@marklandman | mark@dotcontrol.nl

#hello nice people

proud start-ups of the DotControl Group family

digital creativesWe create the digital ambitions of our clients. Our team of #DigitalHeroes, strives every day

to create the best and most creative digital experiences.That is our passion!

We let you innovate, grow and zag.

proud to be differentNo Overhead

No HassleNo Diva’s, just fun guys to work with

Growth Hackers by nature

Delivering digital happiness is no. 1

?the question of today

how do we create more leads & conversion.

the question of the day

how do we grow?

ADSthey don’t use

#growth hackingexperiment & data driven marketing for hockeystick growth

first define your digital goals & ambitions.

what is your 1 metric to focus on?

1.000.000.000users goal

start with product market fit, then explore 19 traction channels

& build - measure - learn.

growth hacking = lean startup marketing

what’s the pain you are solving?

product market fit

the 40% rule

only focus on attention, and neglect conversion &

churn.

the classic ad-hoc marketing trap

we are all peopledigital is a pull medium

so make it a people’s gameusers are always in control

just create simple customer journeys

attention - interest - desire - action

conversion = desire - friction

give your target audience relevance

customer journeys, relevance, desire, friction, test, measure learn, loops, get in the head,

raving fans, product market fit traction channels, grow

combine digital strategy

marketing communication creative concepting

growth hacking to create traction and unleash your hockeystick growth

@marklandman | mark@dotcontrol.nl

#thank you so much

Van Nelle Fabriek

Van Nelleweg 1104, 3044 BC Rotterdam

010 - 71 44 646

info@dotcontrol.nl

www.dotcontrol.nl

happy to #create