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Using Digital Stories to Deliver Learning that
SticksDr. Maureen Murphy
Managing Director, Aurion Learning
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Full Service Learning and Development Company.We use a range of creativetechniques to deliver a solution that fully meets yourlearning and development needs.
Getting to know us
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What type of stories do you hear
day to day?
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Nursery rhymes, Fables
An important event or incident
This is what we do… This is my
future me…
Remembering someone special
This is how I do it
An adventure/ holiday
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What are the top 3 things you look for in a ‘good’ story?
What makes it stick?
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Surprise
Focus
Structure
Length
Connection with the
storyteller (authentic)
Realism Relevance
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Why use stories for learning?
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Encourage discussion
Personalise the
learning
Why do we use
storytelling?Capture tacit knowledge
Move beyond sanitised messages
Retain knowledge & experience
Capture the lived experience
Encourage reflection
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Storytelling toolkit
Anecdote• Informal• Fuels the story
filter
Case Study• Reality/Literal• Fixed learning
point
Scenario• Compilation• Guided
learning• Immersive• Take action
Drama• Emotional• Organisational
narrative
Personal Story (digital)• Sense-
making• Personal
narrative
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Organisational Voice
Engaging with the learner – focusing on behaviours - making known attitudes and barriers explicit and sharing ways to address them through a real-life character in a story
Scripted stories to bring roles and responsibilities in a new policy to life
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Action-Mapping Workshop – Identify
Behaviours & Barriers
Agree Model
Script & Signoff (SMEs, Content Writers & Expert
Practitioners)
Record (with
actors)
How?
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Personal Stories
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Sensory Engagement ProjectRNIB Action on Hearing Loss
www.sensoryengagement.com
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Sensory Engageme
nt
Support for
Service Users
Models of Excellence
Confidence buildingBack to employmentBenefit advice
Staff trainingLibrariesCollegesBanks
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Lasting Legacy
All quiet voices to be heard
Personal Realistic
Capture Tacit Knowledge
Social Inclusion
Emotional Engagment
Have a look – www.sensoryengagement.com
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"This has been great experience for me to be involved in a legacy of a great project that has helped boost my own self confidence.
I feel extremely proud knowing that what I have to say will help others understand what it's like for me to live with my hearing loss and to ease the way for better communication."
Lisa Dawson
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Telephone & Informal group discussions
(relationship building)
Scripting THEIR ideal experience
Practice videos on the iPad
Record (limited
direction)
How?
1. Tell us about your first visit to college/library/bank - how did you feel?
2. What did you find most difficult?3. What did staff do well?4. What could staff do better?
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Storytelling workshop
Scripting a visual & narrative
picture of their Division
Write Script – post its
Audio recording & visuals (direction,
minimise org voice)
How?
Go beyond the factsFor example, if describing your team or division for your story- What do you want your new colleague to do, feel, think once they’ve listened to your story?Aim is to: Inform, Motivate, Inspire
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Personal Digital Stories as part of the mix
A Parent’s Digital Story – developed using Storee – part of the learning mix
Work-based Learning Activity to support self and team reflection on the Personal Story
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Informal Conversation – Create a Mind Map
Write the Script
Select the visuals & record the
audio
Author
Publish
How?
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Have a look at our Storytelling tool - StoreeEasy to use, FREE
www.tellmystoree.com
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Tips
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Keep focused – reactions, outcomes
Use audio & imagery to convey
your message
Think of your Start – Middle -
End
Think of your pacing
KISS
2-3 mins MAX
Open or Closed Loop Ending
Keep it Personal &
Punchy
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Fine tune your story
filter
Be clear on your
approach & boundaries
Find your storyteller & build trust
Consider the Consequences
Consider the different
uses
How?
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StorytellerMaker
Facilitator
Curator
Gatekeeper
Illustrator
Production Project Manager
Consider the Team
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How can I use stories in my organisation?
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• Find someone in your organisation whose work you admire.
• Ask them to explain how they have overcome a recent challenge.
• Start with open-ended questions, moving to more specific questions• What was difficult? • What would you do differently?• Write it up
• Share the story and get Feedback
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Quick reference
guide / Performance
support
Bolster classroom
-based sessions
Capture and disseminate
Lessons Learnt
Part of learning
pathway – implement
Spaced Practice
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