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ACKNOWLEDGEMENT

I wish to acknowledge Dr. SB Choradia(The director)for giving the idea of creating over own company profile

and also thankful for his precious guidance and also

thanks to Mrs. PS Mangudkar, my seniors especially to

Mr. #for giving us valuable data which I used in mycompany profile.

I will always remain thankful to them for their co-

operative nature.

INDEX

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LOCATION

INTRODUCTION

THE TEAM

CHAIRMANS MESSAGECOMPANY HISTORY

COMPANY VISION

COMPANY MISSION

AUDITORS

CORE VALUE

MARKET SHARE

ORGANIZATION HIERARCHY

ORGANIZATION STRUCTURE

RAW MATERIALMAJOR SUPPLIERS

RESEARCH & DEVELOPMENT

PRODUCT MIX

OUR PRODUCTS

INFRA STRUCTURE

SALES GRAPH

BALANCE SHEET

FINANCIAL STATEMENT

EXPORTS & IMPORTS

THE MARKETING STRENGTH

DISTRIBUTION NETWORK

ACHIEVEMENTS

CUSTOMER QUOTES

CERTIFICATIONS & BANKERS

ENVIRONMENT POLICY

COMPARISION

SOCIAL CONTRIBUTIONSFUTURE PLANS

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LOCATION

Head office:-PARASHAR Enterprises,

RIICO area phase-III,

Near Sangam Industries,

Bhilwara (Raj.)Ph no.- (01482) -224625,224524

Mo. 094142-60340, 094143-72569,

098233-76877

Fax 01482-224625

Subsidiary:-

PARASHAR Enterprises

Near S.C.G. cricket ground,Sydney, Australia,

Pin - 56473021

WEB - www.parasharenterprises.com

E-MAIL abhishekbhl_86@parasharenterprises.com

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INTRODUCTION

At PARASHAR enterprises we always believe in our people,

the highly talented individuals, who make us the success that we

are.

The company marketed across the globe through 100

distributors, 300 exclusive showrooms and over 5000 multi-brand outlets.

Parashar enterprises synonymous with the quality shoes for the

whole familyranging from casuals to formals and from an

elegant collection for ladies to fun range for kids.

Parashar enterprises means where ever you go Ill be there.

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THE STRUCTURE

FOUNDER :- MR. SUBHASH C. PARASHAR

CHAIRMAN :- MR. VIJAY ABHISHEK

PARASHAR

VICE CHAIRMAN :- MRS. SUSHILA PARASHAR

MANAGING DIRECTOR :- MR. ASHUTOSH PARASHAR

VICE MANAGING DIRECTOR :- MR. GANESH PARASHAR

DIRECTORS :- MR. JAGDISH PARASHAR

MR. LAKHAN PARASHAR

MR. KASHMIR PARASHAR

MR. VIVEK PARASHAR

MR. JYOTIR PARASHAR

MR. DAYANAND PARASHAR

MR. ANAND PARASHAR

MARKETING MANAGER :- MR. PUNEET JAIN

GENERAL MANAGER :- MR. DHARMENDRA SINGH

FINANCIAL MANAGER :- MR. VIKAS KABRA

SALES MANAGER :- MR. RAGHVENDRA SHARMA

PRODUCTION MANAGER :- MR. NITIN AGARWAL

R&D MANAGER :- MR. RAGHVENDRA SHARMA

HR MANAGER :- MISS POOJA MUNDRA

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CHAIRMANS MESSAGE

Dear Shareholders,

Parashar enterprises believes that greater the value you put

on managing skills, time and your talent to understand the

dynamics of change and reach great success.Parashar enterprises made quality shoes to take on the

world and leave their mark in world market.

Parashar enterprises have earned a reputation for quality

shoes making.

Due to our quality & achievement lots of shoes

companies have chosen us to make possible joint venture in

India.

Let me assure you that we make quality shoes andcustomer will get satisfied by choosing our product.

With lots of respect & good wishes.

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COMPANY HISTORY

Parashar enterprises started shoes manufacturing in year 1992

with 500 pairs a day.

Parashar enterprises started shoe business in Bhilwara in 1998.

This business started by Mr. VIJAY ABHISHEK PARASHAR

including his father Mr. SUBHASH C. PARASHAR.

The company has an annual turnover of 58 crore, employing2000.

Parashar enterprises have its own studio for design and

development of footwear.

We manufacture footwear both for export and domestic

markets.

