (1950s -

1980s)• Life Style on Wheels (1980s - 2000s)

Experimenters & Hobbyists

Incremental

Distinctive

Breakthrough

Product

Process

Procedure

Search & Learn

Incremental

Distinctive

Breakthrough

Product

Process

Procedure

A Car for Everyone

Incremental

Distinctive

Breakthrough

Product

Process

Procedure

Living Room on Wheels

Incremental

Distinctive

Breakthrough

Product

Process

Procedure

Synthesizing Market Demands

Incremental

Distinctive

Breakthrough

Product

Process

Procedure

Life Style on Wheels

Incremental

Distinctive

Breakthrough

Product

Process

Procedure

Exercise 1

• Use the innovation map to brainstorm potential innovations for your organization.

• Work together in a team if there are more than one from the same organization.

• Place each suggested idea in its appropriate box.

• Have at least one entry in each of the nine boxes.

Topics

• Introduction

• Innovation

• Getting Started

Goals for an Innovative Enterprise

• Increase success rate of innovation

• Create wealth

• Achieve regeneration

Regenerative Innovative Enterprise

Resources Wealth

New Resources

Creativity

Innovation Creates Wealth

Stage 1Stage 1Stage 2Stage 2

Stage 3Stage 3

Non-productiveNon-productive

Counter Counter

productiveproductive

Hyper-Hyper-

productiveproductive

75 75 yearsyears

System for an Innovative Enterprise

Market

Strategy

OrganizationStakeholders

Market

Customers

TechnologyCompetition

Demographic

Sociopolitical

Scientific

Economic

EmbeddedSupportiveEnabling

PresentPotentialPossible

DirectIndirect

Structural

Stakeholders

• Stockholders/Owners

• Creditors

• Employees

• Vendors/Suppliers

• Customers

• Society

Strategy

• Vision

• Mission

• Goals

• Strategies

• Plans

Topics

• Introduction

• Innovation

• Getting Started

Organization

CultureCulture

ResourcesResources

ProjectsProjects

Resources

PeoplePeople

CapitalCapital

ToolsToolsPartnersPartners

NaturalNatural

KnowledgeKnowledge

FacilitiesFacilities

People

• Creativity

• Personality

• Information

• Skills

Exercise 2

• For each of the resources, identify at least one thing that you could do to utilize or change that resource to improve innovation in your organization.

• Work together in groups if more than one from your organization.

Organizational Culture

Beliefs

Values

Behaviors

Results

Consequences

Innovation Values (Vitality)

• Self development• Communication• Awareness• Multiple skills• Teamwork

• Vision• Leadership• Creativity• Innovativeness• Knowledge

Innovation Values (Quality)

• Achievement• Effectiveness• Appropriate

technology• Service• Productivity

• Efficiency• Control• Pioneering progress• Community• Self actualization

Service

Community

Productivity

Self Development

Achievement

Multiple Skills

Teamwork

Values Example

Organizational Scenario Example

This organization is driven by the desire to meet goals and expectation established within the company but outside of the organization. At the same time, the members feel the need to protect their own futures through self improvement. This tension provides the energy to accomplish the results desired by the organization. The members of this organization are motivated to make a contribution through their work. In order to do so, they think that they require a broad perspective and several expert skills. The members of this organization require a strong sense of community. They want to build community through teamwork and the shared desired to make a significant contribution through their work.

Innovation Map

PRODUCTPROCESS

PROCEDURE

INCREMENTAL

DISTINCTIVE

BREAKTHROUGH

Percent of Effort

Nature of Innovation

Class of Innovation

Exercise 3

• Check the three most important vitality values and the four most important quality values in your organization now.

• Repeat this for what you think that they should be in five years.

• Are there any differences?

• What do the differences mean to you?

Innovation Enablers

EducationEducation CommunicationCommunication

InfrastructureInfrastructure IncentivesIncentives

MeasurementsMeasurements

Exercise 4

• How can you increase innovation in your organization?

• For each of the enablers, list 1 to 3 things that you could do in your organization that would increase the amount of innovation.

Topics

• Introduction

• Innovation

• Getting Started

Innovation Commons

A space (physical or virtual) that enables

innovation through the mutual and

interdependent creativity of its

members

Innovation Commons (cont.)

• Open system (bounded)• Everyone contributes• Everyone can use the results• Members who don’t contribute

are shunned or excluded• Fluid & flexible• An abundant resource system

Innovation Commons Boundaries

Competitors

Company

Partners

Vendors/Suppliers

Customers

Stakeholders

Project

Open Source Principles

• Transparency• Vetting of participants only after

they’ve gotten involved• Low cost and ease of engagement• A legal structure and enforcement

mechanism• Leadership

Open Source Principles (cont.)

• Common standards• Peer review and feedback loops• A shared conception of goals• Incrementalist - small players

can make useful contributions• Powerful non-monetary

incentives

Topics

• Introduction

• Innovation

• Getting Started

How to Build an Innovative Enterprise

UnderstandUnderstand

AsseAssessss

ForecastForecast

InterpretInterpret

CreateCreate

PlanPlan

MeasureMeasure

Principles of an Innovative Enterprise

• Ennoble

• Enable

• Empower

• Encourage

Regenerative Innovative Enterprise

Resources Wealth

New Resources

Creativity

Glocal Vantage, Inc. 56

Glocal Vantage, Inc.

• PO Box 161475

• Austin, TX 78716

• (512) 632-6586

• paul.schumann@glocalvantage.com

• www.glocalvantage.com

• http://incollaboration.com

• Twitter: innovant2003

Paul Schumann

• Futurist and innovation consultant

• Application of web 2.0 to market & strategic intelligence systems

• Web 2.0 tools & technologies

• Application of web 2.0 to democratic processes

• Broad perspectives on the future

• Services– Strategic market research & technology forecasting

– Intelligence systems consulting

– Seminars, webinars & presentations

Glocal Vantage, Inc. 57

•This work is licensed under the This work is licensed under the Creative Commons Attribution Creative Commons Attribution

license. You may distribute, license. You may distribute, remix, tweak, and build upon this remix, tweak, and build upon this work, even commercially, as long work, even commercially, as long as you credit me for the original as you credit me for the original

creation as Paul Schumann, creation as Paul Schumann, Glocal Vantage Inc, Glocal Vantage Inc,

www.glocalvantage.com.www.glocalvantage.com.

Building An Innovative Enterprise

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