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A solution brief on the Extended Enterprise Cloud

Realizing the Revenue

csod.com/extended-enterprise-cloud

At a time when many organizations are feeling pressure to rapidly

introduce new initiatives, products and services, the effectiveness of an

organization’s ecosystem becomes a significant competitive advantage.

The ability of the organization to quickly share product knowledge with

channel partners, and even customers themselves, helps not only to

increase sales and adoption, but also loyalty to your product or brand.

To succeed in this global economy, you must train and enable your

external affiliates just as you do your internal employees.

It’s time to realize the revenue. Discover the ways Cornerstone’s

Extended Enterprise Cloud can quickly build measurable revenue

streams for your organization.

We have become change agents because of Cornerstone’s reporting. Executives can see on a regional basis which dealers and which stores are taking training and how that relates to sales. That’s a powerful capability.- Larry Wecsler, Staff Vice President Organizational Learning,

“


Professional associations and certification providers need new and

exciting ways to keep their members engaged and participating—all

while meeting revenue and membership goals. They can earn revenue

by delivering relevant content and certifications to their members

through an easy-to-use platform.

Training for Profit

reaLize the revenue

Expand members’ knowledge – easily provide members a full-featured training center that offers all types of content. The more engaged they are the more value they realize from the association.

Extend suppliers’ reach – deliver and track better product training online to more people.

Grow membership subscription – make training access a key differentiator for your organization when recruiting new members.

Become the trusted training hub – consolidate training and product information into one branded and central place.


Sales and marketing leadership must find the best ways to deliver

product training and decrease time-to-productivity from sales teams,

partner networks and channels. Partner communities make knowledge

sharing easy so you can boost productivity from your channels by

giving your partners one central place to access all effectiveness tools.

Partner & Channel Enablement

reaLize the revenue

Watch the sales pipeline grow – with increased product knowledge, partner and channel teams will confidently sell more and grow their pipelines.

Reduce the time and expense of training – eliminate in-person training travel and more easily and effectively reach your channels, resellers, and alliances.

Launch new products – provide innovative training that energizes your entire channel quickly on what they need to know.

Penetrate new markets – strategically grow into emerging markets with the proper platform to deliver onboarding and on-going training around products and services.


Extended enterprise technology can ensure that products and services

are sold and adopted effectively. Not only can this establish a ‘training

as a profit center’ business model, but it can help offset the costs of

integrated talent management technology.

Growing Revenue

reaLize the revenue

Sell more – easily deliver suppliers’ product training to your sales staff and win more business.

Put training in one place – centralize, manage and easily update in-house and supplier training programs.

Ensure compliance and reduce risk – track required certifications such as OSHA 10 and other safety courses.

Deliver accurate forecasting – know exactly which channels and suppliers have product training to identify the stronger pipelines they should be building.


Customer training and education shows a direct relationship to

increased sales, product adoption, and more efficient customer service.

You see higher cross-sell and up-sell percentages among clients as

well as better retention and reduced support inquiries when you train

customers on how to get the most from your products and services.

Central Training for Customers

reaLize the revenue

Keep customers “sticky” – maintain customer loyalty and satisfaction by ensuring they know how to use your products and services.

Minimize live support costs – reduce the amount of support calls by offering troubleshooting courses and services content.

Upsell products/services – offer upsell products to clients already utilizing your services.

Add eCommerce functionality – deliver the option to take more training and certifications with specific costs assigned to them.

Cornerstone Extended Enterprise CloudCornerstone is empowering organizations to increase their top-line

revenue from more productive channels, reduce the cost to sell to

and service customers, as well as increase brand awareness, product

adoption, sales enablement and loyalty. Delivering training and

education programs beyond the walls of your organization is exactly

what your ecosystem needs to thrive and grow.


Learning Management Social Collaboration eCommerce Certification Management


© 2013 Cornerstone OnDemand, Inc. All Rights Reserved.

Cornerstone OnDemand is a global leader of cloud-based talent management software solutions. Our solution is designed to help organizations empower their people and maximize the productivity of their workforce. to learn more, visit csod.com.

csod-brief-exe-5/2013

Certification Management ▪ Custom Certifications

▪ Forms Management

▪ Compliance Management

▪ Standard & Custom Reports

▪ Dashboard Views for Management

eCommerce ▪ Shopping Cart

▪ Payment Processing

▪ Transaction Management

▪ Tiered Training Catalogs (Fee-Based vs. Free)

▪ Allow Users to Purchase Any Type of Training

Social Collaboration ▪ Groups, Communities & Forums

▪ Engagement & Connections

▪ Blogs & Social Content

▪ Product Innovation Communities

▪ Rate & Share Ideas Across Audiences

Learning Management ▪ Materials Management

▪ Catalog Administration

▪ Curriculum Administration

▪ Controlled Access or Specific Audiences

▪ Configurable Workflows