MBA in Business Analytics in Academic

Collaboration with IBM

The knowledge of business analytics is important for formulating an enterprise growth strategy. The

need for analytical skills transcends the barriers of information technology to make the business

world further complex, thus, compelling information to be indispensible for all kinds of enterprises.

Business analytics has revolutionized the industry and is comparable in its reach, scale and

productivity impact in terms of adopting general purpose technologies and steam power.

The Expanding Job Market

The job market in analytics continues to flourish in our country at a rapid rate. Even the job postings

have increased at the pace of 80 percent by the end of a year and at 6 percent every month. Big data

and analytics continue to rule over the market as the generation that uses it is growing rapidly with a

strong need to evolve. The analytics talent pool of our country is estimated to go higher in demand

with regard to their expertise at technology and proficiency in language.

Opportunities in the Field

Analytics technologies aim at transforming lives, enterprises as well as the global economy that is

estimated to add billions of dollars to the annual GDP, resulting into the creation of millions of job

opportunities by the end of 2020. Presently, the data analytics is facing a shortfall of at least 140,000

to 190,000 good analytical talent resources along with the 1.5 million data-hungry managers in the

US itself. Recently, the Indian universities have been coming up with such collaborations on the

academic front that may provide specialized business training in analytics to the MBA students.

Academic Collaborations for Exposure

This can help them develop such skills that are required to become future leaders in business. There

are companies like IBM that enters into an agreement with the universities to develop courses like

an MBA in Business Analytics that may be industry-oriented. During this, the students are exposed

to their proprietary technologies, data scientists and engineers. This world-class course structure on

business analytics can help a lot in educating the next generation of MBA aspirants.

Practical Experience

2016 onwards, an ultimate goal for such initiatives in our country has been to become a market

leader in the graduate programme for business analytics. The advantage of entering into this sort of

understanding is to provide practical exposure to the students in terms of industry-oriented

information technology projects since they have many partners in the relevant field. Another benefit

of such a settlement is that the aspirants get to take up simulated projects and the entire curriculum

involves undergoing in-depth and extensive coursework. Joint conferences and workshop are also

held in support where guest speakers are invited to share their valuable experience at an academic

platform.