Fundraise on Facebook
The return on your investment in social media
Online activity drives microdonations
Donations drive activity, awareness, and engagement
Our Platform: Apps, reports, easy campaigns. Effective, efficient fundraising
Who is HelpAttack?
Step 1: Ask ThemPeople give because their friends give, because there is a need, and because they are asked
helpattack.com info.helpattack.com @helpattack
Pledges are Magical"Give a small amount each time you update Facebook"
• Ties habit of using Facebook to habit of giving• Giving $1 twenty times feels better than giving $20
once• More touches, stewardship opportunities, and posts per
donation• Brings new supporters to their first donation
helpattack.com info.helpattack.com @helpattack
Sharing is SeamlessSupporters post to their walls, where their friends (your new fans) are:
More pledges are created from these shares, extending your reach
Step 2: Thank Them We make it easy• Real time reports• Copy and paste text for thank-yous• See everything about each supporter
Thank yous from your Page continue to drive interest in campaign, and show you value the support!
Step 3: Above and beyond
• Gamify Your Fundraisingo Set goals and deadlines to create a sense of
urgency & purpose o "Can we get to 100 pledges today?"o Pledge your Facebook updates to be our
supporter of the week!• Keep building
o Giving with Facebook activity => Natural recurring donations
o Reach out via email, ads, sponsored stories
Solidify Support with Tab Apps
Pledge appGuides supporters to give with Facebook updates
Donate appSimple, secure donation form
Add these to capture drive-by interest
Keep Your Supporters• Real time reports
o Donation and contact infoo Social media append data
• Your branding front and centero Add to any webpage (iFrame)o Messaging features your logo and your missiono Fully customizeable
helpattack.com info.helpattack.com @helpattack
Proven ROI
Averages• $1+ per unique visitor• $25 average donation• 72% share automatically, more than once
Strong recurring behavior on FacebookBuild house file with new, engaged contactsNo up front cost, low staff time
Let's Get Started!
• Free, 5 minute signup• Sample campaigns,
messaging, and case studies: On us
No time? We can help with everything.
HelpAttack! is Social Media Fundraisinghttp://helpattack.com
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