The company has state of the art production facilities at Steps to

manufactures high quality footwear and its total sale is over

35% and its rising.

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COMPANY VISION

Our company has some aims in between 2008 they are:-

To sale our products in worldwide market.

To establish a new manufacturing unit at Australia.

To walk that extra mile to ensure customer satisfaction

worldwide.

To remain a true cosmopolitan to the spirit.

To follow the highest standards of honest workmanship in

whatever we make.

To ensure that the method we use is the latest technology

world over.

To remain a great corporation to associate with, to work for,

to know that- we are about people.

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COMPANY MISSION

Looking the demand of time we manufacture stylish

shoes with the best quality.

This effort of Parashar enterprises fills the gap between

tradition and ultra modern group.

Our product is a complete family package and customer

satisfaction is our aim.

We are truly use latest technology for making of

Parashar enterprises.

We have modernized machineries & equipment to

produce international class & quality and provide

national and international market.Lead as no. 1 shoe manufacturing company in the world

and become the pride of India.

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AUDITORS

We have both internal as well as external auditors for checking

the accounts of our business transaction.

Internal

Vaibhav Sharma

Gaurav Jagetiya

External

Monish Sharma

Rakesh Khatti

the above persons are playing a vital role in oursuccess and that is how we have an excellent fameamong our customers, creditors, investors andgovernments etc.

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CORE VALUE

Customer satisfaction ( we provide what they desire)

Customer focus ( on their comfort ) Team work (work with team sprit)

Agility ( in making product)

Innovation

We believe people make an organization.

We use world class technology to attain market leadership.

We have built work culture based on merit, integrity and

transparency.

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MARKET SHARE

Nike Parashar

Enterprises

Adidas Action Others

26% 22% 16% 16% 20%

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MARKET SHARE

NIKE

PARASHAR

ENTERPRISES

ADIDAS

ACTION

OTHERS

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ORGANIZATION HIERARCHY

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Marketing

Manager

Finance

ManagerHRManager

Production

Manager

Sales

Manager

Ad. Dept.Sales

Executive

C.Accountant

Accountant

Jr. H R

Manager

Assistant..

Manager

Supervisor

Jr.Production

Manager

Mfg. Unit

CEO

14

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.

ORGANIZATION STRUCTURE

Where ever you go Ill be there.

Perception, Learning,

attitudes & Values,

Motivation

Group dynamics,

Leadership,

Power & Policies

OrganizationOrganizational culture, Human

resource planning & Practices,

Work stress research &

Development

Organization

behaviour

Organizations

effectivenessGroup behaviour

15

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RESEARCH & DEVELOPMENT

Parashar enterprises have its separate research department in

each zone of country; we have also appointed separate research& development smoothly.

Currently we are researching on the new flavor for new

launches.

Our research searcher also takes general peoples opinion from

different part of India.

Our researchers always take corrective steps for increase in the

quality of shoes.

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PRODUCT MIX

Parashar enterprises make footwear for every one. Thisfamily is style personified with something for every need. Be it

formal or casual, at office or at the beach, a conference or asoiree liberty fits in effortlessly.

We make some brilliant product like-

Steps, Cool, Slider, Magics, Sonata, Janta,

Hip top, Minder, Rocky, Kidzy, Relax, nova.

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OUR PRODUCTS

RH-1256 RH-4562

C-4589 C-7895

M-5623 M-7458

R-7844 R-1452

M-4785 M-4567

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OUR CASUAL COLLECTION

M-1221 M-1456 M-4523

J-4145 J-8545 J-5245

V-4541 V-7463 F-74501

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INFRA STRUCTURE

The company has 25000 sq feet built up area with 6th floors in

prime commercial area at BHILWARA which is main business

center of Rajasthan state.

The company has state of art specialized machinery.

The company has manpower of nearly 2000 employees. Thecompany has a strong network in all around world. Our

company has a large transport for delivering product. Near

company campus a society of our employees.

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SALES GRAPH

Sales turnover for last six years given below-

Year Rs (CR.)

2000-2001 11

2001-2002 162002-2003 24

2003-2004 35

2004-2005 46

2005-2006 58

s a l e s g r a

0

2 0

4 0

6 0

8 0

2 0 0 0 -

2 0 0 1

2 0 0 1 -

2 0 0 2

2 0 0 2 -

2 0 0 3

2 0 0 3 -

2 0 0 4

2 0 0 4 -

2 0 0 5

2 0 0 5 -

2 0 0 6

ye a

sales

cr.

