Crm
Business intelligence in upstream downstream
Business Intelligence in Upstream-Downstream
E-MARKETING 5/E JUDY STRAUSS AND RAYMOND FROST Chapter 15: Customer Relationship Management ©2009 Pearson Education, Inc. Publishing as Prentice Hall 15-1.
©2006 Prentice Hall14-1 E-Marketing 4/E Judy Strauss, Adel I. El-Ansary, and Raymond Frost Chapter 14: Customer Relationship Management.
Customer Relationship Management. Chapter 15 Objectives After reading Chapter 15, you will be able to: Define customer relationship management (CRM) and.
Customer Relationship Management E-Marketing/7E Chapter 15.
Day 26 ELC 310. Copyright 2005 Prentice HallCh 1 -2 Agenda Questions? Assignment 5 Due Customer Relationship Management.
CRM Instructor: Hanniya Abid Lecture 31 E-Marketing.
Customer Relationship Management E-M ARKETING /6E C HAPTER 15.
UNICREDITO ITALIANO Alessandro Profumo - CEO UBSW ITALIAN FINANCIALS CONFERENCE Rome, - February 7 th, 2002 “CROSS-SELLING: REALITY OR MIRAGE?”
E-Marketing 5/E Judy Strauss and Raymond Frost
