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Print Readership and its Continuing Relevance with Consumers

REACH RELEVANCE RECEPTIVITY of time spent listening since 1998 consumers every week 235m 87 % of audience through commercial breaks 92 % The indisputable,

REACH RELEVANCE RECEPTIVITY of time spent listening since 2003 of consumers every week 93 92 % of audience through commercial breaks 92 % The indisputable,

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WINNING WINNING REVENUE-GENERATING STRATEGIES FOR A … · their priority is sales of products directly to consumers/readers. When combined with the most common form of reader revenue,

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