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Connect �
NYC Campaign �
1 Versace
4 HUGOBOSS
2 91221,341Modeling
FashionNew York
KyleEditor
Connect �
24 ZARA2 5730,433Fashion
BloggerNew York
Karen Blanchard
Connect �
Track mentions and interactions your influencers are having with your brand and campaign
Influencer Marketing24 ZARA2 5730,433Fashion
BloggerNew York
Karen Blanchard
Connect �
OTHERMENTIONS
35 HUGOBOSS
CALVIN KLEINMENTIONS
24
INFLUENCE
82
FANS
1,244,326
SKILLS
Fashion
LOCATION
London
bryanboy
Connect �
NYC Campaign �
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
336 Mentions
bryanboy
24�
�
124 Mentions�
1.2KEngagements
18KReach
$21KPotential ROI
Mentions
$1,245 Estimated ROI
54Eng.
12KReach
13� Mentions
32Eng.
9KReach
$4,221 Estimated ROIKyleEditor
436 01/14/2015� �
Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
124 10/27/2015� �464 02/10/2016� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
Manage your influencer program in private lists. Keep track of your outreach and influencer activation.
Influencer Management
OTHERMENTIONS
17 Burberry
35 HUGOBOSS
1 Top Shop
1 ZARA
CALVIN KLEINMENTIONS
24
2
INFLUENCE
82
57
FANS
1,244,326
32,538
SKILLS
Fashion
Stylists
Beauty
Fashion
LOCATION
New York
London
bryanboy
Connect �
Amber Katz
Connect �
NYC Campaign �
1 Versace
4 HUGOBOSS
2 91221,341Modeling
FashionNew York
KyleEditor
Connect �
24 ZARA2 5730,433Fashion
BloggerNew York
Karen Blanchard
Connect �
As well as any interactions they are having with your competitors or industry keywords
Influencer Marketing24 ZARA2 5730,433Fashion
BloggerNew York
Karen Blanchard
Connect �
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
bryanboy
336Total Mentions
33,458Total Retweets
347,317,732Total Impressions
Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
Track mentions and interactions your influencers are having with your brand and campaign
Manage your influencer program in private lists. Keep track of your outreach and influencer activation.
Influencer Management
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
336 Mentions
bryanboy
24�
�
124 Mentions�
1.2KEngagements
18KReach
$21KPotential ROI
Mentions
$1,245 Estimated ROI
54Eng.
12KReach
13� Mentions
32Eng.
9KReach
$4,221 Estimated ROIKyleEditor
436 01/14/2015� �
Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
124 10/27/2015� �464 02/10/2016� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
Influencer Marketing
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
336 Mentions
bryanboy
24�
�
124 Mentions�
1.2KEngagements
18KReach
$21KPotential ROI
Mentions
$1,245 Estimated ROI
54Eng.
12KReach
13� Mentions
32Eng.
9KReach
201� Mentions
$4,221 Estimated ROI
113Eng.
24KReach
39� Mentions
11Eng.
10.1KReach
KyleEditor
436 01/14/2015� �
Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
124 10/27/2015� �
27,257 06/02/2015� �
464 02/10/2016� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
857 11/26/2015� � 185 07/15/2015� �
Measure SuccessMeasure the success of your influencer program
1 Top Shop
1 ZARA2 5732,538
Beauty
FashionNew York
Amber Katz
Connect �
24 ZARA2 5730,433Fashion
BloggerNew York
Karen Blanchard
Connect �
24 ZARA2 5730,433Fashion
BloggerNew York
Karen Blanchard
Connect �
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
bryanboy
336Total Mentions
33,458Total Retweets
347,317,732Total Impressions
Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
Understand the impact on your brand and quantify KPIs and ROI
Influencer Marketing
1 Top Shop
1 ZARA2 32,538
Amber Katz
Connect �
1 Versace
4 HUGOBOSS
2 221,341
KyleEditor
Connect �
24 ZARA2 30,433
Karen Blanchard
Connect �
201Mentions
113Eng.
24KReach
39� Mentions
11Eng.
10.1KReach
27,257 06/02/2015� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
857 11/26/2015� � 185 07/15/2015� �
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
336 Mentions
bryanboy
�
124 Mentions�
1.2KEngagements
18KReach
$21KPotential ROI
$1,245 Estimated ROI Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
Measure SuccessMeasure the success of your influencer program
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
336 Mentions
bryanboy
24�
�
124 Mentions�
1.2KEngagements
18KReach
$21KPotential ROI
Mentions
$1,245 Estimated ROI
54Eng.
