1. This project has received funding from the European Unions
Seventh Framework Programme for research, technological development
and demonstration under the grant agreement no. 609453. DELIVERABLE
Project Acronym: MAGHRENOV Grant Agreement number: 609453 Project
Title: Convergence between EU and MAGHREB MPC innovation systems in
the field of Renewable Energy and Energy Efficiency (RE&EE) A
test-bed for fostering Euro Mediterranean Innovation Space (EMIS)
D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND BILAT IN
THE REGION AND INSTITUTIONS Version: 1.0 Author: Abdelhak Chaibi
(R&D Maroc) Internal Reviewers: Christophe Aubry de Maraumont
(KIC IE) Hugo Kerschot (KIC SE IS Practice) Claude Ayache (KIC SE)
Josep Bordonau (UPC) Franck Hashas (ITEMS) Sarah Fichet (ITEMS)
Hlne Ben Khemis (ANME) Dissemination Level P Public X C
Confidential, only for members of the consortium and the Commission
Services
2. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/20152 Table of Contents Table of Contents
..............................................................................................................
2 List of
Tables....................................................................................................................
3 List of Figures
...................................................................................................................
4 Revision
History.................................................................................................................
5 Executive Summary
............................................................................................................
6 1
Introduction................................................................................................................
7 1.1 Scope of the
Deliverable...........................................................................................
7 1.2 Relation to other Work Packages and Deliverables
........................................................... 7 1.3
Structure of the
deliverable.......................................................................................
8 2 Preparation of the Business creation seminars
......................................................................
9 2.1 Identification of the needs in terms of support &
training .................................................. 9 2.2
Identification of the
targets......................................................................................10
3 Organisation of the three Business creation Seminars
............................................................13 3.1
Seminar 1: Support to business creation in the field of Renewable
Energy and Energy Efficiency
(RE&EE).......................................................................................................................13
3.1.1 Objectives and targets of the Seminar
...................................................................13
3.1.2 Other partners involved (other R2I projects, Medspring or
Bilat)....................................13 3.1.3 Methodology
used.............................................................................................14
3.1.4 Key outputs
....................................................................................................14
3.2 Seminar 2: Instruments of support to business creation in
Euro-Mediterranean Innovation Region.14 3.2.1 Objectives and
targets of the Seminar
...................................................................15
3.2.2 Other partners involved (other R2I projects, Medspring or
Bilat)....................................15 3.2.3 Methodology
used.............................................................................................15
3.2.4 Key outputs
....................................................................................................15
3.3 Seminar 3: The heart of the innovative technologies to market
product question ....................16 3.3.1 Objectives and
targets of the Seminar
...................................................................16
3.3.2 Other partners involved (other R2I projects, MedSpring or
Bilat) ...................................16 3.3.3 Methodology
used.............................................................................................16
3.3.4 Key outputs
....................................................................................................17
4 Outcome of the seminars: toward a sustainability strategy for
Business creation support ................18 4.1 Identification of
relevant audience beneficiaries of Business creation support
........................18 4.1.1 Typology of present audiences
.............................................................................18
4.1.2 National/regional contextualization
......................................................................23
3. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/20153 4.2 Training module catalogue
.......................................................................................24
4.2.1 Establishment of a training module catalogue to support
business creation ......................25 4.3 Directory of
potential experts: the organisation of a network of experts in
Business creation support
.......................................................................................................................27
4.3.1 Support to business creation in the field of Renewable Energy
and Energy Efficiency (RE&EE)27 4.3.2 Instruments of Support to
Business Creation in Euro-Mediterranean Innovation
Region.........30 4.3.3 Support for the creation of innovative
companies: the heart of the innovative technologies to market
product
question!.............................................................................................32
5
Conclusion.................................................................................................................35
5.1 Sustainable business creation support
strategy...............................................................35
5.2 First elements of recommendations for the policy
work....................................................35 5.3 EMIS
and the setting up of a cluster for RE&EE innovations in the
Euro-Med region................35 6
Annexes....................................................................................................................36
Annex 1: Report of Workshop 1
..........................................................................................36
Annex 2: Programme of the 3rd International Symposium, 18-20
December 2014, Agadir, Morocco ........53 Annex 3: Programme of
Innovation Week (2-5 March 2015)
........................................................55 Annex 4:
Report of Workshop 2
..........................................................................................59
Annex 5: Report of Seminar 3
............................................................................................72
Annex 6: FlashInfo Innovation Week -
abstract...................................................................85
Annex 7: Press release for the Innovation Week
......................................................................88
Annex 8: Maghrenov flyer for the Innovation Week
..................................................................90
Annex 9: Promotion of the workshops
..................................................................................91
Annex 10:
Illustrations.....................................................................................................93
List of Tables Table 1: Identified needs of the different Business
creation process phases. .....................................10
Table 2: List of experts for Investment potential and opportunities
for business development .............28 Table 3: List of experts
for Research project funding
...............................................................29
Table 4: List of experts for Support for Business creation
..........................................................29 Table
5: List of experts for R2I bridge and the role of national strategy
........................................31 Table 6: List of experts
for Trends and opportunity to address research and innovation in
the energy sector and enhance cooperation
....................................................................................................32
Table 7: List of experts for scientific and technology monitoring
through patent .............................33 Table 8: List of
experts for Technology transfer
services...........................................................34
4. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/20154 List of Figures Figure 1: Business Creation
Process.........................................................................................
9 Figure 2: Business creation actions step by step
.........................................................................
9 Figure 3: Business creation needs
..........................................................................................10
Figure 4: Identified target groups of Seminar
1..........................................................................11
Figure 5: Identified target groups of Seminar
2..........................................................................12
Figure 6: Identified target groups of Seminar
3..........................................................................12
Figure 7: Distribution of participants in the different categories
for the seminar S1.............................20 Figure 8:
Distribution of participants in the different categories for the
seminar S2.............................21 Figure 9: Distribution of
participants in the different categories for the seminar
S3.............................22 Figure 10: Distribution of the
different groups of participants for the three seminars
..........................23 Figure 11: Recapitulation of the
seminar topics by
country...........................................................24
Figure 12: summary of the different aspects of the first seminar
and key expert organisations ...............28 Figure 13: summary
of the different aspects of the second seminar and key expert
organisations............30 Figure 14: summary of the different
aspects of the third seminar and key expert organisations
..............32
5. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/20155 Statement of originality: This deliverable
contains original unpublished work except where clearly indicated
otherwise. Acknowledgement of previously published material and of
the work of others has been made through appropriate citation,
quotation or both. Revision History Revision Date Author
Organization Description 0.1 29/04/2015 Christophe Aubry de
Maraumont KIC SE Initial outline draft 0.2 20/05/2015 Abdelhak
Chaibi R&D Maroc Initial drafts of workshop reports 0.31
21/05/2015 Josep Bordoneau UPC Consortium review of workshop
reports 0.32 22/05/2015 Hlne Ben Khemis ANME Consortium review of
workshop reports 0.4 25/05/2015 Abdelhak Chaibi R&D Maroc
Initial draft 0.5 26/05/2015 Christophe Aubry de Maraumont KIC SE
First review of deliverable 0.6 27/05/2015 Abdelhak Chaibi R&D
Maroc Second draft 0.7 1 28/05/2015 Reviewers Consortium Review of
deliverable 0.7 2 29/05/2015 Christophe Aubry de Maraumont KIC SE
Second review of deliverable 0.8 29/05/2015 Abdelhak Chaibi R&D
Maroc Third draft 0.9 29/05/2015 Reviewers Consortium Validation of
draft deliverable 1.0 29/05/2015 Abdelhak Chaibi R&D Maroc
Final Version
6. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/20156 Executive Summary This deliverable 5.2, will
present the preparation and organisation of the three seminars on
Business creation, which took place over a six month period, from
December 2014 to May 2015. After having presented the
identification of the needs and targets during the preparatory
phase and the organisation process and outputs of each of the three
seminars, the deliverable will focus on the key outcomes of these
seminars, in terms of elaboration of a sustainable strategy for
Business creation support, before concluding on the business
support strategy and the use of the seminars for the policy
recommendation work.
7. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/20157 1 Introduction Development of new businesses and
creation of start-ups is at the core of Maghrenovs objectives. The
creation of new businesses is the key to foster the uptake of
innovation to the market and make the Euro- Mediterranean
Innovation Space (EMIS) a reality. Based on this assumption,
Maghrenov has dedicated itself through it Work Package 5 to offer
SMEs in both regions start-up information and support for
developing business in both regions. The focus will be stimulating
mutual initiatives: EU SMEs exploring business in MPC and
collaborations between companies of both regions. The current
deliverable focuses on the organization, over a period of 6 months
of 3 seminars on business creation support with outcome:
sustainability strategy for Business support: identification of
stakeholders with an Expert profile: innovation management and
sustainable development, developing the program (a training
catalogue), identification of participants (entrepreneurs,
researchers, industrial and PhD student), logistics and realisation
of seminars. 1.1 Scope of the Deliverable Through the organisation
of 3 seminars over a period of 6 month, Maghrenov intend to develop
a sustainable Business support strategy through the identification
of stakeholders with an Expert profile, the identification of key
audience targets who will benefit from the business support and
finally through the establishment of a catalogue of training
modules which need to be developed further in order to cover the
full field of business creation support. These outcomes have been
reached through the different workshops organised in the framework
of the three seminars. Thus, Deliverable D5.2 contributes to:
Promote collaborative projects EuroMed innovation Explore support
measures for creating spin-offs and start-ups taking full advantage
of the partners skills and addressing EuroMed market issues as a
whole Identify good practice in business creation (coaching,
funding, networking, promotion, management PI) 1.2 Relation to
other Work Packages and Deliverables This deliverable has been
developed on the basis of the Tested Service Package for
Entrepreneurs (D5.1) and constitutes the basis for the development
of Sustainable funding strategies (D5.3) which will be delivered by
Month 30 of the project. The organisation of the 3 seminars will
also have an impact on other work packages, and notably on Work
Package 6 as the outputs of the different workshops will be used to
shape the policy reports (white papers and vision paper (impact on
local markets for Business creation : joint venture, investment
capital; etc.). Finally Deliverable 5.2 is the third Maghrenov
clustering activity as professional networks were created through
the workshops and contributed to develop new industrial communities
and strengthen already existing ones. The seminars were key events
for the RE&EE communities to meet and network, thus fostering
the exchanges between different EU and MPC actors and creating new
business opportunities. The WP5 of the MAGHRENOV project will focus
on clustering activities taking advantage of the professional
networks of the consortium partners as well the partners of project
R2I, Medspring and Bilat in the region Institutions.
8. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/20158 1.3 Structure of the deliverable This report will
first present the preparatory work of the business creation support
seminars, before going through the organization of the three
different seminars and their workshops. The report will then focus
on the outcomes of the three seminars, notably the identification
of the relevant target audiences, the establishment of a training
module catalogue for business creation and finally the creation of
an expert directory for the identified training modules.
9. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/20159 2 Preparation of the Business creation seminars
The three seminars were though as a cycle of three successive
seminars each addressing a specific question or set of questions
linked to the Business creation process. Therefore, a strong focus
was given on the identification of the support and training needs
and of the target groups for those different needs in the
preparatory steps of the organisation of the Business creation
seminars cycle. 2.1 Identification of the needs in terms of support
& training Before defining the thematic of the three seminars,
it was necessary to represent the different phases of the business
creation process (Figure 1) and to identify the different action
related to these steps (Figure 2). Figure 1: Business Creation
Process Figure 2: Business creation actions step by step Based on
the Business creation steps and their different actions, we were
able to identify the needs in terms of support, capacity building
and funding. Four needs were thus identified and were associated to
the different business creation steps (Table 1): Find an idea
Clarify the idea Make Business scenario Develop the product
Validate the product Produce the product Market development and
growth Idea Identification and formulation Construction of the
Business plan Product development Validation Lauching
10. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201510 Figure 3: Business creation needs Table 1:
Identified needs of the different Business creation process phases.
The needs and the different business creation steps allow us to
identify the key thematic topic which should be covered in order to
have the most comprehensive approach through the three seminars to
be organized. The three thematic topics were: Seminar 1: Support to
business creation in the field of Renewable Energy and Energy
Efficiency (RE&EE)" Seminar 2: Instruments of support to
business creation in Euro-Mediterranean Innovation Region Seminar
3: The heart of the innovative technologies to market product
question! These seminar topic allowed the seminars to cover all the
key aspects of business creation support such as (non-exhaustive
list) Devices to accompany holders Funding for collaborative
projects Valorisation of research results From Research to
Innovation (Bridge) Funding and support programs The implementing
tools Monitoring of new technologies Technological diagnosis Access
to technological infrastructure (e.g. Testing, prototyping ...) 2.2
Identification of the targets In the preparatory phase of the
seminars, the targets have been identified based on themes related
to the different stages of creation and the agreed goals. The
following figures will illustrate the identification process of the
target groups and indicate them for each seminar. I: Knowledge
management, Networking II: Support (pre incubation) III: Logistics
Services, Grant, funding IV: Venture capital Capacity building,
support and funding needs Idea Identification and formulation
Construction of the Business Plan Product Development Validation
Launching Holder I II Incubated III Start-ups IV
11. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201511 Seminar 1 Figure 4: Identified target groups of
Seminar 1 Thematic topic Support to business creation in the field
of Renewable Energy and Energy Efficiency (RE&EE)" Objectives
Present the tools and support programs to business creation in the
Maghreb countries (Morocco, Tunisia) and the EU; Present the
business creation and investment opportunities in the areas of RE
& EE; Identified target groups Incubators PhD students
Researchers Experts in business creation
12. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201512 Seminar 2 Figure 5: Identified target groups of
Seminar 2 Seminar 3 Figure 6: Identified target groups of Seminar 3
Thematic topic Instruments of support to business creation in
Euro-Mediterranean Innovation Region Objectives Identify
appropriate measures to improve, making the efficient transition
from research to innovation Promote cooperation between the
countries of the Euro - Mediterranean region Improving the use of
knowledge from research by the company and stimulate economic
growth. Identified target groups Researchers and research
organizations. Innovation organizations. Universities. Companies.
Venture capitalists and funding agencies. Banks Thematic topic The
heart of the innovative technologies to market product question!
Objectives Offer management services and sharing of strategic
information within an innovation network; Present services of
technology transfer structures, support and prototyping; Identify
good practices in countries MPC & EU, for some aspects related
to the creation of innovative companies (accompaniments, networks,
prototyping, etc.) Identified target groups Researchers Innovation
organizations. Universities. Managers Clusters Managers technology
transfer centers
13. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201513 3 Organisation of the three Business creation
Seminars The three seminars were organized as follows: 1. 1st
business creation support seminar Date and place: December 19, 2014
Agadir (Morocco)- Thematic: Support to business creation in the
field of Renewable Energy and Energy Efficiency (RE&EE) 2. 2nd
business creation support seminar Date and place: March 3, 2015
Casablanca (Morocco) Thematic: Instruments of support to business
creation in Euro-Mediterranean Innovation Region 3. 3rd business
creation support seminar Date and place: May 5, 2015 Tunis
(Tunisia) Thematic: The heart of the innovative technologies to
market product question 3.1 Seminar 1: Support to business creation
in the field of Renewable Energy and Energy Efficiency (RE&EE)1
The first workshop was organised on December 19, 2014 in National
School of Business and Management (ENCG), Ibn Zohr University,
Agadir (Morocco) and was design to discuss the Support for Business
Creation in the field of Renewable Energy and Energy Efficiency
(RE&EE)". This seminar was organized on the alongside of the
3rd International Symposium 2014 held on the 18 and 19 December
2014, at the National School of Commerce of Business and Management
(ENCG) - Agadir, Morocco (The program of the 3rd Symposium is
Annexe 2). 3.1.1 Objectives and targets of the Seminar Two main
objectives were set for the first seminar. First, the workshop
aimed at presenting the tools and support programmes to business
creation in the Maghreb countries (Morocco, Tunisia) and the EU,
Second, the workshop aimed at presenting the business creation and
investment opportunities in the areas of RE & EE. As presented
earlier, the audience targeted through this workshop was notably
composed of: Incubators, PhD students, Researchers, Experts in
business creation, Professionals. 3.1.2 Other partners involved
(other R2I projects, Medspring or Bilat) We decided to held this
first workshop in the framework of an event organized by the ENCG
National School of Business and Management, Ibn Zohr University, in
Agadir on the theme Le Dveloppement Durable Euro- Med des Energies
Renouvelables in the context of the 3rd International Symposium,
2014. 1 The report of the seminar can be found in annex 1.
14. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201514 Through the partnership with the 3rd
international symposium (see annex 2 for the programme), the
intention was to increase the audience and to seize this
opportunity for the valorise the results of the guest speakers
research This event covered an important number of topics such as
the aspects related to the challenges of energy between promises
and reality; scenarios and capitalization in sustainable
development (SD); Sustainable development of renewable energy (RE)
against climate change; Technologies and Integration of wind power
in electricity networks through panel discussions and parallel
workshops. The choice of ENCG as place for the organisation of this
seminar was also attract and encourage PhD students to create their
own businesses by promoting their research and by the presentation
of the different existing opportunities. 3.1.3 Methodology used The
workshop was structured as follows: - One introductory conference
on investment potential and opportunities for business development
- And two panels to debate the main themes focusing on the major
challenges of funding for research projects (project leaders and
collaborative projects (Panel 1) and support mechanisms for
creation and innovative business (financial and logistical support
for projects that business plan is not yet finalized) (Panel 2).
Each panel, included three (3) interventions, and was designed to
foster discussions on the major challenges and opportunities for
business development in the areas of RE & EE in the EU and the
MPCs. Coordinated by their respective Panel moderator/president,
each panel was followed by discussions and debates between leading
experts and open discussions with the various participants. 3.1.4
Key outputs The main outputs can be summarized as such: There are
opportunities for investing in Renewable Energy Sector (ER) and
energetic efficiency (EE); International companies are welcome to
invest in projects by their experiences, know-how and technologies;
Morocco presents an attractive business environment for (ER) &
(EE) Tunisia possesses a panoply of different innovation funding
mechanisms The ecosystem of Tunisia is rich but still need to focus
on that critical early stage of business creation. 3.2 Seminar 2:
Instruments of support to business creation in Euro-Mediterranean
Innovation Region2 The second workshop was organised on 3rd March
in Casablanca, Morocco and was designed to discuss the different
instruments of business creation support in the Euro-Med region. 2
The report of the seminar can be found in annex 4.
15. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201515 3.2.1 Objectives and targets of the Seminar
Within the context of the Innovation Week in Casablanca from 2-5
March 2015, MAGHRENOV and ETRERA_2020 Project are organizing a
Seminar: Instruments of Support to Business creation in Euro-
Mediterranean Innovation Region event on the 3rd of March from 8:00
to 15:30 in Hotel KENZI TOWER Casablanca. Three main objectives
were set for the second seminar. First, it aimed at identifying
appropriate measures to improve, making the efficient transition
from research to innovation, second at promoting the cooperation
between the countries of the Euro - Mediterranean region, and
finally at improving the use of knowledge from research by the
company and stimulate economic growth. The targeted groups of
audience for this workshop were identified in the preparatory work
of the seminars and were the following: Researchers and research
organizations, Innovation organizations, Universities, Research
centres, scientific parks, Industries (large Companies and SMEs),
Venture capitalists and funding agencies, and Banks. 3.2.2 Other
partners involved (other R2I projects, Medspring or Bilat) The
workshop involved coordinators from the following EU projects:
MARE, ETRERA_2020, MAGHRENOV, MENFRI, SOHEALTHY, FP4BATIW, CINEA
and Med-Dialogue in R2I (Research to Innovation) and other
stakeholders in the sector, including, technology owners,
researchers and companies. Most of them decided to join forces,
together and with other Mediterranean initiatives in order to
organize a powerful event on innovation. The event included
workshops, trainings, roundtables and a brokerage event and focused
on the great innovation potential of the Region. 3.2.3 Methodology
used The workshop was structured as follows: Open Ceremony by
Councillor to the Minister Delegate to the Moroccan Minister of
Higher Education and Scientific Research Welcome to Innovation
Week, by R2I project coordinators 1 ETRERA_2020, 2 MAGHRENOV, 3
MARE, 4 MENFRI, 5 CINEA, 6 SOHEALTHY, 7 FP4BATIW 8 MED-HORIZON
Plenary Session Energy sector in Euro-Med Region experience from
the ground: Research to innovation, the impossible bridge and the
role of national strategy, with seven (7) interventions by guest
speakers. Roundtable insight on the trends and opportunity to
address research and innovation in energy sector and enhance
cooperation in the Euro-Med region. Eight (8) speakers took the
floor, followed by discussions and debates. 3.2.4 Key outputs The
main outputs can be summarized as such: 1. State of incubation and
start-up creation in different countries. 2. In south Mediterranean
countries theres lack of incubation and start-up creation.
16. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201516 3. The importance of coaching and mentoring in
the creation process (and incubation process) to limit the
mortality of new created business; 4. More tax facilities and
encouragement for new businesses to sustain the new ones in the
first years of activity; 5. The financial aid and subsidies given
mustnt be anymore without refunding but given without interest free
loan (honour loans). This way of funding helps to empower
entrepreneurs (Mokawalati experience and Jordan experience). 6. The
word increasing demand of energy has lead European and EuroMed
countries to develop new researches and innovations in the
renewable energy field. The lake of collaboration between academic
people and companies restrains this development. 3.3 Seminar 3: The
heart of the innovative technologies to market product question3
The third seminar was organized in partnership with ANME and La
Fing, on May 5th , 2015 in Tunis (Tunisia). This event addressed
the question of transformation from innovative technologies to
market product through the presentation of best practices. 3.3.1
Objectives and targets of the Seminar Three objectives were
identified for this Seminar: (1) offer management services and
sharing of strategic information within an innovation network; (2)
present services of technology transfer structures, support and
prototyping; (3) Identify good practices in countries MPC & EU,
for some aspects related to the creation of innovative companies
(accompaniments, networks, prototyping, etc.). The targeted groups
of audience for this workshop were identified in the preparatory
work of the seminars and were the following: Innovation
organizations and agency, Centres of transfer, Researchers and
research organizations, scientific parks and technology transfer
centres, and Industries. 3.3.2 Other partners involved (other R2I
projects, MedSpring or Bilat) In parallel to the first workshop
organized by R&D Maroc and ANME, a second workshop was
organized by La Fing Fondation internet nouvelle generation La Fing
has built a new kind of think tank, whose efforts are widely
recognized throughout Europe and beyond. La Fing helps businesses,
public sector institutions and local communities to: Anticipate
changes inspired by technology and its uses, Open up their
innovation processes. La Fing is a non-profit organization based in
Paris, France. The members include large corporations as well as
start-ups, research labs, public entities, universities, trade
associations 3.3.3 Methodology used Two parallel workshop to
address the question of transformation from innovative technologies
to market product. 3 The report of the seminar can be found in
annex 5.
17. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201517 First workshop: panel discussions animated and
moderated by R&D Maroc and ANME Objectives of the first
Workshop: Offer management services and sharing of strategic
information within an innovation network; Present services of
technology transfer structures, support and prototyping; Identify
good practices in countries MPC & EU, for some aspects related
to the creation of innovative companies (accompaniments, networks,
prototyping, etc.) Program of the first Workshop: The seminar,
gathered more than 20 experts and key actors of Tunisia, Morocco
and the EU. It was moderated by R&D Maroc and ANME. Two panels
were organized to debate the main themes centred of transformation
from innovative technologies to market product: The scientific and
technology watch through patent (Panel I) Technology transfer
services (Panel II) Each panel was composed of 5 high level
speakers of Tunisia, Morocco and the EU. Second workshop:
interactive discussions moderated and animated by La Fing
Objectives of the second Workshop: How to strengthen the innovation
ecosystem Sharing visions of innovation actors Program of the
second Workshop: The second workshop moderated and animated by our
European partner La Fing, was organized in the format of a
roundtable gathering 6 directly interested key actors and experts
in the field of innovation to market product transformation such as
incubators, start-uppers, and students. 3.3.4 Key outputs The main
outputs and recommendations can be summarized as such: 1. Foster an
innovative environment for project promoters and entrepreneurs 2.
Change the view and perception of innovation 3. Adapt the public
support infrastructure 4. Organize the support to and accompany the
start-ups and innovative companies 5. Use the digital innovation
model to inspire actors of the energy field 6. Promote flexible
experimental systems 7. Find new financing opportunities The
organization of the seminars was an enriching step and combined to
the key outputs of the different workshop, we were able to identify
the major outcome of the seminars which will contribute to the
elaboration of a sustainable strategy for Business creation
support.
18. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201518 4 Outcome of the seminars: toward a
sustainability strategy for Business creation support Three
outcomes of the seminars have been developed: first, the typology
of the relevant audience of business creation support, second, the
elaboration of a training module catalogue; and third the
elaboration of an expert directory. 4.1 Identification of relevant
audience beneficiaries of Business creation support The seminars
have identified specific profiles in need for Business creation
support. The adopted approach was the following: Identification of
the target interested in the theme of the seminar (Key actors,
Research centres, laboratories, incubators, City of innovation,
Techno park (for Start-ups) .); Establishment of a list of
potential participants; Sending of invitations and registration of
their participation; Promotion of the event through: o Press
contact; o Flash info R&D Maroc; o Website R&D Maroc; o
Edition of communication tools (posters, booklet, fold) (See,
Annexe) To identify the different targets and profiles, four means
were mainly used: Targeting Segmentation Argumentation Promotion
4.1.1 Typology of present audiences Through the registrations of
participants, we are able to provide a typology of the audience for
each seminar and to have an overall picture of the audience in need
for business creation support. The analysis of the seminar
participants allowed us to identify five (5) different categories
of participants: 1- Students 2- Start-ups 3- Research centres 4-
Industrials 5- Researchers We will now go through all three
seminars to identify the distribution of participants in accordance
with the five categories identified above.
19. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201519 Seminar S1, ENCG Agadir (Morocco), December 19,
2014 Students: 20 participants Definition: only student with a
Master degree were taken into account, but the different profile of
students were represented (business school, engineer, PhD).
Percentage among total participants: 34% Start-ups: 1 participant
Definition: a young company with high growth potential Percentage
among total participants: 1.70% Research centres: 2 participants
Definition: private or public infrastructure of R&D and/or
formation in the research field Percentage among total
participants: 3.4% Industrials: 6 participants Definition: key
industrial companies in the RE&EE, with major impact or
influence on the markets Percentage among total participants:
10.17% Researcher: 30 participants Definition: individuals coming
from either universities or research centres but without
representing them directly (e.g. professors, university
researchers, etc.) Percentage among total participants: 50.85%
Total participants: 59
20. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201520 Figure 7: Distribution of participants in the
different categories for the seminar S1 Seminar S2, Casablanca
(Morocco), March 3, 2015 The participant distribution is based on
the participants to the Innovation Week. Students: 8 participants
Definition: only student with a Master degree were taken into
account, but the different profile of students were represented
(business school, engineer, PhD). Percentage among total
participants: 7.62% Start-ups: 7 participants Definition: a young
company with high growth potential Percentage among total
participants: 6.67% Research centres: 10 participants Definition:
private or public infrastructure of R&D and/or formation in the
research field Percentage among total participants: 9.52%
Industrials: 40 participants Definition: key industrial companies
in the RE&EE, with major impact or influence on the markets
Percentage among total participants: 38% 20; 34% 1; 2% 2; 3% 6; 10%
30; 51% Seminar S1, ENCG Agadir (Morocco), December 19, 2014
Students Start-ups Research Centres Industrials Researchers
21. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201521 Researchers: 40 participants Definition:
individuals coming from either universities or research centres but
without representing them directly (e.g. professors, university
researchers, etc.) Percentage among total participants: 38% Total
number of participants: 105 Figure 8: Distribution of participants
in the different categories for the seminar S2 Seminar S3, Tunis
(Tunisia), May 5, 2015 Students: 4 participants Definition only
student with a Master degree were taken into account, but the
different profile of students were represented (business school,
engineer, PhD). Percentage among total participants: 20% Start-ups:
2 participants Definition: a young company with high growth
potential Percentage among total participants: 10% Research
centres: 6 participants Definition: private or public
infrastructure of R&D and/or formation in the research field
Percentage among total participants: 30% 8; 8% 7; 7% 10; 9% 40; 38%
40; 38% Seminar S2, Casablanca (Morocco), March 3, 2015 Students
Start-ups Research Centres Industrials Researchers
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1.0 - 29/05/201522 Industrials: 4 participants Definition: key
industrial companies in the RE&EE, with major impact or
influence on the markets Percentage among total participants: 20%
Researchers: 4 participants Definition: individuals coming from
either universities or research centres but without representing
them directly (e.g. professors, university researchers, etc.)
Percentage among total participants: 20% Total number of
participants: 20 Figure 9: Distribution of participants in the
different categories for the seminar S3 4; 20% 2; 10% 6; 30% 4; 20%
4; 20% Seminar S3, Tunis (Tunisia), May 5, 2015 Students Start-ups
Research Centres Industrials Researchers
23. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201523 Almost two hundred and fifty participants
attended the seminars that featured workshops, round tables, on the
above topics and were distributed as illustrated in the figure
below. Figure 10: Distribution of the different groups of
participants for the three seminars 4.1.2 National/regional
contextualization When it comes to the experts participating to the
seminars, a much broader scope of countries were involved as the
experts came from more than twelve (12) different countries, such
as Italy, Jordan, Palestine, Tunisia, Egypt, Morocco, Holland,
Greece, France, Spain, Turkey, or Germany. However, with regard to
the participants of the different workshops, there was a very
important majority of local participants, which can be explained by
mobility obstacles (travel costs, visa application, etc.) notably.
The different themes of the workshop in Morocco and Tunisia,
despite the different topics, can therefore not be fully taken into
account to analyse the high number of local participants and the
very low number of other Maghreb participants. 32; 17% 10; 6% 18;
10% 50; 27% 74; 40% Total distribution of participants (S1, S2
&S3 compiled) Students Start-ups Research Centres Industrials
Researchers
24. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201524 Figure 11: Recapitulation of the seminar topics
by country 4.2 Training module catalogue The quality of the experts
involved for the various seminars, the choice of themes, the
profile of participants and rich discussions have identified
training modules to support business creation: The first workshop
was organised on December 19, 2014 in National School of Business
and Management (ENCG), Ibn Zohr University, Agadir (Morocco) : o 15
experts and key actors of Tunisia, Morocco and the EU o 80
participants (29 PhD students) The second seminar Instruments of
Support to Business creation in Euro-Mediterranean Innovation
Region was organized on March 3, 2015 in Hotel Casablanca KENZI
TOWER, alongside Innovation Week in Casablanca from 2-5 March 2015.
o 17 experts and key actors of MPC and the EU o 150 participants
(45 professional) The third seminar was organized May 5, 2015 in
Tunis o 20 experts and key actors of Tunisia, Morocco and EU o 50
participants Considering this database, a training module catalogue
to support business creation was created. Morocco debates were
focused on aspects related to: Key Technology Opportunities of
market Cooperation MPC EU Integration rate Collaborative projects
Business Creation Research 2 innovation Governance Internalization
Funding Incubation Tunisia debates were focused on aspects related
to: Transfer of technology Valorization of research results IP
Monitoring Networking
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1.0 - 29/05/201525 4.2.1 Establishment of a training module
catalogue to support business creation Seven (7) training modules
have been identified based on the outputs of the seminars. The list
of modules is non-exhaustive and is only meant to be a starting
point for future development. Module 1: Creativity: How ideas are
born Objective: Demystifying innovation that would be reserved for
geniuses Show that innovation is accessible to everyone Show that
there are tools, methods, techniques, whose implementation led to
tangible and operational results Content: Six hats Using creativity
techniques (exercise) Resolving specific cases submitted by
participants Format of the training: Interactive training sessions
(contents and practices exercises) Target profile: Start up
Incubator Entrepreneur Project managers Expected impact on Business
creation: Introduce participants to creative techniques to produce
operational ideas on topics that concern them participants in their
trade. Module 2: innovation in start-ups Objective: Establishment
of an environment conducive to the expression of ideas. Identify
the innovation cycle Define the expression of needs Place the
product, process or service on the market (to satisfy customers)
Content: The cycle of innovation, The specificities of innovation
in SMEs Technological innovation - case of Start-up Case of
Innovation in the SME Format of the training: Interactive training
sessions (contents and practices exercises) Target profile:
Start-up, TPE SMEs with high growth potential. Expected impact on
Business creation: Bring out the specificities of the innovation
process in Start-ups and SMEs Set the conditions for success.
26. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201526 Module 3: creativity to innovation Objective:
Haw to respond to customer expectations How to differentiate
between competing offers. How to launch innovation projects
Content: Introduction of breakthrough innovation: Issues and
illustrations Visual thinking in breakthrough innovation for
service Format of the training: Interactive training sessions
(contents and practices exercises) Target profile: Start-up, SMEs
Expected impact on Business creation: Clarification of the
environment Development of product / testing services. Proposal for
innovative projects (value proposition or business model) Module 4:
Student & Academic Entrepreneurship / Entrepreneurship
Education Objective: Stimulate entrepreneurship among students
(PhD, Engineer, Master) Apprehend globally the large Managerial
perspectives Acquirer the competencies strategic, managerial
Content: Teaching the entrepreneurs of the future Training,
coaching and start-up support Stimulating entrepreneurial mind
sets, attitudes and creativity (Joint) Curriculum development for
innovation and entrepreneurship Format of the training: Interactive
training sessions Expected impact on Business creation:
Sensitisation Module 5: Innovation and Sustainable development
Objective: Comprehend the new ecosystem in the world of innovation,
Identify the new business models Content: From Sustainable
development to innovation Innovation and Sustainable Development:
new ecosystems, new business models
27. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201527 Format of the training: panels, roundtables
Expected impact on Business creation: Taking into account
sustainable development in the business creation New tracks
allowing the company to expand its innovation potential Module 6:
Business and their Role in University-Industry Interaction Content:
Approaches to get the best talent out of universities Managing
projects with universities University relations programs within
companies (initiatives, training of staff, framework contracts)
Incentive-driven research collaboration Format of the training:
Roundtables Panels Module 7: Knowledge and Business intelligence
Objective: Define strategic intelligence and its issues Show the
basic operations to organize Information sources used Content:
Technical acquisition and dissemination of information Information
Operating Techniques Business intelligence Piloting: Roadmap
indicators Conditions of success, Format of the training:
Interactive training sessions Expected impact on Business creation:
learn the basics of business intelligence for business creation 4.3
Directory of potential experts: the organisation of a network of
experts in Business creation support This network of expert in
business creation has for objective to have a list of potential
experts which could manage the different training modules of the
business creation support catalogue. Our aim will be to produce a
directory of potential experts covering the different topics and
aspects of those topics based on the experts involved in the three
seminars organized by Maghrenov. 4.3.1 Support to business creation
in the field of Renewable Energy and Energy Efficiency (RE&EE)
As presented earlier, the objectives of this first seminar were
to:
28. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201528 o Present the tools and support programs to
business creation in the Maghreb countries (Morocco, Tunisia) and
the EU; o Present the business creation and investment
opportunities in the areas of RE & EE; The figure below
summarizes the different aspects or thematic of the seminar with
the relevant different organisations and key persons within them to
address these aspects. Figure 12: summary of the different aspects
of the first seminar and key expert organisations Aspect 1:
Investment potential and opportunities for business development The
following table present the list of organisations and persons
which/who have the competences to address aspect 1 Investment
potential and opportunities for business development. Experts Key
input brought by the expert Moroccan association of solar and wind
industries AMISOLE Investment potential and opportunities for
business development within the Moroccan solar market.
Representative of National federation of electricity, electronics
and renewable energies FENELEC / Mr Amin BENNOUNA Investment
potential and opportunities for business development within the
Moroccan solar and wind markets. Table 2: List of experts for
Investment potential and opportunities for business development
Aspect 2: Research project funding The following table present the
list of organisations and persons which/who have the competences to
address aspect 2 research project funding. CNRST Ministry of
industry, energy and mines of Tunisia KIC InnoEnergy SE IRESEN
CNRST SIE AMISOLE - FENELEC Investment potential and opportunities
for Business development Research projects funding Support for
business creation
29. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201529 Experts Key input brought by the expert
Institute of Research in Solar Energy and Renewable Energies
IRESEN, Morocco / Mrs Nadia ZEDDOU Funding of research
collaborative projects Innovation knowledge transfer National
Centre for Scientific and Technical Research, CNRST, Morocco / Mrs
Salma DINIA High priority support program for scientific research:
research projects Investment Company SIE, Morocco / Mr Hassan
HARRAK The role of SIE for funding : finance business creation
projects joint venture funding method Table 3: List of experts for
Research project funding Aspect 3: Support for Business Creation
The following table present the list of organisations and persons
which/who have the competences to address aspect 3 Support for
Business Creation. Experts Key input brought by the expert Moroccan
Network for incubation and spin-off CNRST / Mrs Salma DINIA,
Morocco Incubation and support for projects holder: Detection of
projects to create innovative companies. support to project holders
knowledge transfer Regional Office of the Foundation and Business
Creation FCE, Morocco / Mr Oulahs Salah AIT SAID Support services
for business creation: Support services Business plan Ministry of
Industry, Energy and Mines of Tunisia / Mr Fethi SAHLAOUI The
innovation funding mechanisms in Tunisia: support mechanisms for
the creation or expansion of innovative companies funding
mechanisms KIC InnoEnergy SE, Netherlands / Mrs Olga MACKIEWICZ
Support program for start-ups - Highway TM : incubators coaching
Table 4: List of experts for Support for Business creation
30. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201530 4.3.2 Instruments of Support to Business
Creation in Euro-Mediterranean Innovation Region The second seminar
had for objectives to identify concrete opportunities as well as
potential bottlenecks related to cooperation and knowledge transfer
between public research and industry, present research results in
particular by start-ups and existing SMEs, innovation management
and financing in Morocco The figure below summarizes the different
aspects/thematic of the seminar with the relevant different
organisations and key persons within them to address these aspects.
Figure 13: summary of the different aspects of the second seminar
and key expert organisations Aspect 1: Energy sector in EuroMed
Region through case studies: research 2 innovation the impossible
bridge and the role of national strategy The following table
present the list of organisations and persons which/who have the
competences to address aspect 1 Energy sector and R2I Bridge in the
Euro-Med Region through case studies. Experts Key input brought by
the expert RSS- NERC, Jordan-/ Mr Mohammed ALJAFARI Holistic
Approach to Enabling Innovation in the Hashemite Kingdom of Jordan
: Incubator (IPark) Entrepreneurship IP TUBAS Electricity,
Palestine / Mr Abdallah NAIRAT Roadmap for renewable in Palestine.
Tubas as a model : Solar Energy. Wind Energy. Biomass. Geothermal
CNRST ANME MASEN Tubas Electricity ADEREE An-Najah University KIC
InnoEnergy SE FENELEC RSS-NERC IRESEN Tubas Electricity ANME MASEN
FENELEC MED- Horizon R2I: the impossible bridge and the role of
national strategy Trends and opportunity to address research and
innovation and enhance cooperation
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1.0 - 29/05/201531 Agence Nationale pour la Matrise de lEnergie,
ANME, Tunisia/Mrs Hlne BEN KHEMIS The energy policy of Tunisia,
support mechanisms for innovation and Business creation Moroccan
Agency For Solar Energy MASEN/ Mr Samir RACHIDI The Moroccan Solar
Plan Strategy: policy and development National Federation of
Electricity, Electronics and Renewable Energy FENELEC-AMISOLE /Mr
Amin BENNOUNA The role of professional associations MED-HORIZON,
Greece/Mr Rafail KOUMERI Research and Innovation Priorities of MPC
related to the HORIZON 2020 Societal Challenges Table 5: List of
experts for R2I Bridge and the role of national strategy Aspect 2:
Trends and opportunity to address research and innovation in energy
sector and enhance cooperation in the EuroMed region The following
table present the list of organisations and persons which/who have
the competences to address aspect 2 trends and opportunity to
address research and innovation in energy sector and enhance
cooperation in the EuroMed region. Experts Key input brought by the
expert National Centre for Scientific and Technical Research CNRST,
Morocco/Mr Amine MALIKI Valorisation of research results by
Incubation Spin Off Incubator networking National Agency for Energy
Conservation ANME, Tunisia/ Mrs Hlne BEN KHEMIS Support mechanisms
for innovation and Business creation Moroccan Agency For Solar
Energy MASEN, /Mr Samir RACHIDI collaborative Projects National
Agency for the Development of Renewable Energies and Energy
Efficiency ADEREE/Mr Mustapha ENZILI business creation Legislative,
regulatory and normative framework TUBAS Electricity, Palestine/ Mr
Abdallah NAIRAT Transfer of technology National Contact Point
Thematic Energy, Morocco / Mr Abdelaziz MIMET European Projects
Capacity building
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1.0 - 29/05/201532 An-Najah University, Palestine / Mr Imad IBRIK
Innovation Start-ups KIC InnoEnergy SE/ Mr Claude AYACHE European
Projects Innovation & research Transfer of technology National
Federation of Electricity, Electronics and Renewable Energy FENELEC
/ Mr Khalil EL GUERMAI The role of professional associations Energy
industries (RE, EE) Table 6: List of experts for Trends and
opportunity to address research and innovation in the energy sector
and enhance cooperation 4.3.3 Support for the creation of
innovative companies: the heart of the innovative technologies to
market product question! The third seminar aimed to: Offer
management services and sharing of strategic information within an
innovation network; Present services of technology transfer
structures, support and prototyping; Identify good practices in
countries MPC & EU, for some aspects related to the creation of
innovative companies (accompaniments, networks, prototyping, etc.)
