World IA Day 2016 with Jared Spool

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centercentre.com jivins centercentre.com @ Jessica Ivins @jessicaivins #WIAD16 WORLD INFORMATION ARCHITECTURE (IA) DAY

Transcript of World IA Day 2016 with Jared Spool

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centercentre.com

jivins centercentre.com@

Jessica Ivins

@jessicaivins #WIAD16

WORLD INFORMATION ARCHITECTURE (IA) DAY

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What is information architecture (IA)?

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“IA is how we organize everything in the design to help our users find the specific content they're seeking.”

Center Centre

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How we organize stuff so that people can understand it.

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Today’s Agenda10:40 Welcome, Giveaways, and Sponsor Interview 11:00 Workshop 11:50 Break for Coffee and Snacks 12:05 Jared Spool’s Presentation 12:50-1:00 Wrap Up

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1THANKS TO OUR SPONSORS

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Giveaways for Everyone

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More Giveaways for Everyone

Balsamiq: 3 months to myBalsamiq InVision: 3 months free, full license Proto.io: 60 days free, full license UIE: 48-hour access to any UX video seminar in their library Usertesting.com: 2 complimentary usability tests

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Raffle Giveaways

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Bundle of Three Prototyping Tools

Mockplus: 1 license Axure: 1 Axure Pro license Justinmind: 1 perpetual license

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2SPONSOR INTERVIEW

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3INFORMATION ARCHITECTURE (IA) WORKSHOP

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“Information architecture (IA) is how we organize everything in the design to help our users find the specific content they're seeking.”

Center Centre

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IA is all around us.

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Source: http://goo.gl/8vD2M7

Libraries

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Stores

Source: http://goo.gl/SUiWaj

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Restaurant Menus

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When done well, IA helps us find things. When it’s not done well, IA can frustrate us.

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Winchester Mystery House

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Using a website with a poor information architecture can feel a lot like finding your way through the Winchester Mystery House.

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Activity: Explore IA with Candy

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Thanks!

Abby Covert Christina Wodtke

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There are no right or wrong answers in this workshop.

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While working in pairs, sort and organize the candy in a way that makes sense to you and your partner.

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Our ActivityPair up with the person next to you. Each pair gets one bowl of candy. Sort and organize the candy in a way that makes sense to you and your partner. There are no rules or guidelines for sorting, yet. You’ll have 3 minutes.

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Write your classification method on a sticky note.

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Source: http://goo.gl/t72Wp5

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Source: http://goo.gl/23Ch8J

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How would you sort the candy for your candy store?

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Work with Your PartnerHow will customers look for candy? How will you arrange the candy so that it’s easy to find? You’ll have 2-3 minutes.

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Write your classification method on a sticky note.

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Meet Your Customers

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Source: http://goo.gl/nkFwai

Maddie

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Would Maddie and her Mom be able to find a Reese’s peanut butter cup?

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Source: https://goo.gl/0rn2sc

Mike

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Can Mike find nut-free chocolate based on how you organized the candy?

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Source: http://goo.gl/E4Ffld

Nadine

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Source: http://goo.gl/FjSR4w

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Can Nadine re-find the booger candy?

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IA is hard.

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A well-planned IA helps designers organize information so that people can find what they’re looking for.

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4THE FIVE WAYS OF ORGANIZING INFORMATION

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Source: https://goo.gl/w102zK

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LATCH: The Five Ways of Organizing Information

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Location Alphabetical Time Category Hierarchy

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Location

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Source: https://goo.gl/R2Fvl3

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Alphabetical

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http://goo.gl/Gu6CAi

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Source: https://goo.gl/9dR2gd

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Time

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Source: https://goo.gl/grkJUf

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Category

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Source: http://goo.gl/Zf3Tr7

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Hierarchy

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UX Designers Use the Five Ways of Organizing Information All the Time

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IA can be challenging and fun. :)

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Any Questions?

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A Few More Giveaways

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PleaseKeep the candy or put it back on the plate. Keep or throw away the stickies you wrote on. Pick up the giveaways info from the schwag table. Enjoy snacks and coffee.

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centercentre.com

jivins centercentre.com@

Jessica Ivins

@jessicaivins

THANK YOU.

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Even More Giveaways

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PleaseTake candy and leftover snacks home with you! Put unwanted candy back on the plate. Pick up the giveaways info from the schwag table. Continue being awesome.

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centercentre.com

jivins centercentre.com@

Jessica Ivins

@jessicaivins #WIAD16

THANK YOU.