12KReach
13� Mentions
32Eng.
9KReach
201� Mentions
$4,221 Estimated ROI
113Eng.
24KReach
39� Mentions
11Eng.
10.1KReach
KyleEditor
436 01/14/2015� �
Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
124 10/27/2015� �
27,257 06/02/2015� �
464 02/10/2016� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
857 11/26/2015� � 185 07/15/2015� �
Influencer Marketing
Mentions2,115Retweets
14,164,896Impressions
KyleEditor
245Mentions124Retweets
489,592,565Impressions
436 01/14/2015� � 124 10/27/2015� �
27,257 06/02/2015� �
Blog Post: The Multiples: To me, winter is an excuse to just wear more clothes… Jacket: Zara. Skirt: Alice ... bit.ly/1lSfuVu
Karen BlanchardNo heels for the next few weeks � Pants - Zara Biker boots - Coach #snow #coach #whatiwore… instagram.com/p/BA-oLEwAYJR/
Ruffled winter layering
464 02/10/2016� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
857 11/26/2015� � 185 07/15/2015� �
Understand the impact on your brand and quantify KPIs and ROI
Access granular metrics to understand the impact of each individual and the content equity that was generated for your brand
Measure SuccessMeasure the success of your influencer program
14 / 135 Users In NYC Campaign Mentioned Calvin Klein
336 Mentions
bryanboy
24�
�
124 Mentions�
1.2KEngagements
18KReach
$21KPotential ROI
Mentions
$1,245 Estimated ROI
54Eng.
12KReach
13� Mentions
32Eng.
9KReach
201� Mentions
$4,221 Estimated ROI
113Eng.
24KReach
39� Mentions
11Eng.
10.1KReach
KyleEditor
436 01/14/2015� �
Imagine a Francisco Costa at Dior and Raf Simons at Calvin Klein Collection switch.
124 10/27/2015� �
27,257 06/02/2015� �
464 02/10/2016� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
857 11/26/2015� � 185 07/15/2015� �
5,138 MentionsLondon Fashion Week
On TwitterMostly Twitter
MENTIONS
6.5K
REACH
56KOn Twitter
IMPRESSIONS
785K
TOP PEOPLE
201Mentions
113Eng.
24KReach
39� Mentions
11Eng.
10.1KReach
27,257 06/02/2015� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
857 11/26/2015� � 185 07/15/2015� �
Influencer Marketing
Monitor your campaigns on Twitter and Instagram. Get a comprehensive report on exposure, earned content, and understand the demographics of the target audience actually reached. Capture the audience engaging with your campaign and identify new influencers that are driving conversations.
Campaign Monitoring
Influencer Marketing
5,138 MentionsLondon Fashion Week
On TwitterMostly Twitter
MENTIONS
6.5K
REACH
56KOn Twitter
IMPRESSIONS
785K
TOP PEOPLE
4.6KTwitter
1.4KInstagram
Mentions
800
1200
400
024 Nov 26 Nov 28 Nov 30 Nov 2 Dec
124 10/27/2015� �
27,257 06/02/2015� �
5,138 MentionsLondon Fashion Week
56.6%
GENDER
Women54%
TOP AGE GROUP
18-2451%
TOP COUNTRY
United Kingdom11%
TOP SKILL
Fashion
201Mentions
113Eng.
24KReach
39� Mentions
11Eng.
10.1KReach
27,257 06/02/2015� �
Here's how those @justinbieber and @KendallJenner ads have worked out for @CalvinKlein: bit.ly/1FrOK1s
857 11/26/2015� � 185 07/15/2015� �
Track the audience engaging with your campaign to under-stand if you are reaching your target
5,138 MentionsLondon Fashion Week
56.6%
GENDER
Women54%
TOP AGE GROUP
18-2451%
TOP COUNTRY
United Kingdom11%
TOP SKILL
Fashion
INFLUENCE LONDON FASHION WEEK
Novice 31%48%
20%
0.7%
Casual
Power Users
Celebs Novice Casual Power Users
Celebs
COUNTRIES LONDON FASHION WEEK
United Kingdom 51%
18%
5%3%
United States
FranceThailand
United States
United Kingdom
France Thailand
Monitor your campaigns on Twitter and Instagram. Get a comprehensive report on exposure, earned content, and understand the demographics of the target audience actually reached. Capture the audience engaging with your campaign and identify new influencers that are driving conversations.
Campaign Monitoring
Influencer Marketing0
24 Nov 26 Nov 28 Nov 30 Nov 2 Dec
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