Download - Clm Suite

Comarch Information Management Suite

Comarch Loyalty ManagementComarch Loyalty Management

www.comarch.pl


Customer Information Management Suite


Market diversification

Airlines Retail, Banks, Telco


CLM – functionalities breakdown

OPTIONAL SUPPORT FOR:


Campaign Management … designed for intuitive campaign control…

• Advanced customer segmentation possibilities• Marketing campaign planning• Campaign stages creation and management • Results analysis • Marketing actions monitoring• Cost effectiveness analysis• Logistics of the advertising materials• Conflicts resolving• Team work


Marketing Resource Management …manage your marketing activities… • Manage the marketing budgets and costs

• Plan, approve and modify activities

• Build marketing calendars in visual environment

• Manage and optimize the use of marketing resources including budgets, people, time and assets

• Control marketing processes

• Coordinate team work

• Track utilisation of the resources

• Create central marketing materials repository

• Review and approve advertising materials


CLM FFPEnterprise class solution for FFP

• Rich functionality– account management

– operations

• Flexible business definition rules module• Tailored messages• Web based application accessed

remotely• Optional Modules• Integration with ARS, DCS• Extensive reporting possibilities


Airport Information ServicesA better way to … spend time on the airport


• Supports many active members• Tracks member specific data and allows agents to log

activities • Proactive, real-time flight anomaly management for

members• Assign available staff to assist

customers• Integrate with portable devices

for on-concourse usability

Comarch Concierge AgentA tool for improved satisfaction in key customers


Smart AnalyticsKnow your customers better

• Dedicated OLAP cubes for Loyalty and EMM• Ad hoc data analysis• Drilling, slicing, pivoting, rolling up data• Looking for trends, patterns• Advanced segmentation support• Decision support• Company knowledge source


Fuel CardsCash free fuel

• Management of fleet customers, contracts, cards

• Registration and settlements of non cash transactions

• Transaction control, fraud detection

• Aggregation and periodic settlements with customers

• Settlements with fuel stations

• UTA, DKV, ESSO, Routex etc….

• settlements


Gift cards

• Cards generation and management• On line authorization

– POS Integration

• Value tracking– Usage

– Top ups

– Transactions

• Personalization support– Web Access


References

http://www.premiumclub.pl/homepage.xml

http://www.perekriostok.ru/index.htm

http://www.aral.de/aral/aralhomepage.do?categoryId=5005&contentId=58650

http://www.pemcotech.com/index.asp


Value proposition

• Enterprise class solution– Proven on the market (8 years, large and mid size installations)

– Newest technology

– Ability to adapt (customizations)• Fast time to market for new functionalities

– Competitive pricing

• Value Added Services– Data Center (operations)

– Supporting products (Smart Analytics, Fuel Cards, Gift Cards)

– Partners (consulting companies)

– Business process operations


Thank youThank you

www.comarch.pl