RE-IMAGINING

HEALTH How UNICEF is Using

Digital Innovation to Create

a Better World

How PSFK &

UNICEF

identi!ed trends

and briefed

agencies

PSFK & UNICEF identi!ed 15 key trends

A  li%le  background  on  Zemoga  

www.zemoga.com

How Zemoga

Approached

The Challenge.

The  process  yielded  several  concepts  

Genesis of the Teach Shirt Idea

Replicating the UNICEF Model

- fresh thinking

-exposure to best practices from

other !elds

-connections to numerous new resources

-a new way of reaching out to sponsors

and partners

Bene!ts to UNICEF

Thank You!

Piers Fawkes,

piers@ps".com

www.ps".com

Dan Licht,

Daniel.licht

@zemoga.com

www.zemoga.com