Two parallel workshop to address the question of transformation
from innovative technologies to market product: 1. The first
workshop was moderated by R&D Maroc and ANME 2. The second
workshop moderated and animated by our European partner La Fing,
The figure below summarizes the different aspects/thematic of the
seminar with the relevant different organisations and key persons
within them to address these aspects. Figure 14: summary of the
different aspects of the third seminar and key expert organisations
OMPIC UPC APII Borj Cedria Technopol Tozeur Technopol Ministry of
Industry, Energy and mines of Tunisia APII Ministre de l'Enseignem
ent suprieure et de la recherche scientifique of Tunisia INNORPI
OMPIC ANPR Scientific and technology monitoring through patents
Technology transfer services
33. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201533 Aspect 1: The scientific and technology
monitoring through patent The following table present the list of
organisations and persons which/who have the competences to address
aspect 1 scientific and technology monitoring through patent.
Experts Key input brought by the expert Agency for the Promotion of
Industry and Innovation APII, Tunis / Mr Mohamed ARFA National
Network of Business Nurseries: Support services for innovative
projects : Training in entrepreneurship Support Industrial Data
Bank strategic studies Ministry of Higher Education and Scientific
Research, Tunis / Mrs Basma BEN MOSBAH valorisation of the results
of research : Incentive funding measures Interface structures
Transfer INNORPI Tunis/ Mr Mokhtar HAMDI Patent Technology transfer
OMPIC Morocco/ Mr Mohamed Amine FERHANE Patent Technology transfer
National Agency for Scientific Research Promotion (ANPR), Tunis /
Mrs Souad BOUSSAIDA Business creation technology transfer Table 7:
List of experts for scientific and technology monitoring through
patent Aspect 2: Technology Transfer Services The following table
present the list of organisations and persons which/who have the
competences to address aspect 2 technology transfer services.
Experts Key input brought by the expert OMPIC Morocco / Mr Mohamed
Amine FERHANE Management of Industrial property Patent Technology
transfer UPC, Spain / Mr lex LEN Transfer Model Collaborative
Research, Start Ups & Spin -Offs APII Tunis/ Mr Mohamed BELHAJ
Support for the creation of innovative companies Technopark, Tunis
/ Mr Elaid BEN ALI Technology transfer Techno pole of Tozeur Tunis
/ Mr Nidhal HEDFI Technology transfer
34. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201534 Table 8: List of experts for Technology transfer
services
35. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201535 5 Conclusion This deliverable has three main
outputs which will all three represents key milestones toward the
overall goal of the creation of the future Euro-Mediterranean
Innovation Space. 5.1 Sustainable business creation support
strategy The creation of a training module catalogue, the
elaboration of a directory of experts and the identification of the
key audience for those trainings all three major elements for the
development of sustainable business support strategy. By bringing
together the key information for business creation and by the
sharing of experiences, the seminars created the ideal environment
for the targeted audience to learn and share about the different
research infrastructures, innovation initiatives, funding
possibilities, business incubation opportunities, etc. All these
information and knowledge is the key to the creation of an
innovation and business support Euro- Mediterranean community in
the field of RE&EE. A strong community or cluster where young
entrepreneurs, start-uppers, students, researchers, or industrials,
from both shores of the Mediterranean Sea can meet together and
exchange the key knowledge and know-hows is the first step toward
the sustainable business creation support strategy in the Euro-Med
region. 5.2 First elements of recommendations for the policy work
Each workshops organized in the framework of the three seminars
brought a certain number of key outputs and recommendation which
will constitute the basis for the future policy work which will
take place during year 2 but especially during year 3 of the
Maghrenov project under the Work Package 6. Through the
participation of key stakeholders in panels or as speaker, and
through the intense and high quality discussions which followed
their intervention, some key recommendation have already been
identified as put forward in the section 3 organization of the
workshops. These recommendations will be tested during our work on
the whitepapers but also through the participation to external
events organized by similar European projects and the R2I platform
and events. 5.3 EMIS and the setting up of a cluster for RE&EE
innovations in the Euro-Med region As part of the clustering
activities of Maghrenov as detailed in the Description of Work part
B, this deliverable has brought unique opportunities to add a new
brick to the construction of the future EMIS by gathering key
experts from both Europe and Maghreb through the workshops, by
fostering a true transfer of knowledge and experience and by
creating the proper and beneficial environment for networking
between EU and MPC.
36. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201536 6 Annexes Annex 1: Report of Workshop 1 Support
for the creation of innovative companies in Renewable Energy
December 19, 2014 1st Seminar in the MAGHRENOV project Workshop :
Support for the creation of innovative companies in Renewable
Energy December 19, 2014 National School of Business and Management
(ENCG) Agadir Maroc- Report of the first seminar organized by
R&D Maroc the MAGHRENOV WP5 project: Support to Business
Creation,
37. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201537 alongside of the 3rd International Symposium
2014 Organized, the 18th and 19th December 2014, at National School
of Business and Management (ENCG) Agadir, Morocco TABLE OF CONTENTS
1. Program 2. Reports of workshop 3. Summary of workshop 4.
Conclusions
38. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201538 Program 19th December 2014 -8:30 to 1:45 p.m.-
8:30 9:00: welcome and registration of participants 9:00 9:15:
Opening of the Workshop Mr Mohamed SMANI, Director R&D Maroc
Mrs Olga MACKIEWICZ, MAGHRENOV Project Manager, KIC InnoEnergy SE,
Pays-Bas 9:15 10:00: Introductory conference on investment
potential and opportunities for business development Mr Amin
BENNOUNA, Vice President Moroccan association of solar and wind
industries AMISOLE and Representative of National federation of
electricity, electronics and renewable energies FENELEC 10:00
10:30: Discussions and conclusions 10:30-10:45: Break 10:45 11:30:
Panel 1: Research project funding Moderator: Mr Mohamed SMANI,
Director R&D Maroc Protractor: Mr Abdelhak CHAIBI, Project
manager, R&D Maroc
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1.0 - 29/05/201539 Panellists : Mrs Nadia ZEDDOU, Project manager,
Institut de Recherche en Energie Solaire et en Energies Nouvelles
IRESEN, Morocco funding of collaborative projects Mrs Salma DINIA,
Centre National pour la Recherche Scientifique et Technique CNRST,
Morocco : Priority support for scientific research Mr Hassan
HARRAK, financial director, Socit dInvestissements Energtiques SIE,
Morocco : The role of SIE for funding 11:30 12:00 : Discussions
& conclusions 12:00-12:45: Panel 2: Support for Business
Creation Moderator: Mr Mohamed SMANI, Director, R&D Maroc
Protractor: Mr Abdelhak CHAIBI, Project manager, R&D Maroc Mrs
Salma DINIA, Moroccan Network for incubation and spin off Rseau
Marocain Incubation et Essaimage CNRST, Morocco: Incubation and
support for projects holder Mr Oulahs Salah AIT SAID,
Representative, Bureau Rgional de la Fondation et de la Cration
dEntreprises, Marocco: Support services for business creation Mr
Fethi SAHLAOUI, representative of the general management of
Innovation and Technologic development Ministry of industry, energy
and mines Ministre of Tunisia The innovation funding mechanisms in
Tunisia Mrs Olga MACKIEWICZ, MAGHRENOV Project Manager, KIC
InnoEnergy SE, Netherlands Support program for start-ups - Highway
TM 12:45 13:45 : Discussions & conclusions 13:45 15:00 :
Lunch
40. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201540 Reports of Workshop Opening of workshop:
Professor Rachid BOUTTI, Chair Euro-Arab for sustainable
development (UPM (UPM) and President of the 3td international
Symposium 2014 Mr Mohamed SMANI, Director R&D Maroc, President
of the workshop Mrs Olga MACKIEWICZ, MAGHRENOV Project Manager, KIC
InnoEnergy SE, Netherlands The session was opened by the speech of
Professor Rachid BOUTTI which, after thanking the participants and
speakers recalled the great honour to host the first seminar
organized by R&D Morocco as part of the project MAGHRENOV at
ENCG- Agadir. He stated the objectives and framework of this event
including the plenary sessions on: the aspects related to the
challenges of energy between promises and realities; scenarios and
capitalization in Sustainable Development (SD); Sustainable
Development of Renewable Energy (RE) versus Climate Change
workshops in parallel: Technologies and wind integration in power
systems: example of a double-fed asynchronous machine; The
incentive to adopt environmental technology; The perception of CSR
by managers of SMEs (an analysis of a sample of Moroccan
businesses); the energy transition in Morocco and the role of
industry; Research perspectives in the electrochemical energy
storage; the effects of the quality approach on the Sustainable
Development of industries; The social acceptability of renewable
energy; micro-econometric analysis of the determinants of the
social performance of Moroccan micro-finance institutions; And
aspects related to the creation of innovative businesses in the
fields of RE (Workshop organized by R & D Morocco). Many
researchers, industrial experts and PhD holders of projects to
create companies attended the event. Mr Mohamed SMANI, thanked the
event organizers. He presented the objectives of the seminar
"Support for Business Creation" that part of WP 5 within MAGHRENOV
the European project which aims to promote entrepreneurship in
different dimensions, namely: Entrepreneurship, Internalization
Business development The financial arrangement
41. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201541 He, then, stated that the economy is based on
knowledge and knowledge transfer, stopping by research is not
enough. The research should be valued to achieve return on
investment. The impact must be the creation of businesses through
the promotion of research results. The new energetic model gives to
Morocco new opportunities. Morocco made important choices in RE: *
Solar (Big project of Ouarzazate); Wind (Tarfaya project) and other
parks; Biomass. He said the choice of ENCG as place for the holding
of this seminar is to sensibly PhD students to create their
businesses by promoting their research and also to present all of
these opportunities. OPENING: MAGHRENOV PROJECT Mrs Olga
MACKIEWICZ, MAGHRENOV Project Manager KIC InnoEnergy SE,
Netherlands The complete presentation is available at:
[email protected] / www.maghrenov.eu Objective : It is
an European project through three years (2013-2016) funded by the
European Commission aimed at to create synergy between the
neighbouring countries and make R&D projects and innovation
real in energy. It aims also to consolidate the euro-Mediterranean
partnership. Consortium: six (6) partners Spain, Netherlands,
Morocco (R&D Maroc & IRESEN), (ANME) Tunisia. Project
Pillars : 1. Education : capacity building and business creation ;
2. Infrastructures and research ; 3. Funding and logistics. It
allows also global networking clustering. Accomplishments : - State
of sites of entrepreneurship in Mediterranean countries ; -
Internship ; - Research and innovation : Database construction; -
Competence-mapping ; - ERASMUS project ; - Projects launching.
