WORLD CLASS B2C MARKETING FOR MAGENTOwhich is fueling my marketing automation strategy. This has...

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WORLD CLASS B2C MARKETING FOR MAGENTO EMARSYS FOR MAGENTO

Transcript of WORLD CLASS B2C MARKETING FOR MAGENTOwhich is fueling my marketing automation strategy. This has...

Page 1: WORLD CLASS B2C MARKETING FOR MAGENTOwhich is fueling my marketing automation strategy. This has resulted in a 300% uplift in email revenue when compared with our previous marketing

WORLD CLASS B2C MARKETING FOR MAGENTOEMARSYS FOR MAGENTO

Page 2: WORLD CLASS B2C MARKETING FOR MAGENTOwhich is fueling my marketing automation strategy. This has resulted in a 300% uplift in email revenue when compared with our previous marketing

HOW DO SMART MARKETERS USE EMARSYS FOR MAGENTO?

MAGENTO AND EMARSYS – THE PERFECT MATCH

A turnkey solution that plugs Emarsys B2C Marketing Cloud directly into your Magento shop. Seamlessly synchronize your customer base with your marketing channels and customer engagement data.

Engage customers

Emarsys triggers automated marketing communications to keep customers coming back to your Magento shop.

Manage inventory

Easily create relevant and efficient stock clearance campaigns using the Emarsys advanced customer intelligence platform.

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Identify your most valuable customers and target them with tailored incentives.

Optimize social retargetingUse personalized social ads as follow-ups to your email campaigns to maximize results.

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COLLECT. PERSONALIZE. ENGAGE.Every day Magento web shops collect priceless data on customer activity, and Emarsys for Magento turns this data into actionable information. This enables more informed marketing decision-making, while providing your customers with a truly personalized shopping experience. Managing, synchronizing and tracking customer information is a constant struggle even though Magento captures all the relevant data. As your business grows it will gradually become more and more difficult to find the actionable data needed to execute engaging marketing campaigns.

HOW DOES IT WORK?The Emarsys B2C Marketing Cloud plugs directly into the Magento e-commerce platform. This integration enables the Emarsys contact database to be updated every time a customer interacts with your web shop. Real-time transactional emails can be triggered or complex automated engagement programs launched.

Natively Integrated

Seamlessly links to your customer base, marketing channels and the Emarsys customer intelligence platform.

Secure

Rely on Emarsys industry leading deliverability and email encryption.

Measurable

Automatically export purchase history so that you can track the evolution of your business without touching a button.

Up-to-date

Keep data fresh with real-time data synchronization between the Emarsys B2C Marketing Cloud and Magento.

WHY CHOOSE EMARSYS FOR MAGENTO?

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Automate

• Upsell and cross-sell using AI-driven product recommendations.

• Send more relevant content across all channels.

• Improve response rates and revenue.

Engage

• Boost conversion rates with data-driven reminders.

• Claw back sales from abandoned shopping carts.

• View comprehensive statistics and revenue reporting.

Synchronize

• Create a unified view of customer activities.• Constantly update product catalog and

purchase data.• Design personalized campaigns on-the-fly.

Optimize

• Improve transactional message delivery.• Increase message response rates.• Utilize advanced deliverability features.

Analyze

• Raw data is converted into actionable insights that answer key questions about your customer base.

• Track engagement, recency, and frequency of purchases, and their monetary value.

• User-friendly dashboards display your performance by purchases and revenue.

FEATURES

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WHAT DO OUR CUSTOMERS SAY?

“Magento is already capturing all my relevant data for marketing but before Emarsys I could only sync subscriber data. With Emarsys, I can leverage the power of my purchase data and steer content coming from my product catalog in a fully automated way. Running lifecycle automation is now easier than ever and using the full potential of my Magento store data becomes a reality.”

Paul Brookes, Head of Marketing & E-Commerce, The Conran Shop

“With Emarsys, I have the ability to use 100% of its capabilities which is fueling my marketing automation strategy. This has resulted in a 300% uplift in email revenue when compared with our previous marketing automation provider and their integrations.”

Mehdi Zaheer, Head of Marketing, Crazydeals.com

“Data is the building block of every modern e-commerce company. Emarsys off ers a powerful integration with Magento allows us to use every byte of our data to engage our customers with a truly personalized experience. The Emarsys Predict engine builds on this data allowing me to execute true 1-to-1 smart, dynamic and more informed marketing campaigns across all channels to keep our customers coming back. The two systems work seamlessly, saving me time and resources. Emarsys perfectly complements my investments in Magento, delivering great results and ROI.”

Ilan Peretz, Sheridyn Swim

SHERIDYNSWIMsydney

SHERIDYNSWIMsydney

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Emarsys UK Ltd. | 100 Euston Street | London | NW1 2HQEmail: [email protected] | www.emarsys.com

www.facebook.com/emarsys www.twitter.com/emarsys www.linkedin.com/company/emarsys

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