Maximizing – Partnering For Success
1. Getting together with other hotels through your hotel association.
2. Work closely with your tourist board through a task force to see which market/niche you want to target and how you want to target it.
3.Contact the publications or your islands Ad Agency/Media company and ask them for a coop proposal.
4.Tourist Offices usually cover 50-75% of the ad
5. Drive traffic to a website (or 800 number) in the ad.
6. Use minimal copy to describe your property
Coop print ads examples
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