EVOLUTION IN SOCIAL INTERACTION:

2024 OUTLOOK

JOY EZE

IE BUSINESS SCHOOL APPLICATION

PRESENTATION OUTLINE

THE MEANING OF SOCIAL INTERACTION

TIME-TREND IN SOCIAL INTERACTION

THE WORLD WIDE WEB

EVOLUTION OF THE SOCIAL WEB

SOCIAL INTERACTION IN 2024

“We human beings are social beings. We

come into the world as the result of

others’ actions. We survive here in

dependence on others. Whether we like

it or not, there is hardly a moment of

our lives when we do not benefit from

others’ activities. For this reason, it is

hardly surprising that most of our

happiness arises in the context of our

relationships with others.”

- Dalai Lama XIV

SOCIAL INTERACTION: WHAT IT MEANS?

Social interaction is the process by which

we act and react to those around us. It

includes the actions of people towards each

other and the responses received. It could be

verbal or non-verbal.

Social interaction includes a large number of

behaviors and sociologists have identified

five categories: exchange, competition,

cooperation, conflict and coercion.

TIME-TRENDS IN SOCIAL INTERACTION

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What Next?!

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Changing technology, changing times

WORLD WIDE WEB :A NEW DAWN IN HUMAN INTERACTION

“The Web is more a social creation than a technical one. I designed it for a social effect - to help people work

together - and not as a technical toy. The ultimate goal of the Web is to support and improve our web-like

existence in the world. We clump into families, associations, and companies. We develop trust across the miles and distrust around the corner. What we

believe, endorse, agree with, and depend on is representable and,

increasingly, represented on the Web”- Sir Tim Berners-Lee (the creator of

the Web)

THE EVOLUTION OF THE SOCIAL WEB

One-Way Interaction

Two-Way Interaction

Social Networking

1995 – till date

1991

Mid 90’s

THE SOCIAL WEB:PAST 20 YEARS IN THE REAR VIEW MIRROR

1994 2004 2014

Source: http://merchantmarketinggroup.com/wp-content/uploads/2012/08/Social_Media_Timeline.jpg

THE SOCIAL WEB:TRENDING CURRENTLY

SOCIALINTERACTION

Dating

Marketing

Business

Information sharing

Search Engine

Relationship

Communication

Networking

Learning

Parenting

Knowledge Sharing

Optimization

Design

Like

Blogging

Social Diaries

Communication

Sharing life experiences

Capture

Conversation

News

Crowdsourcing

Social Capital

Comment

Data

THE SOCIAL WEB2024 OUTLOOK – Possibilities Abound

The possibilities abound:

3D & 4D interactive networking sites – the craving for more of the

human element in the use of web tools will lead to the

creation/development of 3D and 4D sites.

Holograms and Sensory applications – Today video chat is an

exciting application that engages the eyes and ears. This is an

amazing real-time application. However, the sense of touch and

smell are yet to be aptly captured through the currently available

social tools. Integrating touch and smell sensations into media

interactions is a vista of possibilities awaiting

exploration…to science, you never say never.

THE SOCIAL WEB2024 OUTLOOK – Possibilities Abound (2)More possibilities:

Mobile Technology: hand-held devices are much easier to carry

around; thus making interaction easier. The trend shows a

preference for the use of mobile devices versus PCs and laptops.

Interaction between the Web and the Physical World: With the

advent of objects like the 3D printer, it is now is possible for the

Internet to come into real life in unexpected ways such as ordering

and receiving products online.

The journey into artificial intelligence is perhaps limitless.

It appears once thoughts can be crystallized, the outcome

is a yes-yes.

Accessibility & Privacy – in the years to come, the world will be even more

globalized and everyone will be accessible. This will also result in the

loss of privacy.

WILL MORE = LESS ???

THE UNFORESEEABLE FUTURE

Predictions about the future are not always accurate and some have missed

it in times past. One thing is clear however, that man remains a social

being and will continually seek to use technological advancement to meet his

need to interact and connect with others.

THANK YOU