How to createMobile Audio Tours

that rockwith

More than half of US museums offer

mobile platforms

photo by MoMAMobile in museums study - 2012

to increase engagementto widen audiences

Small Budgets

photo by MoMA

However, the key challenges are

Mobile in museums study - 2012

Limited ResourcesLack of Strategy

Instead, use

free No fees, No devices & No preparation!

EASY Content creation/update, and Crowdsourcing

Tie-in Products in museum shops to boost revenue

as mobile platform

Here’s How to

create contentsRecord your content Aim & Tap to Drop the content on Paintings

1. Click “Find” to visual search2. Upon recognition, it shows list of contents3. Select a content to play

photo by Christian Kerrigan

Here’s How to

find contents

Tie-in products sold in

museum shops

1. Click “Find” to visual search on products2. Upon recognition, it shows list of contents3. Select a content to play

Physical exhibitions are linked to

Multimedia contentsOriginal artist’s audio commentaries

Recordings of a docent’s guided tours

Visitor’s questions to the artist

Curators’ audio commentaries

Foreign language translations

Youtube Links (available from Feb. 2014)

Visitors’ review comments

Web Links to similar Arts(available from Feb. 2014)

photo by Shutterstock

engage with visitorsLet them find contents from exhibitions

Let them crowdsource contents

Boost RevenuesTie-in products with digital contents

Embed contents for more visitors and repeaters

Questions? Contact us

info@saybooks.me

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