Recommendation: Symposium continuity We will come back next year
for business launch Introductive conference: Investment potential
& business creation opportunities
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1.0 - 29/05/201542 Mr Amin BENNOUNA, Vice President Moroccan
association of solar and wind industries AMISOLE and Representative
of National Federation of Electricity, Electronics and Renewable
Energies FENELEC Contact: [email protected], information
available at www.fenelec.com. Mr Amin BENNOUNA stressed that a
business creator must be sure that the project is relevant and to
believe in it. AMISOLE is a professional association for solar and
wind. It is part of FENELEC, which consists 405 members and member
of the CGEM. Then, he presented the Moroccan solar market: PV
solar: the future is photovoltaic (PV) in grid especially with the
amendment of law 13-2009 of 3/11/2014 which will allow injecting it
in the bass tension grid by preferential counting (barter of Kw/h).
* PV pumping: market with great potential thanks to government
subsidies. * Solar Thermal: accumulation slightly above 320'000 m
in 2011 ; annual sales increase of 18-19% a year. * Wind: which is
very profitable but needs important partnerships. 1st Park Tarfaya
: 50 MW in 2015 2ds Park : 790 MW in 2011 The cost varies between
60 and 80 cts depending in wind and number of hours. The cement
manufacturers have investment opportunities in Wind energy: - les
ciments du Maroc build a pilot of 10MW ; - les ciments de Ttouan
build a pilot of 10 MW, then of 30 MW. The sites concerned by the
Moroccan program of wind energy (PMEE) were presented. Debates : 1.
The debate began with a reminder of the Moroccan need of
electricity which rises in power consumption peak in July 2013 of
5480 M / W (5.48 GW). This need is met by domestic production with
an interconnection with Algeria and Europe. Hydraulic and then wind
energies will have great potential to supply the network while the
solar energy will fall behind! 2. Mr Hassan HARRAK, Financial
director of the Energy Investment Company (SIE) said that the wind
would advance much because it is profitable. Solar and especially
solar thermal would be delayed because it is more expensive and
involves a not yet fully mastered technology. 3. When asked if the
oil drop delay projects. Peak oil is a reality and the decline in
reserves is on. The commitment to energy diversification is a
long-term commitment. PANEL 1: RESEARCH PROJECTS FUNDING
43. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/201543 First presentation: collaborative projects
funding in energy Mrs Nadia ZEDDOU, Project manager IRESEN, Morocco
The presentation detailed different funding mechanisms available to
boost innovation and R&D. This offer covers several dimensions:
- resources ; - knowledge transfer ; - capacity-building ; -
Scientific equipment. - A query was made as to the absence of wind
energy research including the question of storage. - IRESEN Funding
distribution by partner category in the calls "InnoProjects" 2012;
- Presentation of the call of project, from 2012 to 2014 (selected
projects, realized, during start up). In total of 32 collaborative
projects. - Introducing the success story of IRESEN which is a
model of effective research institute. Second presentation:
Priority Support Program for Scientific Research and Technological
Development Mrs Professor Salma DINIA, CNRST Back on calls of
projects launched in July 2013 by the Ministry of Higher Education,
Scientific Research in Priority Areas: Objective: Promote and
consolidate the research activities in the nine (9) priorities
areas in Morocco: - Aeronautic ; - Mechatronics and electronics ; -
Health ; - Biotechnology and plant breeding ; - Environment ; -
Energy and energy efficiency ; - Materials and Nanomaterials ; -
Human and Social Sciences ; - Urban mobility. Program budget: 300
million dirhams Three categories:
44. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/201544 The fundamental or applied research projects,
called "type A projects," which aim to acquire new scientific or
technical knowledge (subsidies given : maximum 1 million dhs per
project); Projects applied to human and social development and
governance support, called "B-type projects" whose purpose is the
development and design of new products or services (subsidies
given: maximum 4 million dhs per project); Industrial development
projects, applied to six global businesses of Morocco and priority
areas, called "C-type projects" for performance and support for
innovation in companies (subsidies given : DH 10 million maximum
per project). In 2013, 396 submitted projects. The distribution of
projects by type: 50% Project A (R & D), 43% project (B), 7%
projects (C). The distribution of projects by theme: 1. Environment
(25%) 2. Health (19%) 3. Energy and Energy Efficiency (14%) 4.
Materials and Nanomaterials (13%) The first foreign partner remains
France with 37%, Spain (28%), USA (8%), Finland (1%), and Mali
(1%). Mrs Dinia ended with a call for more multi-disciplinary
projects, equipment and infrastructure mutualisation. Third
presentation: The role of the Energy Investment Company "SIE" on
funding, Mr Hassan HARRAK, financial director, SIE Stressing the
situation of increasing energy consumption "National energy demand
will double by 2020 ... quadrupled by 2030" and to a desire to
increase production capacity, Morocco with partners has created a
fund (institutional equity) of two (2) million dollars dedicated to
boosting research in renewable energy (RE). The aim is to reach 40%
of energy production to renewable energy by 2020. Thus, and
covering the whole chain, there was the creation of: SIE for
funding, IRISEN for research, MASEN for production. The SIE owns
20% in MASEN. A repositioning of the SIE to regional projects
outside integrated programs projects; Then, the focus has been on
the medium voltage market with mini-power projects for industrial
areas or for self-consumption. This market will be particularly
interesting after law amendment allowing its implementation in the
network bartering with ONE. Mr Hassan HARRAK was part of two
experiences: 1. Public lighting: representing 23% of total
electricity consumption. Switching to solar lighting is a very
promising project but it presents challenges including: *
Settlement of towns; But whose chances of success can be increased
through:
45. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/201545 * The existence of a real public wiliness; *
public awareness to push habits. There is also need for the
creation of a legal structure and adequate financial arrangements
for the management of public lighting. The example of the city of
Sal was uplifting with a realized savings of 60%. 2. Waste
management and energy recovery (Casablanca discharge: 3000 tons) 3.
"Green Mosque" with 200 million dirhams of electricity. Lighting
mosques presents an interesting challenge for the Kingdom. A pilot
project was carried out with the Sunnah mosque in Rabat, aiming to
extend it to the whole kingdom. 4. Tunisian experience is well
advanced in the solar water heaters, PV and LED. Mr Hassan HARRAK
ended his presentation by highlighting the enormous energy
potential of waste recovery and biomass. He also recalled the
country's desire to become an export platform technology to other
Africans countries.
46. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/201546 PANEL 2: SUPPORT TO BUSINESS CREATION First
presentation: Incubation and support to project developers Mrs
Salma DINIA, CNRST Moroccan Network of incubation and Spin offs
(RMIE) Mrs Salma DINIA presented the Morocco Incubation Network
& Spin off (RMIE). Network set up in 2002 and consists of
fourteen (14) incubators. To be a member, you must adhere to the
Charter of incubators. It also featured the network partners and
the package of services offered: For innovative projects: Lodging
within Member incubators Financial support up to 230.000 Dh to
cover market studies, surveys, prototypes, travelling ...
Assistance on the main aspects of the projects: economic,
technological, legal, financial and human; Linking with an
extensive network of experts, partners, and investors; For
incubators members of RMIE: Support in the professionalization of
incubation program; Detection of projects to create innovative
companies. A Summary of the projects supported by the RMIE was
presented: The RMIE received since its inception in 2002, 123
innovative business creation projects for financing the incubation
phase (40 projects were submitted in October 2010). Of the 123
projects submitted, 68 projects were selected by the Selection and
Evaluation Committee (SSC) of RMIE: - 8 projects under development;
- 16 projects incubation during; - 20 projects completed the
incubation phase; - 20 projects have been abandoned or not
terminated; - 4 projects have not started. The thematic
distribution of 68 selected projects are as follows: -
Biotechnology: 26% - Energy & Environment: 16% Mrs Salma DINIA
presented the PACEIM program, initiated in 2010, with European
partners and socio-economic actors working in the field of
innovative business creation in the South. This program is aimed at
scientific and technical Diasporas from Morocco, Algeria, Tunisia
and Lebanon established in France. It aims to promote the
socio-economic integration of these Diasporas by providing a
platform for young graduates wishing to enhance their curriculum
through entrepreneurial activity. Finally, Ms Salma DINIA also
highlighted the difficulties of business creation like the lack of
autonomy of project leaders, lack of creativity and flexibility
which causes abounding.
47. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/201547 Second presentation: funding mechanisms for
Innovation in Tunisia Mr Fethi SAHLAOUI, representative of the
general management of Innovation and Technologic development
Ministry of industry, energy and mines of Tunisia Mr Fethi SAHLAOUI
began the presentation by stating strategic objectives and
challenges of innovation for Tunisian companies and the country. He
also reported that since 2010, Tunisia and its innovation ecosystem
has: - Improve the technology infrastructure (10 technology
centres, network of technical centres, laboratories network); -
Expand existing businesses (technological diagnosis, ITP, DRIC,
PNRI); - Create new businesses in niches; - Promote Tunisia as a
destination for knowledge technology. Then, he made an expos of the
different mechanisms of funding for innovation: - Upgrade subsidies
(PMN) - Technological Investment Priority (ITP) for companies that
need external R & D; - Subsidies for Investment in R & D
(DRIC) for those that have an internal R & D; - The National
Program for Research and Innovation (PNRI) - The PASRI-MOBIDOC
which is a Tunisian-European program; - The support mechanisms for
business creation ; - The Fund for Industrial Decentralization
Promotion (FOPRODI) - The Incentives to Creation and Innovation in
ICT (RICITIC) The support mechanisms for the creation or expansion
of innovative companies: - The mutual fund investment risk
(In'tech): Reserved exclusively to funding innovation investment
and technological development. This fund is involved in the
financing of investments that total cost is between 100M DT and 5M
DT (Tunisian Dinar) - The Fund for Promotion and Industrial
Decentralization (FOPRODI) Funding for creation and expansion
investments in industry, handcrafts and services (new promoters and
SMEs). Projects that investment varies between 100M DT and 5M DT.
The Incentives to Creation and Innovation in ICT (RICITIC)
Activity: innovative projects in the ICT sector. Cost: projects
costing less than 500 M DT (200 thousands dinars for individuals
investing individually). Creators: higher education graduates.
Certainly, there is a rich ecosystem but we still need to focus on
a critical phase in creation business early stage: validation of
the idea and the feasibility study. Third presentation: Support
program for Start-Ups - HIGHWAY TM - Mrs Olga MACKIEWICZ, MAGHRENOV
Project Manager KIC InnoEnergy SE, Netherlands KIC InnoEnergy is a
European firm that focuses on innovation in the following areas:
Smart-cities & buildings, Renewable Energy and Energy
Efficiency.
48. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201548 Mrs Olga MACKIEWICZ, made a focus on the
triptych: Education / Business creation / innovation Research with
Out-put oriented. - KIC-InnoEnergy HIGHWAY is a European office
incubators allowing project coaching, focusing on: Technology /
Market / People / Finance & other resources. - The path begins
by: idea opportunity evaluation Coach assignment Service delivery
Launching - In other words, the evaluation is done in three (3)
questions: (1) Feasible technology? (Technology) (2) Is there
really a business opportunity? (Market) (3) Is this the right Man?
(People)
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1.0 - 29/05/201549 CLOSING Mr Mohamed SMANI, Chairman of the
session, closed by thanking the panellists and speakers. He noted
that the development of these new energy technologies and raises: -
Governance issues; - To submit to the European standards; Then, he
opened the debate. Debates: - The first response of the audience
comments was related to the issue of governance: * How can we move
forward in the path of renewable energies with elected officials
who do not understand the urgency of action in the direction of
sustainability? * Lack of sanctions; * Lack of financial and
educational autonomy; So there is an imperative to: * renew public
serving; * to establish a delegated economy and management ; * to
move from a salaried society to entrepreneurial society ; * to
speak about accelerator (Anglo-Saxon concept) instead of incubators
(French concept) ; - A second intervention of Ms Nadia Zeddou
reminded the existence of national plans to encourage the creation
and development businesses, as part of a support fund for
innovation. The funding instrument "INTILAK" aims to support
innovative start-ups in the development stage. The funding
instrument "TATWIR" aims to support R&D projects led by
companies in the development phase. The Support Program for
Innovation and Technological Development "PTR" to support companies
wishing to adopt an innovative approach and improve their
technological level. At the end of the discussion session was
lifted after thanks to all participants.
50. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
BILAT IN THE REGION AND INSTITUTIONS MAGHRENOV Consortium Version
1.0 - 29/05/201550 Summary of workshops 1. Seminar format : An
introductive conference on potential of investment and
opportunities for business development. Two Panels : The first
panel addressed the issues related to funding for research projects
(project leaders and collaborative projects) ; The second panel
treated support mechanisms for creation and innovative business
(financial and logistical support for projects that business plan
is not yet finalized). Each panel, included three (3)
interventions, was organized to discuss the main themes focused on
the major challenges and opportunities for business development in
the areas of RE & EE in the EU and the MPCs. Coordinated by the
President, each panel was followed by discussions between leading
experts and open discussions with the various participants. The
duration of each presentation was 15 to 20 minutes. 2. Number of
participants: - About Sixty: Professionals; Teachers Researchers;
PhD; Experts in business creation.
51. D5.2 THREE SEMINARS WITH OTHER R2I PROJECTS MEDSPRING AND
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1.0 - 29/05/201551 Conclusions Investing in Renewable Energy Sector
(ER) and energetic efficiency (EE). Morocco presents an attractive
business environment for (ER) & (EE) New Law for ER New Law for
(EE) New Renewable Energy Development Agency and Energy Efficiency
Moroccan Agency for Solar Energy : MASEN Funding (ENERGY
DEVELOPMENT FUND) SOCIT D'INVESTISSEMENT DE L'NERGIE (INVESTMENT
COMPANY for ENERGY) Clear vision of Morocco to build a new economic
and social system based on the principles of sustainable
development. Morocco has already set up an attractive legal
framework to develop the Renewable Energies and Energy Efficiency;
Morocco is determined to seize the opportunities offered by the
green economy ; Morocco offers real business opportunities in the
field of Renewable Energy and Energy Efficiency ; International
companies are welcome to invest in projects by their experiences,
know-how and technologies; The Moroccan energy program aims to
target 2,280 MW of installed capacity in 2020 ; The Moroccan
potential will help to continue developing this renewable energy
beyond this deadline of 2020 as this technology will mature.
However, these technology improvement efforts are ongoing to
further improve the reliability and competitiveness of this sector.
In wind, Morocco has great potential especially along the coast
with a wind speeds greater than 6.5 m/s and up to 10 m/s. The
technical potential certainly exceeds 10 000 MW of installed
capacity. However, this potential is limited primarily by the
integration capacity to the grid at least in the medium term, i.e.
by 2020; Solar is definitely the most important