Graphic Design MA Capstone Project

MODAL3

Professor Trudy Abadie | GRDS 748April Biss

Observe. Think. Make.

Identity.Modal3 Logo Specifications

Typefaces:MODAL – Bebas Neus#3 – Arialredefine living – Muli

Web, CMYK, RGB Colors:Green – #cccc33 24,9,97,0 204, 204, 51Grey – #666666 60, 51, 51, 20 102, 102, 102White – #f f f f f f 0,0,0,0 255, 255,255

Final Logo

Logo used on specified deliverables

Logo on decals – black represents transparency

Favicon.Modal3 Digital Favicon

Favicon created for smart-phone devices and iPads.

Website.Modal3 Website Creation

100% Responsive website design enabling anyone to access the information efficiently and effectively on any browser, smart-phone and/or computer device.

http://www.modal3.com

Ads.Modal3 Facebook Promotional Ads

Five corresponding digital advertisements created to promote Modal3 and the launch of their business + website.

Millions of containers are available around the globe.

www.modal3.com

Social Media.Modal3 Facebook + Twitter

Modal3 Facebook + Twitter pages set up to allow for participation and interaction.

Infographic.Modal3 Facts Digital Infographic

Infographic created to show general benefits of shipping container homes vs. conventionally built homes.

Business Cards.Modal3 Mini Business Cards

Mini business cards printed on heavy 16pt, sustainably sourced paper stock, with a smooth matte laminate. 2-sided, 4/c card with final dimensions of 2.75” x 1.1”

Decals.Modal3 Window Decals

Transparant and white window decals printed with the Modal3 favicon emphasized. Decals can be placed on the inside or outside of anybare windwo surface. Final decal dimensions are 4.8” x 4.8.”

Truck Signage.Cargo Truck Promotional Signage

Promotional signage could be displayed on cargo trucks that haul the actual shipping container itself. The promotional ads would capture a wide range of area’s and target audience by traveling through Cleveland and other local cities.