Scholarship Foundation PartnershipAdministering and Tracking Textbook Scholarships
• Founded in 2007 by Iowa State students
• Chegg is the leading student-first connected learning platform, empowering students to take control of their education to save time, save money and get smarter
• Our platform offers products and services that students need throughout the college lifecycle, from choosing a college through graduation and beyond
• Publicly traded on the NYSE since Nov. 2013
In 2012, Chegg began partnering with the Michael and Susan Dell Foundation to power their annual
Dell Scholars book scholarships.
Criteria
•Need based college completion program for Pell grant eligible HS Seniors•Academic Middle – Minimum GPA requirement 2.4 (recognize rigor; AP, IB, duel enrollment)•Overcome extreme situational adversity while setting high goals for education•Participation in approved CRP grades 11 & 12•Plans to enroll in a bachelor’s degree program
Fast Facts•Avg. HS GPA: 3.1 •75% first generation to attend college•Avg. Family AGI: 27,000•90% Persistence rate with 961 college graduates •80% six-year bachelor degree attainment•Over 2700 Dell Scholars selected since 2004
Award•Comprehensive counseling/advising to mitigate challenges and create a successful college completion plan
•$20,000 to use over the course of six-years•Technology – laptop•Textbook Credits to supplement financial aid•Peer mentoring and support through online scholar community
A College Persistence Program that Includes Financial Assistance for High Need Students
Estimated Bachelor’s Degree Completion Rates by Age 24 by Family Income Quartiles for
Dependent College Students Who Began College, 1970 to 2009
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• 19.9% for those from the bottom quartile of family income, below about $36,080
• 28.2% for those from the second quartile of family income, between $36,080 - $65,310
• 51.4% for those from the third quartile of family income, between $65,310 – $108,284
• 97.9% for those from the top quartile of family income, about $108,284
A College Persistence Program that Includes Financial Assistance for High Need Students
• Credits are used to supplement financial aid
• Textbook credit disbursements began in 2005
• First partner was Powell’s Books
• Each student is given a unique code to activate a credit on bookstore site
• Disbursed annually if student has completed renewal/check-in requirements
• An extra incentive for data collection
Textbook Credit
• Wide textbook selection• Purchasing and renting available• Speedy shipping• Well known company• Customer service able to address
textbook credit issues
Chegg meets all student and program needs
• Provide us unique student codes • Process for students to redeem
codes• Knowledgeable customer service• Reporting• Reputable company• E-textbooks available• Focus on books or student market
Student Needs Program Needs
Partnership Process
Email/Social media message received
Student logs into Dell Scholar portal and
retrieves code
Student enters code on Chegg site and receives
credit
Code request to Chegg
Codes assigned to individual
students
Email/Social media
announcements
Track issues and add to
FAQs and social media
Message students who
haven’t retrieved codes
Reclaim unused codes
Annual Program Management Cycle
Student Process
On the Chegg platform, we make it easy for students.
Code Redemption Page
On the Chegg platform, we make it easy for students.
Student Logged-In
Homepage
On the Chegg platform, we make it easy for students.
Textbook Page
On the Chegg platform, we make it easy for students.
Checkout – Chegg Credit
Data Review
In H1 2014, Dell students took advantage of both the option to buy and rent physical books and eTextbooks for their courses.
Physical Textbooks eTextbooks0%
10%20%30%40%50%60%70%80%90%
PurchaseRental
Data we can report back to you -
• Amount of Chegg Credit used by each student
• # of books rented/purchased by each student
• % of books rented vs. purchased
• Use of digital books
Data sent on a timetable that works best for you (quarterly, semester, yearly)
Reporting
As our business grows, so do the learning opportunities for students – newly added tutoring, study help, career services, internships
Beyond Textbooks
A powerful, one-of-a-kind partnership essential to helping the Dell Scholars Foundation become more efficient with their scholarship funds and better serve their students.
Questions?
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