RS (CR.

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BALANCE SHEETas year ended 31 March 2006

+Liabilities Rs.(CR.) Assets Rs.(CR.

Capital

Preference

share 10Equity share

40

Cash in hand 18

+netprofit 25 75 Land&

building

20

creditors 10 Plant &

machinery 25

Unsecured

loans

5 -dep. 5 20

Bonds 10 Goodwill 8

Motor car 5

- dep 1 4

Debtors 25

Closing stock 5

Total 100 Total 100

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FINANCIAL STATEMENT

A company that has helped 100 million people thinks on

their feet in style.

For us the future plans are not something that can be

termed as crystal gazing but nearly ensconced ideas and

deliverables in a continuum.

We are fast building new brands and products,improving the all time favorites and expanding our

marketing infrastructure and honing our skills to further

delight the consumer.

And with an overall 30% boom planned each year for the

next five years you could say that Indias only true blue

footwear manufacturing multinational is just peeking

over the edge.

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EXPORTS & IMPORTS

The immense popularity of Parashar enterprises

products in India was always a challenge to our

product capacity.

Now, using more modern techniques for capacity

expansion, we have begum spreading our wingsand are going global.

Parashar enterprises shoes and confectionaries are

fast gaining acceptance in international markets,

such as, Australia, and Srilanka.

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THE MARKETING STRENGTH

The brand Parashar enterprises is closely identified with

footwear by consumers.

The extensive distribution network, built over the years,

is a major strength for Parashar enterprises products.

Parashar enterprises shoes are available to consumers,

even in the most remote places and in the smallest ofvillages with a population on of just 400.

Parashar enterprises has nearly 2500 wholesalers,

catering to 1, 00,000 retail outlets directly or indirectly.

A two hundred strong dedicated field force services these

whole salaries and retailers. Additionally, there are 30

depots and C&F agents supplying shoes to the wide

distribution network.

The Parashar enterprises marketing philosophyemphasized catering to the mass.

We constantly endeavor at designing products that

provide satisfaction and fun to common man. Most

Parashar enterprises offerings are in the low and mid-

range price segment.

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DISRIBUTION NETWORK

PRODUCTION AT BHILWARA

DISTRIBUTOR

AGENT

WHOLESALE DISTRIBUTOR

LOCAL DISTRIBUTOR

STOCKIEST

CONSUMERS

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ACHIEVEMENTS Best newcomers in shoes company 1993.

Parashar enterprises have won the very prestigious annual

images fashion awards for the most admired footwear

company in 2000.

Best customer satisfaction Award in year 2002.

Received gold for quality and brand image in BrusselsAwards.

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CUSTOMER QUOTES

Our company provides goods according to the customer needs

and wants.

We always make our products for the customer satisfaction.

We provide products in right time and in right quantity.

We make modification in our products according to change in

customers requirement.

We facilitate free gifts and discounts for customers attraction.

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CERTIFICATIONS

ISO 9000

ISO14001

BANKERS HDFC BANK

ICICI BANK

BANK OF BARODA

STATE BANK OF BIKANER AND JAIPUR

STATE BANK OF INDIA

CANARA BANK BANK OF RAJASTHAN

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ENVIRONMENT POLICY

A forestation program along with save theYAMUNA project

brought many laurels and kudos to our bailey road canal which

is linked with YAMUNA

Planning of trees is routinely carried out at all PARASHARENTERPRISES units.

The Parashar enterprises environmental mission statement is to

provide our people and customers in order to help sustain

human development globally

A forestation program along with save the TIGER PROJECT.

The Parashar enterprises environmental mission statement is to

provide our people and customers in order to help sustain

human development globally.

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COMPARISION

This comparative study clearly depicted by the graph that

Parashar enterprises is giving tough competition to its

competitors.

From the beginning it was striving against well establishedcompanies.

Some time such adverse situations came but due to only its

strategically steps and customers feedback, but its conspicuous

that after great struggle it is going to be No. 1 Company and

pride of INDIA.

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SOCIAL CONTRIBUTIONS

It is obvious that every business stand for profit making.

Without profit no one dare to do business therefore our

company also stands for profit making, but with profit making

our company gives some social awareness programs : -

For staff

Housing & township facilities

Medical & hospital

Holiday benefits

Educational fund

Provident fund

Training to staff

For community

Local tax paid to municipality

Social welts &community

Environment improvement

For general public

Taxes & duties paid to

- Central government- State government

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