And you thought SaaS wasn’t sexy. Well, you were wrong.

Cindy PandosIlluminate VC

Do the things that

don’t scale.

Paul GrahamY Combinator

#Golden Rule

You want to build

a SaaS Product.

Maybe SaaS business model gives you 90% failure rate, but

that's still a lot better than 99,9% chance of not reaching

the unbeliveble IPO like Facebook or Twitter. 

Sexy startups earn their own money, so forget the B2C market and build a SaaS

product.

In the first episode of Startup Growth Academy I will outline the business model checklist

for a potentially awesome SaaS product:

#1

One target group cut down to one very specific niche...

... but on a global market. Be lean, don’t be small. Find an at least one million dollar market

and go for it. *1

#2One painful problem, that

people from your niche want to solve, by paying you

money.

It means real market needs, that exist now. Not tomorrow,

not 5 years from now. Now. Forget trends, nobody knows

what’s gonna happen in 5 years. If you think you do you're just

cheating yourself. Stop. *2

#3

Subscription. You might say: "Thank you captain obvious" but you need users who pay every

month, or one year in advance *3

#4

Intense Collaboration. Collaborative means viral.

Viral means rapid growth. *4

#5

High retention. You want to build something people

need everyday. *5

#6

High CLV. You want to build something people will use

for years. *6

#7High price. It’s way better

to have 20 customers paying $2000, than 2000

paying $20. *7

Follow this checklist to create a potentially fast growing

SaaS product.

Footnotes are avaliable on:

www.growthhacking.biz/saas-is-sexy

Join FREE Marketing Course:

www.growthhacking.bizGreg Pietruszynski | @pietruszynski