First Edit

PEER ASSESSMENT EVALUATION

• It was clear from audience feedback that the audience liked how the editing allowed the movements of the actors to match the beat of the song, specifically through the use of jump cuts.

DOES THE PACE OF THE EDITING MATCH THE BEAT/ TEMPO OF THE

SONG?

• The audience thought that the beginning of the music video matched the beat/ tempo of the song, although the need to further define the extend the narrative is evident as the feedback told us that the editing does not fit as well as we appear to run out of footage as the music video progresses.

• The audience appeared to like the variety of shot types that can seem somewhat fragmented, although have allowed the video to appear more like a music video through the adaptation of the stereotypical short shots that match the beat of the song.

DOES THE PACE OF THE EDITING MATCH THE BEAT/ TEMPO OF THE

SONG?

• Another audience member recommended filming more to add to the narrative and stop the music video becoming repetitive or lacking in places where there was not enough footage to fill over four minutes of the song. From this, it has become very clear that another shoot needs to be completed to gather more footage.

• The audience recognized the growing use of different shot types such as long shots and close ups, although the repetition of those shots made the overall video appear as if there was not a vast variety of shot types.

IS THERE A VARIETY OF SHOTS THROUGHOUT THE MUSIC VIDEO? –

EXPLAIN?

• Another audience member thought the use of the camera was good for having high and low angles, close ups and long shots, etc.. That extend the viewpoint of the audience more so than simple having all of the images from the same angles.

• Again, the shots were repeated throughout the music video due to the lack of footage produced from a singular shoot and the audience have picked up on this, explaining that the repeated footage becomes tiring after a while.

IS THERE A VARIETY OF SHOTS THROUGHOUT THE MUSIC VIDEO? –

EXPLAIN?

• The amount of shot types and their construction within the music video appears to force a lacking of meaning to the music video. The audience picked up on ‘pointless’ footage such as the length of time the main protagonist is walking for.

• An audience participant thought that the use of jump cuts and the repetition of shots stopped the overall narrative being as clear as it could easily become.

IS THERE A FORM OF NARRATIVE WITHIN THE VIDEO, & - IF SO –

WHAT DO YOU THINK THE NARRATIVE REPRESENTS?

• There was a clear definition of a narrative of a child character and a narrative of the older character, although the link between all of the characters was uncertain to the audience members.

• Another audience member saw a link between the two character within the video, despite it taking some time for them to discover this, and explains that more fades between the two characters might help to establish their relation better and faster within the narrative.

IS THERE A FORM OF NARRATIVE WITHIN THE VIDEO, & - IF SO –

WHAT DO YOU THINK THE NARRATIVE REPRESENTS?

• Another thought one of the audience members had was the amount of shots of the child and the lack of them in comparison to the main protagonist that diminishes the comparison between the two characters and almost makes the child almost forgettable within the narrative.

• The use of short shots and matching of some of the beats of the song to the editing of the video has shown to make the video look and feel more like a professional music video.

DOES THE VIDEO APPEAR LIKE A MUSIC VIDEO? HOW SO/ -NOT?

• Some of the shot lengths were described as being stereotypical of a music video, although the lighting and style of some of the shots were said to be able to be improved in order to keep the video linked together and consistent the whole way through.

• Another audience member thought that the construction and use of the jump cuts and fragmented timeline helped the video to appeal more like a traditional music video and linked well to the genre of the song.

DOES THE VIDEO APPEAR LIKE A MUSIC VIDEO? HOW SO/ -NOT?

• Finally, other audience members thought that the use of the characters acting out a narrative was stereotypical of a music video style you may expect to see from this genre of music.

• The audience seemed to appeal to the use jump cuts within the video, although felt that the ‘off-beat’ editing stopped the music video reaching its full potential.

WHAT DO YOU THINK OF THE EDITING? GOOD/ BAD POINTS?

• Attention was given to the editing used to show the link between the two characters were one second the adult character is shown on the roundabout and then it abruptly changes to the child character without a smoother transition to help the audience recognize the link between the characters

• The use of slow motion was said to work well within the music video and help the understanding and impact from specific scenes, such as the ‘breakdown’ scene.

WHAT DO YOU THINK OF THE EDITING? GOOD/ BAD POINTS?

• Overall, the audience seemed to like the use of editing except for a few specific areas; one of which being within the drinking scene where the edits felt as if they were too jumpy and perhaps need more shots to fill the space within the music.

• The audience said that there were several repeated shots within the music video that made the video feel like it ran out of footage and had to recycle images to fill space, and not to further the narrative of the video.

ARE THERE ANY REPEATED SHOTS? – AND IS THEIR EFFECT POSITIVE OR

NEGATIVE ON THE VIDEO?

• Another audience member thought that some of the repeated shots were purposeful to create an atmosphere within the narrative of the music video, although there were still too many repeated shots overall within the video.

• Audience members specifically thought that there was an obvious over use of repeated shots throughout the music video and shows a lack of footage that negatively impacts the video.

ARE THERE ANY REPEATED SHOTS? – AND IS THEIR EFFECT POSITIVE OR

NEGATIVE ON THE VIDEO?

• The repetitions, also, of the child scenes such as of the swing and the roundabout seem to negatively impact the video as it becomes boring and tiring over time.

• The audience said that overall, the length of the video was too long for the amount of footage used and so does not hold their attention for the entire length of the song.

OVERALL, IS THE MUSIC VIDEO INTERESTING/ HOLD YOUR INTEREST, OR DO YOU LOSE INTEREST? IF SO, AT WHICH

PARTS?

• Some audience members thought the circular narrative was interesting as well as the sections where the characters were introduced, although the repetition of footage is what makes the video become boring over time and makes them lose interest.

• The parts that another audience member thought made them lose interest in the music video was the shot lengths that were too long in some places and, therefore, dragged and made them lose interest.

OVERALL, IS THE MUSIC VIDEO INTERESTING/ HOLD YOUR INTEREST, OR DO YOU LOSE INTEREST? IF SO, AT WHICH

PARTS?

• The final audience member thought that the shots needed to be tightened up to keep the consistency of editing and keep the beat of the music consistent throughout the imagery as well, but this and the repetition of images is what has made the video become boring.