Brick City Records

Rachel Miller

October 11, 2009

Alpha Kappa Psi

What is Brick City Records?

• Ohio University student-run record label since 2002.

• Ohio University students manage all aspects of the recording process from artist relations, scouting, promotion, legal and production.

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Departments

•A&R

•Legal and Finance

•Marketing

•Production

Artists: Past and Present

• Current Artist:– ? – Brannigan Dastardly

• Previous:– Los Viejos Blanquitos– Brent Mulgrew

Brick City Records: The Student Organization

• Run through Ohio University

• Have a faculty advisor - Jeff Redefer

• Hold weekly general meetings, open to entire student body

• Educate through workshops/industry news, trends

Brick City Records:The Business

• Runs the same as any major label– Similar

Organizational Structure

• Work for-profit– Sell CDs,

BCR merch., tickets to shows

Brick City Records Marketing

• Fliers• Press Releases• Guerilla

Marketing

• Social Media Tactics

Why social media?

• Target Audience Outreach

• New Trends

• PR stand-point: 2 way conversation

Social MediaTactics

• Facebook

• Twitter

Questions

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For more information:

General Meetings, Fall Quarter 2009:Wednesdays at 7:30pm

Bentley 233

http://www.brickcityrecords.com

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