MBA in Business Analytics in Academic
Collaboration with IBM
The knowledge of business analytics is important for formulating an enterprise growth strategy. The
need for analytical skills transcends the barriers of information technology to make the business
world further complex, thus, compelling information to be indispensible for all kinds of enterprises.
Business analytics has revolutionized the industry and is comparable in its reach, scale and
productivity impact in terms of adopting general purpose technologies and steam power.
The Expanding Job Market
The job market in analytics continues to flourish in our country at a rapid rate. Even the job postings
have increased at the pace of 80 percent by the end of a year and at 6 percent every month. Big data
and analytics continue to rule over the market as the generation that uses it is growing rapidly with a
strong need to evolve. The analytics talent pool of our country is estimated to go higher in demand
with regard to their expertise at technology and proficiency in language.
Opportunities in the Field
Analytics technologies aim at transforming lives, enterprises as well as the global economy that is
estimated to add billions of dollars to the annual GDP, resulting into the creation of millions of job
opportunities by the end of 2020. Presently, the data analytics is facing a shortfall of at least 140,000
to 190,000 good analytical talent resources along with the 1.5 million data-hungry managers in the
US itself. Recently, the Indian universities have been coming up with such collaborations on the
academic front that may provide specialized business training in analytics to the MBA students.
Academic Collaborations for Exposure
This can help them develop such skills that are required to become future leaders in business. There
are companies like IBM that enters into an agreement with the universities to develop courses like
an MBA in Business Analytics that may be industry-oriented. During this, the students are exposed
to their proprietary technologies, data scientists and engineers. This world-class course structure on
business analytics can help a lot in educating the next generation of MBA aspirants.
Practical Experience
2016 onwards, an ultimate goal for such initiatives in our country has been to become a market
leader in the graduate programme for business analytics. The advantage of entering into this sort of
understanding is to provide practical exposure to the students in terms of industry-oriented
information technology projects since they have many partners in the relevant field. Another benefit
of such a settlement is that the aspirants get to take up simulated projects and the entire curriculum
involves undergoing in-depth and extensive coursework. Joint conferences and workshop are also
held in support where guest speakers are invited to share their valuable experience at an academic
platform.
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