Social Media &
the Changing Face of Work
Mathias Klang @klang67
What is a hotel room?
What humans do?
technology doesn’t matter?
Determinism: techno or otherwise
Sociotechnical change (rip Eugene Polley)
Being digital liberates us from one format tyranny. Our habits lock us in.
Controlled by convenience
Is technology smart?
Man vs Machine
The augmented human
Egyptian wood & leather prosthetic toe (ca 1069 to 664 B.C)
Portrait of Hugh de Provence (1352)
Swedish telephone c:a 1896
Writing as external memories
"Our gadgets have eliminated the need to remember such things anymore."
Joshua Foer
Threat
Plato – The Phaedrus (ca 370 bc)
…you give your disciples not truth, but only the semblance of truth; they will be hearers of many things and will have learned nothing; they will appear to be omniscient and will generally know nothing; they will be tiresome company, having the show of wisdom without the reality.
Threat perception
Douglas Adams
Anything that is in the world when you’re born is normal and ordinary and is just a natural part
of the way the world works.
Anything that’s invented between when you’re fifteen and thirty-five is new and exciting and
revolutionary and you can probably get a career in it.
Anything invented after you’re thirty-five is
against the natural order of things.
Communication technology
Authorship & copyright are inventions of technology
Exodus 20:14
THE WICKED BIBLE (1631)
”It was as if a light had been Nookd in a carved and painted lantern....”
Tolstoj War & Peace
Blog
ger 1
999
Goo
gle
1999
End of communications monopoly
2006
"Out of this anarchy… what was governing the infinite monkeys now inputting away on the Internet was the law of digital Darwinism, the survival of the loudest and most opinionated.”
Andrew Keen: Cult of the amateur (2007)
Normalizing the abnormal
Optimism: conversation & convenience
Pessimist talk
This is not a phone
Always online
The end of boredom
“My fear is that these technologies are infantilising the brain into the state of small children who are attracted by buzzing noises and bright lights, who have a small attention span and who live for the moment.”
Prof. Susan Greenfield
Performance lifestyle
Truman show delusion
Social networks
Dunbar’s 150
Stimuli or relations
"If we don't teach our children to be alone all they will be is lonely" Sherry Turkle
Private or Personal
What wordfeud did
Technostress & Insomnia
Who is in control?
Only technology(spot the ethical dilemma?)
if you're not paying for
something, you're not the
customer; you're the
product being sold
What does it all mean?
Old stupidity or new intelligence?
Can we quit? If we quit will we have deep thoughts?
Are those of us who
remember the analogue
age fortunate or
unfortunate?
Remember this?
Monotask queuing
Not knowing
Waiting by THE phone
Technology changes us & we change it
The advantages are huge
1. Understand how it will help you
2. Understand how it changes your customers
THANKS!
Mathias Klang [email protected] or @klang67
www.digital-rights.net
Image & licensing info in the notes section of slides.
Images at www.flickr.com (or specifically stated).
This ppt licensed: Creative Commons BY-NC-SA
Download presentation www.slideshare.net/klang
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